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About

Effectively and efficiently reach your highest value customers and prospects with Mobilewalla's audience segments. Thousands of consumer data points are modeled into campaign-specific, syndicated or custom audiences to deliver the right message to the right consumer at the right time. Our audience segments can be deployed in digital and social channels including Facebook, Twitter and Instagram. The depth and breadth of Mobilewalla data, allows us to build a portrait of each device ID. We use predictive modeling to understand patterns and then group devices into specific segments. App usage provides behavioral information and tells a precise story on the consumer. Demographic insights provide additional background information. Mobilewalla verifies our age and gender segments with Nielsen DAR and US Census data. GPS latitude and longitude location data from billions of daily signals allow for scale and accuracy.

About

Improve campaign performance by using third-party, enriched data to easily build audience segments. Oracle Audience Segmentation includes customer analytics to predict and measure campaign performance. Sort through your customer data without SQL. Drag-and-drop tools make it easy to build segments and include critical information to personalize each message. Segment your marketing initiatives based on aggregated customer values. You can easily filter to find your top 15% of buyers or isolate the least-engaged web visitors. Save time while improving the accuracy of your targeting. Evaluate the size of an audience without waiting hours for a query to complete. Waterfall segmentation allows you to create and prioritize segments within an audience to match customers to goal-oriented, relevant content. This segment data is included when you publish the audience to external systems, such as Responsys Campaign Management.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Companies or individuals looking to reach their highest value prospects

Audience

Enterprises wanting to improve campaign performance by using an audience segmentation solution in order to build audience segments

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Mobilewalla
Founded: 2011
United States
www.mobilewalla.com/products/audience-segments

Company Information

Oracle
Founded: 1977
United States
www.oracle.com/cx/marketing/audience-segmentation/

Alternatives

Alternatives

campaignViz

campaignViz

VizExplorer

Categories

Categories

Integrations

Accenture Cloud Trade Promotion Management
Cisco AnyConnect
CrowdTwist
Decimal
Deloitte Compliance Suite
EVOSYS TELEMATICS
Instagram
Kinetica
Oracle Advertising
Oracle BlueKai
Oracle Cloud CX
Oracle Cloud Infrastructure
Oracle Fusion Cloud EPM
Oracle Infinity
Oracle Marketing
Oracle Responsys
Soveren
X (Twitter)

Integrations

Accenture Cloud Trade Promotion Management
Cisco AnyConnect
CrowdTwist
Decimal
Deloitte Compliance Suite
EVOSYS TELEMATICS
Instagram
Kinetica
Oracle Advertising
Oracle BlueKai
Oracle Cloud CX
Oracle Cloud Infrastructure
Oracle Fusion Cloud EPM
Oracle Infinity
Oracle Marketing
Oracle Responsys
Soveren
X (Twitter)
Claim Mobilewalla and update features and information
Claim Mobilewalla and update features and information
Claim Oracle Audience Segmentation and update features and information
Claim Oracle Audience Segmentation and update features and information