Related Products
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About
Our tools deliver actionable insights to maximize ROI. Whether your goal is planning, measurement, or optimization, our performance-based marketers and data scientists are here to guide you. AdImpact is designed to show how your placements in linear television, OTT, digital video, and audio are contributing to your overall campaign effectiveness. Used in conjunction with Leavenedโs Marketing Mix Model tool, we can make strategic optimization decisions and recommendations based on the entire impact of your marketing investment. AdResponse analyzes minute-level web activity to determine the immediate impact of individual ad instances. Impact is measured against baselines during which no ads are being aired.
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About
Modeling platform designed to help marketing teams, analysts, and agencies measure the true incremental impact of their marketing investments across all channels. Unlike traditional attribution tools that rely on cookies and only track digital touchpoints, MixModeler enables businesses to measure the effectiveness of TV, radio, outdoor advertising, and other offline channels alongside digital campaigns.
The platform combines sophisticated statistical methods including Bayesian inference and regression analysis with an intuitive interface that makes advanced marketing measurement accessible to users without data science backgrounds. Users can build custom models manually or leverage AI-powered automation to quickly understand which marketing activities are driving real business results.
MixModeler offers flexible pricing from free plans for smaller teams to enterprise solutions, making professional-grade MMM capabilities available to organizations of all sizes.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
Businesses searching for a marketing analytics platform
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Audience
Marketing analysts, marketing managers, digital marketing teams, advertising agencies, CMOs, data analysts, e-commerce businesses, and any organization running multi-channel marketing campaigns who need to measure true marketing effectiveness and optimize budget allocation.
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Support
Phone Support
Supported
24/7 Live Support
Not Supported
Online
Supported
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Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
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API
Offers API
Not Supported
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API
Offers API
Not Supported
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Screenshots and Videos |
Screenshots and VideosNo images available
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Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
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Pricing
Free
Free Version
Supported
Free Trial
Not Supported
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Reviews/
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Reviews/
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Training
Documentation
Supported
Webinars
Supported
Live Online
Not Supported
In Person
Not Supported
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Not Supported
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Company InformationLeavened
Founded: 2016
United States
www.leavened.com
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Company InformationMixModeler
Founded: 2025
United Kingdom
mixmodeler.com
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Integrations
No info available.
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Integrations
No info available.
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