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About

Matchbook is an identity augmentation tool that helps advertisers and marketers match first-party data to new digital signals to enhance cross-device reach, retargeting, and online-offline attribution capabilities, unlocking omnichannel marketing by connecting fragmented data across channels. It uses billions of aggregated, consented, and device-derived location, IP, and MAID (Mobile Advertising ID) signals to build highly accurate identifier databases that let users match physical location to IP, IP to MAID, and MAID to IP, and link other spatial indices like postal codes or geohashes to IP addresses. Matchbook supports use cases including connected TV (CTV/OTT) targeting, true cross-software targeting and retargeting, account-based marketing, campaign performance measurement, identity graph augmentation, and audience extension by expanding data footprints beyond first-party limits. Customizable matching parameters and historical context options allow clients to tailor results.

About

The industry’s most complete B2B audience data, backed by our proprietary B2B-to-consumer ID graph. Create audiences as broad as you want, or as targeted as you need. Reach the same person at work and at home, across every channel, on every device, via any sales or marketing platform. Our ID-graph allows complete, accurate, and expansive B2B targeting. Quickly export your audience for expansive reach in any channel: Programmatic, display, social, email, CTV, phone, & direct mail. We link billions of records to accurately connect professional and consumer personas allowing unprecedented reach for your B2B campaigns, whether you’re calling, emailing, or advertising digitally. No other B2B data provider comes close to the functionality enabled by our proprietary in-house business-to-consumer ID graph, available as part of our comprehensive data licensing products.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Advertisers and marketers who need to expand cross-device audience reach, improve targeting and measurement, and enrich identity data for omnichannel campaigns

Audience

B2B audience data solution for companies

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

Matchbook
Founded: 2018
United States
www.matchbookdata.com

Company Information

NetWise
Founded: 2011
United States
www.netwisedata.com

Alternatives

Alternatives

HCP Reach

HCP Reach

Redi-Data
Exact Data

Exact Data

Data Axle

Categories

Categories

B2B Data Supported

Integrations

Facebook Not Supported
GitHub Student Developer Pack Not Supported
LinkedIn Not Supported
Salesforce Not Supported
The Trade Desk Not Supported

Integrations

Facebook Supported
GitHub Student Developer Pack Supported
LinkedIn Supported
Salesforce Supported
The Trade Desk Supported
Claim Matchbook and update features and information
Claim Matchbook and update features and information
Claim NetWise and update features and information
Claim NetWise and update features and information