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About

OpenText Core Web Optimization is a scalable and flexible solution designed to create personalized and engaging web experiences. It uses audience segmentation, enhanced targeting, and A/B or multivariate testing to help organizations maximize customer engagement and improve ROI. The platform integrates seamlessly with OpenText Web CMS and Google Marketing Platform to sync customer data and enhance targeting capabilities. It supports delivering tailored content optimized for any device, providing mobile-first design insights through experimentation. The hybrid SaaS and managed service deployment options minimize downtime and ensure continuous operation. OpenText Core Web Optimization empowers teams to make data-driven decisions by tracking visitor behavior and conversion metrics.

About

Improve customer experience and drive higher return on investment. Oracle Maxymiser helps B2B and B2C marketers create optimized customer journeys across websites and mobile apps through testing, personalization, recommendations, and insights. Find what works and what converts. With seamless switching between visual editing and code, Oracle Maxymiser’s visual editor enables nontechnical and technical user collaboration. Whether running A/B testing or complex, multipage funnel testing, the process is easy. Test the entire customer experience by pulling in audience data from any marketing platform or third-party business source and combining it with Oracle Maxymiser’s session data to build a complete customer view. Launch A/B and multivariate testing and segment traffic to see any number of variants throughout the sales funnel. Discover new testing opportunities and gain additional insights into the digital experience with Oracle Infinity-powered Heatmaps.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Digital marketers, web developers, and enterprises seeking a scalable, AI-driven solution to personalize and optimize web experiences for increased engagement and ROI

Audience

Customer experience, B2B, and B2C marketing teams

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Not Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Not Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

OpenText
Founded: 1991
Canada
www.opentext.com/products/core-web-optimization

Company Information

Oracle
Founded: 1977
United States
www.oracle.com/marketingcloud/products/testing-and-optimization/

Alternatives

Alternatives

Kaption

Kaption

Kaption.co
Socital

Socital

Market Analytics Technology Ltd

Categories

Categories

AB Testing Supported
Heatmap Supported
Personalization Supported

Integrations

Contentsquare Supported
Adobe Analytics Not Supported
Decibel Not Supported
Demandbase Not Supported
Flows Not Supported
Google Analytics Not Supported
Heap Not Supported
IBM Cognos Analytics Not Supported
Oracle Infinity Not Supported
Oracle Marketing Not Supported
Skypoint AI Platform Not Supported

Integrations

Contentsquare Supported
Adobe Analytics Supported
Decibel Supported
Demandbase Supported
Flows Supported
Google Analytics Supported
Heap Supported
IBM Cognos Analytics Supported
Oracle Infinity Supported
Oracle Marketing Supported
Skypoint AI Platform Supported
Claim OpenText Core Web Optimization and update features and information
Claim OpenText Core Web Optimization and update features and information
Claim Oracle Maxymiser and update features and information
Claim Oracle Maxymiser and update features and information