Xandr

Xandr

Microsoft
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+

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About

MGID is a native advertising platform with more than 12 years of experience in the global market. MGID helps advertisers reach their audiences through premium publishers with timely and relevant ads. MGID offers: Responsive and engaging ad formats Audiences from 32,000+ trusted publishers worldwide Creative support throughout the funnel Sophisticated optimization options Learn more at www.mgid.com

About

Xandr, a subsidiary of Microsoft, is a global advertising company that provides a data-enabled technology platform designed to offer a marketplace for premium advertising. Their platform optimizes return on investment for both buyers and sellers while maintaining a commitment to an open marketplace and empowering the open web globally. Xandr's solutions include Invest DSP, Monetize SSP, and Curate, which enable advertisers to connect with their audiences and publishers to drive monetization. With a significant global presence, Xandr operates across multiple continents, positioning itself as a valuable platform for brands seeking to expand their reach on a global scale.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Publishers and advertisers interested in a native performance and programmatic advertising platform solution for their marketing needs

Audience

Ad buyers and sellers seeking a tool to manage inventory and sales

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 5.0 / 5
ease 4.3 / 5
features 4.9 / 5
design 4.6 / 5
support 4.9 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Pros & Cons from Real Users

Pros

  • Thanks to a convenient personal account, I can really control everything so that advertising is effective and brings good results.
  • I appreciate the targeting options available on the platform, which have allowed me to reach the right audience for their products. Ability to drive traffic and sales to my websites at a lower cost compared to other advertising platforms.
  • Simple interface, detailed reports, lots of options in targeting/retargeting, and audience management.
  • The administration panel is quite excellent. An average RPM of between $1-$3 with no upper limit. In terms of revenue, it’s comparable with Google Adsense.
  • Intuitive dashboards and reporting, flexibility in terms of setting guardrails for targeting. Really helpful.

Cons

  • Not found. For me it is comfortable platform. Just try it.
  • The dashboard was challenging for me. I had to call support.
  • I had some issues with the set up, but all were timely explained by my manager.
  • Some clients said that is possible to increase in bounce rate., but I have never felt it.
  • Support. I Have some questions for the team, long time for loading info.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

MGID
Founded: 2008
United States
www.mgid.com

Company Information

Microsoft
Founded: 1975
United States
www.xandr.com

Alternatives

Alternatives

AdLib DSP

AdLib DSP

AdLib Media Group

Categories

Categories

Integrations

Eyeota
Ad Reform
Amazon Transparent Ad Marketplace (TAM)
Bidtellect
Celtra
EZmob
FreeWheel Beeswax
Google Display & Video 360
KNOREX XPO
Meetrics
ONEcount
Proximic by Comscore
PubGalaxy
PubPower
ShareThis
SpyPush
Supermetrics
The Moneytizer
Zuuvi
ad:personam

Integrations

Eyeota
Ad Reform
Amazon Transparent Ad Marketplace (TAM)
Bidtellect
Celtra
EZmob
FreeWheel Beeswax
Google Display & Video 360
KNOREX XPO
Meetrics
ONEcount
Proximic by Comscore
PubGalaxy
PubPower
ShareThis
SpyPush
Supermetrics
The Moneytizer
Zuuvi
ad:personam
Claim MGID and update features and information
Claim MGID and update features and information
Claim Xandr and update features and information
Claim Xandr and update features and information