Octolis vs. Salesforce Data 360 Comparison Chart

Hightouch is the leading Composable CDP and AI Decisioning platform that empowers companies to activate their data warehouse to power personalized marketing and business operations. Trusted by leading organizations like PetSmart, Warner Music Group, Chime, Aritzia, and Whoop, Hightouch enables anyone to deliver personalized customer experiences, optimize performance marketing, and move faster by leveraging data and AI across their organization. Hightouch’s Composable Customer Data Platform collects behavioral events, resolves identities into Customer 360 profiles, builds audiences, syncs data to over 200 destinations like ad platforms and CRMs, and analyzes the results of marketing campaigns— all from the cloud data warehouse.

For Salesforce and Microsoft Dynamics 365 CE teams who want to run reports, automation and AI only on data they can trust, Plauti is the native data-quality platform that diagnoses, cleans and makes data actionable without it ever leaving the CRM. Unlike bolt-on tools that export your data or native features that stop at detection, Plauti gives configurable, governed control across Salesforce and Dynamics — so the AI, analytics, and revenue engine on top can finally trust the data underneath.

Code-Cube.io is the full-stack data collection observability platform that protects your dataLayer, tags and conversion data. It detects tracking issues instantly and provides real-time alerts to prevent data loss and performance drops. The platform eliminates the need for manual QA by continuously auditing tracking implementations across websites and applications. Users gain full visibility into how tags and events behave across both client-side and server-side environments. Code-Cube.io ensures that marketing data remains accurate, enabling better decision-making, preventing wasted ad spend and maximizing campaign performance.

BigQuery is a serverless, multicloud data warehouse that simplifies the process of working with all types of data so you can focus on getting valuable business insights quickly. At the core of Google’s data cloud, BigQuery allows you to simplify data integration, cost effectively and securely scale analytics, share rich data experiences with built-in business intelligence, and train and deploy ML models with a simple SQL interface, helping to make your organization’s operations more data-driven. Gemini in BigQuery offers AI-driven tools for assistance and collaboration, such as code suggestions, visual data preparation, and smart recommendations designed to boost efficiency and reduce costs. BigQuery delivers an integrated platform featuring SQL, a notebook, and a natural language-based canvas interface, catering to data professionals with varying coding expertise. This unified workspace streamlines the entire analytics process.

SCIKIQ is a trailblazing no-code data platform that helps organizations integrate, curate, govern, and activate enterprise data across cloud, multi-cloud, hybrid, and on-premises environments. SCIKIQ works with the technology you already run, SAP, Oracle, Salesforce, databases, data lakes, warehouses, SaaS applications, AWS, Azure, and GCP, without forcing a rip-and-replace. At its heart is Contextual Intelligence. SCIKIQ understands the unique semantics of enterprise data, connecting technical metadata with business definitions, relationships, rules, quality, lineage, and governance. The result is trusted, contextualized data that people, analytics, applications, and AI can understand and use. SCIKIQ unifies the data lifecycle in one no-code platform: • Integrate — Connect structured and unstructured data across applications, databases, files, APIs, SAP, and real-time sources using 200+ connectors and no-code pipelines. • Curate — Profile, clean, transform, standardize, enrich, model, and contextualize data through automated data preparation. • Govern — Manage metadata, catalog, data quality, lineage, privacy, policies, access, and stewardship across the enterprise. • Activate — Deliver trusted data to BI, analytics, enterprise applications, data products, machine learning, AI copilots, and intelligent agents. Instead of stitching together disconnected tools, SCIKIQ brings data integration, ETL, transformation, data quality, governance, catalog, lineage, semantic models, knowledge graphs, data products, and intelligence together on one unified platform. SCIKIQ works on top of your existing data architecture, reducing engineering complexity, bridging skill gaps, and accelerating time to value. Recognized by Forrester, NASSCOM, YourStory, Inc42, and DataIQ for innovation in enterprise data and intelligence. SCIKIQ is The No-Code Data Platform That Works for Your Business.

