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About
MerchantFlow is an e-commerce profitability analytics platform for Shopify and WooCommerce brands. It combines revenue, COGS, landed costs, fulfilment and 3PL costs, ad spend, payment fees and operating expenses to show true profit at the store, order and product level. The real-time dashboard provides P&L reporting, blended ROAS, ad spend reporting, product viability scoring and cohort analysis. MerchantFlow integrates with Meta, Google, TikTok and Snapchat Ads to unify e-commerce and marketing performance reporting.
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About
The plug-n-play growth platform for eCommerce brands. eCommerce Analytics, CRM & Email that boost customer retention and help you grow sustainably. With Metrilo’s powerful customer retention analysis, you are able to understand your customers’ lifecycle and keep the relationships going proactively. You will know what campaigns and products stimulate customer loyalty so you can sell more to old customers. Also, you will be prepared for seasonality and typical ups and downs with all the accumulated behavior data. Metrilo puts customers in cohorts according to their first interactions (purchase, time, campaign, etc.) and follows how loyal over time these cohorts are. You see which products and campaigns drive customer lifetime value and which ones attract one-timers. It also shows clearly when people place subsequent orders and when they stop buying so you can time your email communication accordingly.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
E-commerce brands using Shopify or WooCommerce that need accurate profit and marketing performance reporting.
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Audience
Smal to mid-sized online brands and stores
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and VideosNo images available
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Pricing
$49/month
Free Version
Free Trial
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Pricing
$119 per month
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationMerchantFlow
Founded: 2025
Australia
merchantflow.ai
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Company InformationMetrilo
Founded: 2014
Bulgaria
www.metrilo.com
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