Oracle Moat

Oracle Moat

Oracle
Optivos

Optivos

Heliosz.AI
+
+

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About

Get an inside look into a brand’s creative strategy. Oracle Moat is ad activity intelligence tool that enables you to view your competitors’ creative and messaging currently in-market, going back three years. Discover what the competition is up to—and how your creative stacks up. View ad messaging and creative, leveraging three-plus years of data, to discover what messages your competitors currently have in market. Drill down on an advertisement or filter and sort the data so that you get exactly the information you’re looking for. See how people engage with images, text, and video in ads across multiple platforms, including mobile devices. Use heatmaps to see where people spend the most time while viewing an ad. Spend smarter and launch campaigns with confidence. With Moat, you can reach real people, capture their attention, and fully measure campaign effectiveness.

About

Marketing teams today spend budgets across a growing number of channels — paid social, search, programmatic, affiliate, offline — but rarely have a single, clear view of which channel is actually driving ROI. Data sits fragmented across platforms, spend and performance live in disconnected dashboards, and budget decisions end up based on gut feel or last quarter's habits rather than evidence. Optivos is Heliosz.AI's flagship unified commercial intelligence platform, built to close that gap. It brings channel-level spend and performance data into one place, applies marketing mix modeling and data standardization to make the numbers comparable across channels, and turns that unified view into action: it surfaces which channels are actually delivering ROI, recommends how budget should be redistributed across channels, and identifies the best-performing channel to prioritize for the next campaign.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Supported
iPad Supported
Android Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Media professionals in need of a powerful ad measurement solution

Audience

FMCG, CPG, Retail, Fashion, Sports Industries. Marketing Professionals, VP's of marketing, Media optimization strategist, Marketing strategist

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Not Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

No images available

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Training

Documentation Not Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Oracle
Founded: 1977
United States
www.oracle.com/au/cx/advertising/measurement/

Company Information

Heliosz.AI
Founded: 2019
United States
www.heliosz.ai

Alternatives

Alternatives

AudienceReport

AudienceReport

AudienceProject
LeadsRx Attribution

LeadsRx Attribution

LeadsRx, Inc.

Categories

Categories

Advertising Agency Features

Campaign Management Supported
Collaboration Not Supported
Document Management Not Supported
File Sharing Not Supported
Project Management Not Supported
Task Management Not Supported
Time Tracking Not Supported

Integrations

5X Supported
AdSupply Supported
Bright Analytics Supported
Celtra Supported
DV Publisher Suite Supported
Innovid Supported
Oracle Advertising Supported
Partnerize Supported
Playmatic Supported
Rivery Supported
Sizmek Ad Suite Supported
Skai Supported
Smoot AI Supported
Vidverto Supported

Integrations

5X Not Supported
AdSupply Not Supported
Bright Analytics Not Supported
Celtra Not Supported
DV Publisher Suite Not Supported
Innovid Not Supported
Oracle Advertising Not Supported
Partnerize Not Supported
Playmatic Not Supported
Rivery Not Supported
Sizmek Ad Suite Not Supported
Skai Not Supported
Smoot AI Not Supported
Vidverto Not Supported
Claim Oracle Moat and update features and information
Claim Oracle Moat and update features and information
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