Grafana Labs delivers the leading AI-powered observability platform, built around Grafana—the world’s most widely adopted open source technology for dashboards and visualization. Recognized as a Leader in the 2026 Gartner® Magic Quadrant™ for Observability Platforms (3x) and furthest in Completeness of Vision (2025, 2026), Grafana Labs supports more than 25 million users and thousands of organizations, from startups to the Fortune 500. Grafana Cloud is the open observability cloud, built on open source, open standards, and open ecosystems. Powered by the LGTM stack—Grafana (visualization), Mimir (metrics), Loki (logs) & Tempo (traces)—it unifies telemetry in one platform for full-stack visibility across applications, infrastructure, and digital experiences. With the AI-powered Grafana Assistant and Adaptive Telemetry suite, teams detect and resolve issues faster, reduce wasteful telemetry spend, and gain real-time insights to ensure reliability. Native OTel support and 100s of integrations mean you can plug in existing tools & data sources.

Realize the true potential of your first-party data. D&B Connect is a customizable, self-service master data management solution built to scale. Eliminate data silos across the organization and bring all your data together using the D&B Connect family of products. Benchmark, cleanse, and enrich your data using our database of hundreds of millions of records. The result is an interconnected, single source of truth that empowers your teams to make more confident business decisions. Drive growth and reduce risk with data you can trust. With a clean, complete data foundation, your sales and marketing teams can align territories with a full view of account relationships. Reduce internal conflict and confusion over incomplete or bad data. Strengthen segmentation and targeting. Increase personalization and the quality/quantity of marketing-sourced leads. Improve accuracy of reporting and ROI analysis.

The most efficient, sovereign & unified "on-premise" data platform available today. Think about the Azure data platform, but on steroids and 100% Sovereign. TIMi is an ethical solution: Zero Lock-In: We gain your trust through exceptional performance and service, not artificial vendor lock-in Fair price & No hidden fees & No price hikes TIMi is a leader in these fields: Data Preparation/ETL/BPA/BPM/ESB - automate the most complex tasks without code - Connect to everything: Sharepoint, SAP, Salesforce, Facebook, GAds, etc. BigData - 1 TIMi-server is faster than 267 Spark-servers - Process any volumetry at negligible infrastructure cost. Process billions of rows in a matter of seconds on a standard 2K€ server. - manage peta-byte Data Lakes AI/ML: We invented the 1st Auto-ML tool in 2007 TIMi is a horizontal solution used in any industry: Manufacturing, Telecoms, Banks, Supermarket chains, Defense, Gov. Also available in EU-hosted sovereign cloud.

There are an estimated 25 million engineers in the world across dozens of distinct functions. As every company becomes a software company, engineers are using New Relic to gather real-time insights and trending data about the performance of their software so they can be more resilient and deliver exceptional customer experiences. Only New Relic provides an all-in-one platform that is built and sold as a unified experience. With New Relic, customers get access to a secure telemetry cloud for all metrics, events, logs, and traces; powerful full-stack analysis tools; and simple, transparent usage-based pricing with only 2 key metrics. New Relic has also curated one of the industry’s largest ecosystems of open source integrations, making it easy for every engineer to get started with observability and use New Relic alongside their other favorite applications.

Intellimas is a highly configurable, low code solution with spreadsheet features. It allows you to build enterprise level, web apps that end users love. Intellimas is built for fast data entry, analytics, exception management, and easy retrieval of live data from other systems. The multi-level grid UI allows for a quick transition from spreadsheets. This comprehensive view, along with our form view, provide you with the flexibility to handle unlimited business processes. Intellimas is deployed on-premise or in the cloud. It features field level security, mass update capabilities, configurable alerts, integration tools, image viewing, and workflow management. Intellimas replaces mega-spreadsheets, custom solutions, and inefficient systems with repeatable processes, one version of the truth, and the ability to adapt to a volatile business climate. Organizations typically implement Intellimas for one process and usually find several other use cases for it in a short period of time.