NT Programmatic Platform vs. Quantcast Comparison


NT Programmatic Platform NT Technology	Quantcast	+	+
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About The Internet has changed the way customers and advertisers interact and engage. NT develops products that support agencies and marketing experts to manage these new customer experiences. NT Programmatic Platform comprises of the world’s best technologies for establishing productive communication in online advertisement. At different stages of ad placement, the following modules are media planning, data collection/data analysis, creative development/adaptation, media placement with optimization in real-time, and statistical analysis of the results. NT Programmatic platform combines the latest technologies in advertising, which allows us to manage the full cycle of media buying – from market research and media planning to CRM data activation, strategy optimization across different KPIs, and in-depth data analysis. Throughout an advertising campaign, algorithm automation and capabilities of RTB optimization allow us to avoid stagnation periods and achieve all the KPIs planned.	About Quantcast is an advertising technology company and the creator of an innovative intelligent audience platform that empowers brands, agencies and publishers to know and grow their audiences online. The Quantcast Platform, powered by Ara™, a patented AI and machine learning engine, delivers automated insights, marketing performance, and results at scale to drive business growth. Our solutions are leveling the playing field for our customers when it comes to effectively reaching audiences online and helping them power a thriving free and open internet for everyone. Headquartered in San Francisco, Quantcast has been serving customers around the world since 2006.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Not Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Businesses seeking a solution to manage the full cycle of media buying	Audience Advertisers, Publishers, and Brands
Support Phone Support Not Supported 24/7 Live Support Supported Online Not Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing Contact Nominal Techno for a pricing quote. Free Version Not Supported Free Trial Not Supported	Pricing No information available. Free Version Supported Free Trial Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 4.5 / 5 ease 4.5 / 5 features 5.0 / 5 design 5.0 / 5 support 4.5 / 5 Read all reviews
	Pros & Cons from Real Users Pros With Quantcast we can program the buying habits of all our users through our digital marketing system to be able to sell to all interested advertisers of our products. We can also verify the age range and the type of person that visits our website in order to offer the best service and the best product. We use Quantcast to monitor our organization's website, visits and activity, evaluate our marketing campaigns and collect general prospect information to track their activity and interests in order to better serve and experience them. Their reports are excellent and detailed. It is an efficient solution to improve workflow and obtain data / information about the behavior of your sites and applications in real time. Cons We need to include more details in some Quantcast programming options in order to improve its performance. Sometimes some of the generalizations that it offers us are lacking in data and that makes it very difficult to use the platform. The dynamics of measuring to work with audience trends is very slow when it comes to searching for specific content. The platform does not allow us to share our traffic comparison reports with others, nor does it allow us to do cross-platform analysis.
Training Documentation Supported Webinars Not Supported Live Online Not Supported In Person Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Supported
Company Information NT Technology Founded: 2007 United States nt.technology/en/	Company Information Quantcast Founded: 2006 United States www.quantcast.com
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Choozle	Choozle
Google Display & Video 360 Google	Mediaocean
Strike Social Strike Exchange View All	Google Display & Video 360 Google View All
Categories Ad Server Supported Campaign Management Supported Media Buying Supported Media Planning Supported Video Advertising Supported	Categories Advertising Agency Supported Audience Intelligence Supported Display Advertising Supported Media Planning Supported Reporting Supported Video Advertising Supported
Show More Features Ad Server Features A/B Testing Supported Ad Inventory Management Supported Ad Optimization Supported Banner Management Supported Conversion Tracking Supported Mobile Ad Serving Supported Native Ad Serving Supported Newsletter / Email Ad Serving Not Supported Referrals / Affiliates Not Supported Rich Media Ad Serving Supported Video Ad Serving Supported Campaign Management Features Channel Management Supported Contact Database Not Supported Email Marketing Not Supported Event Triggered Actions Not Supported Lead Management Not Supported Multi-Campaign Not Supported	Video Advertising Features Ad Optimization Supported Collaboration Tools Not Supported Creative Asset Management Supported Demand-Side Platform (DSP) Supported Design Ads Supported Display Advertising Supported In-App Video Supported Media Buying Supported Reporting / Analytics Supported Social Advertising Not Supported Supply-Side Platform (SSP) Supported Video Monetization Not Supported Show More Features Advertising Agency Features Campaign Management Supported Collaboration Not Supported Document Management Not Supported File Sharing Not Supported Project Management Supported Task Management Supported Time Tracking Not Supported Audience Intelligence Features AI / Machine Learning Supported Audience Segmentation Supported Competitive Intelligence Supported Content Tracking Supported Data Visualization Not Supported Data-Driven Insights Supported Filters / Search Supported Image Recognition Not Supported Sentiment Analysis Not Supported Social Listening Not Supported Social Media Analytics Not Supported Trend Tracking Not Supported Reporting Features Customizable Dashboard Not Supported Data Source Connectors Not Supported Drag & Drop Not Supported Drill Down Supported Email Reports Not Supported Financial Reports Not Supported Forecasting Not Supported Marketing Reports Supported OLAP Not Supported Report Export Not Supported Sales Reports Not Supported Scheduled / Automated Reports Supported
Integrations Commanders Act Not Supported Datahive360 Not Supported Desktop.com Not Supported Eyeota Not Supported Factori Not Supported FuseCommander Not Supported Hu-manity.co Privacy Experience Not Supported Infinity Call Tracking Not Supported Kleene Not Supported MINT Not Supported MarfeelPress Not Supported Quantcast Measure Not Supported Stackpile Not Supported Supermetrics Not Supported TapClicks Not Supported The Moneytizer Not Supported TrustCommander Not Supported Vidverto Not Supported Show More Integrations	Integrations Commanders Act Supported Datahive360 Supported Desktop.com Supported Eyeota Supported Factori Supported FuseCommander Supported Hu-manity.co Privacy Experience Supported Infinity Call Tracking Supported Kleene Supported MINT Supported MarfeelPress Supported Quantcast Measure Supported Stackpile Supported Supermetrics Supported TapClicks Supported The Moneytizer Supported TrustCommander Supported Vidverto Supported Show More Integrations View All 18 Integrations
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