Labra

Labra

Labra.io
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About

Labra is a powerful platform that revolutionizes the Cloud go-to-market (GTM) process for businesses. It enables zero-engineering marketplace listings, letting companies launch in days—not months. Labra's CRM integration automates co-sell approvals, streamlines channel partner management, and helps scale your success on the Cloud with reduced effort. With AI-powered insights and advanced, real-time analytics, Labra helps teams drive smarter, faster decision-making, giving you a competitive edge. Marketers gain new tools to maximize visibility and impact on cloud marketplaces, while sales teams benefit from reduced manual effort—up to 90%, and a more optimized selling experience. Ultimately, your business gets a new, sustained, scalable revenue channel powered by efficiency, automation, and partnerships.

About

Variance is where solo and team selling happens for your company. As the founder, you are in charge of the product, the sales and you take the trash out at the end of the night.You can be successful in this motion but growth will ultimately slow if you don’t scale your go-to-market efforts. You want to onboard every customer, get their feedback and really figure out as quickly as you can if they are going to renew. You have Product/Market Fit. You have built in tech touches with your customers and you can scale some of your selling efforts via automation. You are also starting to starting to hire sellers. You are getting more nuanced requests, you have more competition and the market is growing very rapidly. The product can’t always sell itself and you need to accelerate deal cycles and break into new markets. Time to scale your sales team.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Labra is designed for cloud businesses, independent software vendors (ISVs), resellers, and channel partners looking to streamline their go-to-market strategies, accelerate product listings, make selling on Cloud easier, and enhance sales efficiency through AI-powered automation and CRM integration. Additionally, it caters to teams seeking to enhance collaboration with cloud providers and partner ecosystems while maintaining control over their sales processes and optimizing their growth potential

Audience

Organizations looking for a Data Management platform that helps grow revenue

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$415 per month
Free Version
Free Trial

Pricing

$200 per month
Free Version
Free Trial

Reviews/Ratings

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Labra.io
Founded: 2021
United States
www.labra.io

Company Information

Variance
Founded: 2021
United States
www.variance.com

Alternatives

Alternatives

Labra

Labra

Labra.io
DiscoverOrg

DiscoverOrg

ZoomInfo

Categories

Categories

Channel Marketing Features

Campaign Management
Channel Analytics
Content Management & Sharing
Incentive Management
Inventory Control
Lead Management
Multiple Channel Configurations
Order Management
Partner Management
Pipeline Management
Social Promotion

Partner Relationship Management (PRM) Features

Asset Management
Business Plans
Channel Marketing Automation
Collaboration Tools
Compliance Management
Deal Management
Deal Registration
Lead Generation
Lead Sharing
Partner Onboarding
Partner Portal
Performance Metrics
Rewards Programs
Workflow Management

eCommerce Features

Catalog Management
Channel Management
CRM
Customer Accounts
Data Security
Email Marketing
Inventory Management
Kitting
Loyalty Program
Mobile Access
Multi-Store Management
Order Management
Product Configurator
Promotions Management
Returns Management
Reviews Management
SEO Management
Shopping Cart
Templates

Data Management Features

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Integrations

HubSpot CRM
HubSpot Customer Platform
Salesforce
Slack
AWS Marketplace
Amazon Web Services (AWS)
Azure Marketplace
Clearbit
Freshpaint
Google Cloud Marketplace
Google Cloud Platform
Microsoft Azure
Microsoft Dynamics 365
Okta
Red Hat Cloud Suite
RudderStack
Segment
Zapier

Integrations

HubSpot CRM
HubSpot Customer Platform
Salesforce
Slack
AWS Marketplace
Amazon Web Services (AWS)
Azure Marketplace
Clearbit
Freshpaint
Google Cloud Marketplace
Google Cloud Platform
Microsoft Azure
Microsoft Dynamics 365
Okta
Red Hat Cloud Suite
RudderStack
Segment
Zapier
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