Optimizely OpalOptimizely
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About
Say goodbye to marketing chaos, isolated decisions, misaligned work, missed deadlines and burnt out teams. Say hello to Opal, the platform for marketing collaboration. Break down silos to provide visibility to campaigns and content across your organization. Remove barriers to tell an aligned story throughout the entire customer journey. Replace spreadsheets, decks and email threads with a unified workspace to increase team efficiency. Discover the marketing platform that redefines how you plan, create, and calendar content. Opal enables brand builders to anchor all of their channels and campaigns in one place. Teams that trust Opal experience tight alignment, high levels of efficiency, and the ability to see their work through the eyes of their customers. Empower your team to strategize together using Opal’s free-from-planning space.
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About
Optimizely Opal platform embeds advanced artificial intelligence across its Digital Experience Platform to help teams create, optimize, and personalize digital experiences with less manual effort and more strategic impact; at its core is Optimizely Opal, an AI agent orchestration and assistance system that connects context from across Optimizely One and executes tasks in workflows rather than just returning text responses, enabling teams to plan campaigns, generate content, build experiment ideas, analyze results, and guide optimization decisions with branded, context-aware AI agents. The AI capability spans content management, personalization, experimentation, analytics, and audience segmentation: it can suggest and auto-create experiment variations and test plans, summarize results with actionable recommendations, generate tailored digital content and messaging, and guide personalization based on real-time customer behavior and preferences.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Enterprise marketing departments seeking a solution to manage their operations
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Audience
Digital marketers, product teams, and experience owners who want to use AI to automate content workflows, personalize user experiences, run intelligent experiments, and extract insights across their digital experiences
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
Free
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationOpal
United States
www.workwithopal.com
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Company InformationOptimizely
United States
www.optimizely.com/ai/
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Categories |
Categories |
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Marketing Planning Features
Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management
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