+
+

Related Products

  • Revaly
    7 Ratings
    Visit Website
  • FinOpsly
    3 Ratings
    Visit Website
  • MikMak
    85 Ratings
    Visit Website
  • ActiveCampaign
    17,400 Ratings
    Visit Website
  • Iris Identity Protection
    3 Ratings
    Visit Website
  • CTM
    939 Ratings
    Visit Website
  • Maropost Marketing Cloud
    152 Ratings
    Visit Website
  • Superfiliate
    49 Ratings
    Visit Website
  • Blumira
    150 Ratings
    Visit Website
  • Boostero
    64 Ratings
    Visit Website

About

LiftLab is a marketing analytics platform built to optimize media spend and maximize return on advertising investment through data-driven measurement, modeling, and experimentation. At its core is the “LiftLab Trust Engine,” which unifies econometric modeling (an agile Marketing Mix Model, or MMM) with real-world media experiments, such as geo-testing, to deliver transparent, unbiased insights into how each dollar spent on marketing contributes to revenue, both in the short term (performance) and long term (brand uplift and effectiveness). Users connect their sales, ad spend, post-purchase surveys, brand-lift studies, and attribution signals (both online and offline revenue), allowing LiftLab to measure incrementality, isolating the true impact of media spend, while eliminating reliance on last-click attribution or walled-garden platform analytics.

About

Connect the dots across multiple data sources to discover and act upon new opportunities to drive business growth. Build your business around the transformative currency for media measurement in a cross-platform world. Understand the impact of media and marketing efforts so you can improve ROI and make future decisions with confidence. Cross-platform measurement is necessary when making informed business decisions in an increasingly complex media environment. We help leading media properties, brands, and advertisers connect the dots to grow their businesses. Activate a powerful suite of audience, contextual, and cookie-free predictive targeting solutions to reach cross-platform audiences. We empower programmatic advertisers to access actionable target audiences in the DMP or DSP of their choice for campaigns on digital, mobile, CTV, DOOH, and podcasts.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

B2C brands, ecommerce companies, and growth-oriented marketing teams in need of a tool to allocate ad budgets, forecast revenue, and optimize marketing investment for growth and profitability

Audience

Marketing Analytics solution for companies

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

LiftLab
Founded: 2018
United States
liftlab.com

Company Information

comScore
United States
www.comscore.com

Alternatives

Alternatives

OptiMine Insight

OptiMine Insight

OptiMine Software
sMMMart AI

sMMMart AI

Salestube

Categories

Media Planning Supported

Categories

Marketing Analytics Features

A/B Testing Not Supported
Campaign Management Supported
Channel Attribution Not Supported
Customer Journey Mapping Supported
Dashboard Supported
Performance Metrics Supported
Predictive Analytics Supported
ROI Tracking Not Supported
Social Media Metrics Supported
Website Analytics Supported

Integrations

Acxiom InfoBase Not Supported
Brightspot Not Supported
Codename One Not Supported
Commanders Act Not Supported
DynAdmic Not Supported
FuseCommander Not Supported
GaleForceMedia Not Supported
Indigitall Not Supported
Innovid Not Supported
Ketch Not Supported
MSIGHTS Not Supported
MarfeelPress Not Supported
Presspage Not Supported
Spotai Not Supported
TrustCommander Not Supported
VWO Insights Not Supported
VWO Testing Not Supported
Zefr Not Supported

Integrations

Acxiom InfoBase Supported
Brightspot Supported
Codename One Supported
Commanders Act Supported
DynAdmic Supported
FuseCommander Supported
GaleForceMedia Supported
Indigitall Supported
Innovid Supported
Ketch Supported
MSIGHTS Supported
MarfeelPress Supported
Presspage Supported
Spotai Supported
TrustCommander Supported
VWO Insights Supported
VWO Testing Supported
Zefr Supported
Claim LiftLab and update features and information
Claim LiftLab and update features and information
Claim comScore and update features and information
Claim comScore and update features and information