Poplar

Poplar

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About

LetterFriend is a direct mail and handwritten letter service that helps organizations create personalized, real-handwritten notes, envelopes, and cards, crafted by professional writers rather than fonts, robots, or printers, to cut through digital noise and strengthen customer relationships, referrals, and pipeline growth through high-impact physical outreach. The platform lets users upload contact lists via CSV or integrate with CRM systems, Zapier, or an API to automate and scale campaigns, whether sending thank-you letters, prospecting notes, holiday cards, or other personalized correspondence that is hand-addressed, handwritten, and mailed on behalf of the customer. LetterFriend emphasizes human-touch direct mail with real people in New Jersey writing each word, delivering consistently higher open and response rates compared with typical printed or email outreach, and offers customizable options such as envelopes, sticky notes, signatures, postcards, etc.

About

Create direct mail campaigns in minutes. Meet Poplar, an API-enabled programmatic platform that empowers brands to create fully dynamic, personalized direct mail campaigns. Set up and deploy both one-time and programmatic campaigns in minutes through our platform, with easy connections to leading marketing automation platforms, e-commerce stores, and cloud connectors. Customize imagery and text on a 1-1 basis with dynamic HTML templates for a range of formats. Reach your abandoned cart site visitors via direct mail, upload custom lists, and build any cross-sell or existing customer triggers, all with a variety of postage, speed, and cadence options. Mail one piece or mail a million at best-in-class per piece rates, with no SaaS fees or subscription fees whatsoever. Multivariate testing capabilities are built right into the platform, enabling marketers to test and optimize on any number of channel factors easily and efficiently.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Businesses, marketers, and sales teams that want to boost engagement and response rates by sending scalable, real handwritten letters and direct mail to prospects and customers

Audience

Companies that want to create direct mail campaigns in minutes

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

LetterFriend
Founded: 2010
United States
letterfriend.com

Company Information

Share Local Media
Founded: 2016
United States
heypoplar.com

Alternatives

Alternatives

Thanks.io

Thanks.io

thanks.io
DM20.ai

DM20.ai

DirectMail2.0

Categories

Categories

Integrations

HubSpot CRM
Zapier
Automate.io
Blueshift
Cordial
Drip
Google Sheets
HubSpot Marketing Hub
Insightly
Iterable
Klaviyo
Mailchimp
Microsoft Excel
Mixpanel
Oracle CRM On Demand
Ortto
Rejoiner
Sailthru
Salesforce
Zoho CRM

Integrations

HubSpot CRM
Zapier
Automate.io
Blueshift
Cordial
Drip
Google Sheets
HubSpot Marketing Hub
Insightly
Iterable
Klaviyo
Mailchimp
Microsoft Excel
Mixpanel
Oracle CRM On Demand
Ortto
Rejoiner
Sailthru
Salesforce
Zoho CRM
Claim LetterFriend and update features and information
Claim LetterFriend and update features and information
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Claim Poplar and update features and information