Minds

Minds

Minds AI Labs, Inc.
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About

Minds is a synthetic market research platform for testing concepts, messages, brands, products, and strategic hypotheses with configurable AI-powered customer panels. Teams can define audiences, generate structured study plans, review them before execution, run qualitative and quantitative research, compare segments, and export evidence for analysis. Minds supports multilingual research, reusable audiences, shared workspaces, secure API access, and a public Model Context Protocol (MCP) server for agent workflows. It is designed for market researchers, insights teams, product teams, brand strategists, agencies, and founders who need fast directional evidence while keeping consequential decisions reviewable and validating high-stakes findings with human research.

About

Standard Insights reimagines the entire survey journey. In one platform, you can design surveys, recruit quality respondents in 150+ markets (or bring your own), and instantly analyze and visualize results. AI handles the heavy lifting, giving you professional-grade insights without consultants, clunky workflows, or steep learning curves. From brand tracking and concept testing to consumer profiling and usage studies, Standard Insights makes research simple, fast, and accessible. Whether you’re a marketer, strategist, or agency, you’ll move quicker, launch with confidence, and make smarter decisions backed by real consumer data.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Market research and consumer insights teams, brand and product teams, innovation teams, agencies, consultants, and founders conducting concept, message, audience, and strategy research.

Audience

Marketers, insights teams, agencies, and startups that want fast, end‑to‑end quant without stitching multiple tools

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

No images available

Screenshots and Videos

Pricing

$0/month, paid from $39/month
Free Version
Free Trial

Pricing

$99/month/workspace
Standard Insights offers simple pricing tiers: start free to explore core features, upgrade to Pro ($99/month) for advanced AI, collaboration, and reporting, or go Enterprise for unlimited access, integrations, and white‑label options. Respondents start at $3 each, with guided research scenarios available at ad‑hoc pricing.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • I liked it's clear UI, that made it easier to understand and use to share survey. The options of choices were wide and various, enough to build the survey we wanted. It also offered AI translation, which was very helpful for our over the boarder survey.
  • Standard Insights Platform is very easy to use. I use it to run survey research and recruit respondents. It’s fast, affordable, and lets me share the report link directly with my management team, so I don’t need to create lengthy PPT reports.

Cons

  • There's nothing much except for the survey color design. It would have been nicer if there were more color options.
  • No real cons. I wouldn’t have conducted research for my marketing decisions before using Standard Insights.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Minds AI Labs, Inc.
Founded: 2025
United States
getminds.ai

Company Information

Standard Insights
Founded: 2022
United States
standard-insights.com

Alternatives

Alternatives

AYTM

AYTM

aytm
Q-Fi Surveys

Q-Fi Surveys

Q-Fi Solutions
Amplitude Research Solutions

Amplitude Research Solutions

Amplitude Research

Categories

Categories

Market Research Features

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Survey Features

Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Paper Survey
Question Branching
Question Library
Site Intercept Survey
Skip Logic
Supports Audio / Images / Video

Integrations

Facebook
Google Sheets

Integrations

Facebook
Google Sheets
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