Kochava vs. Master Metrics Comparison


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One platform protects every channel that matters: - Search (Google Search & Performance Max) - Meta (Instagram & Facebook) - Affiliate - Mobile Start with a free 30-day audit in detection mode and see exactly how much invalid traffic is hitting your campaigns. Switch on prevention when you are ready. Backed by expert onboarding and responsive support, TrafficGuard is built to scale with your spend. Trusted by 10,000+ advertisers across multiple industries TrafficGuard is part of Adveritas, publicly listed and accountable on the Australian Securities Exchange (ASX:AV1). 89 Ratings Visit Website Admiral Admiral is the best adblock revenue recovery platform for publishers and the pioneer of Visitor Relationship Management (VRM). Trusted by thousands of publishers and backed by more than a decade of recovery expertise, Admiral helps recover millions of dollars in advertising revenue lost to adblockers, privacy tools, DNS filtering, VPNs, network-level blocking, and other forms of monetization disruption. Beyond ad recovery, Admiral helps publishers maximize both revenue recovery and revenue growth through a unified platform for subscriptions, registrations, consent recovery, email audience growth, donations, and other visitor monetization strategies. By combining multiple recovery and monetization approaches in a single platform, Admiral helps publishers reduce revenue leakage, unlock new revenue opportunities, and maximize total visitor value. 68 Ratings Visit Website CampaignTrackly 📢 Calling all marketers! Unleash the potential of your marketing dashboards with high-quality campaign data. Say good-bye to missing or inaccurate data and get reliable insights that propel your campaigns to new heights. UTM parameters and marketing conventions play a crucial role in tracking the success of advertising campaigns. By adding them to your URLs, you unlock valuable insights uncovering which ads are driving the most traffic, conversions, and ultimately, revenue! 📈💸 But UTM tagging is tedious, time-consuming & error prone. That's where we help you automate, standardize, error-proof your campaign URLs & save a ton of time! CampaignTrackly is the ultimate time-saving tool that ensures accurate reporting data for your marketing campaigns! 🎉💪 With our automated marketing conventions, UTM builder, and link shortener tools, you can wave goodbye to tedious, error-prone spreadsheet work and send data to key platforms with a click. Unlock your marketing success. Try us today 57 Ratings Visit Website Hightouch Hightouch is the leading Composable CDP and AI Decisioning platform that empowers companies to activate their data warehouse to power personalized marketing and business operations. Trusted by leading organizations like PetSmart, Warner Music Group, Chime, Aritzia, and Whoop, Hightouch enables anyone to deliver personalized customer experiences, optimize performance marketing, and move faster by leveraging data and AI across their organization. Hightouch’s Composable Customer Data Platform collects behavioral events, resolves identities into Customer 360 profiles, builds audiences, syncs data to over 200 destinations like ad platforms and CRMs, and analyzes the results of marketing campaigns— all from the cloud data warehouse. 474 Ratings Visit Website Captain Compliance Captain Compliance is an all-in-one privacy management platform designed to simplify compliance with global data protection laws and new AI regulatory requirements. Our leading Consent Management Platform (CMP) allows businesses to effortlessly manage user consent and create customizable cookie banners. Our advanced Cookie Scanner automatically identifies and categorizes cookies on your website, ensuring ongoing compliance with a dynamic cookie policy. Our DSAR Portal streamlines data subject requests, while our AI Compliance tool monitors and adapts your practices based on evolving regulations and we even offer a virtual DPO and CPO if you need data privacy guidance. Additionally, our Hosted Privacy Policy generator automatically updates your privacy notices in real-time, keeping your policies aligned with the latest legal requirements. Captain Compliance provides the tools you need to protect user data and maintain regulatory compliance with ease at an affordable fee. 246 Ratings Visit Website Code-Cube.io Code-Cube.io is the full-stack data collection observability platform that protects your dataLayer, tags and conversion data. It detects tracking issues instantly and provides real-time alerts to prevent data loss and performance drops. The platform eliminates the need for manual QA by continuously auditing tracking implementations across websites and applications. Users gain full visibility into how tags and events behave across both client-side and server-side environments. Code-Cube.io ensures that marketing data remains accurate, enabling better decision-making, preventing wasted ad spend and maximizing campaign performance. 7 Ratings Visit Website D&B Connect Realize the true potential of your first-party data. D&B Connect is a customizable, self-service master data management solution built to scale. Eliminate data silos across the organization and bring all your data together using the D&B Connect family of products. Benchmark, cleanse, and enrich your data using our database of hundreds of millions of records. The result is an interconnected, single source of truth that empowers your teams to make more confident business decisions. Drive growth and reduce risk with data you can trust. 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All findings are centralized in one dashboard with instant alerts via Slack, Telegram, or email, and structured compliance reports for each incident. It serves PPC teams, affiliate managers, and compliance teams in e-commerce, travel, pharma, health and beauty, marketing agencies, and IT/SaaS. Key features include brand bidding protection, competitor monitoring, progress status tracking, policy-based filtering, and global coverage down to city level. 48 Ratings Visit Website Revaly Revaly is a Payment Performance Management platform designed to ensure that every legitimate transaction succeeds, protecting the recurring revenue businesses depend on. It uses exclusive issuer signals, network intelligence, and AI-powered optimization to maximize payment approvals across the entire lifecycle. By preventing avoidable failures at the first attempt and intelligently recovering declined payments, Revaly reduces involuntary churn and strengthens customer relationships. The platform continuously analyzes routing errors, behavioral patterns, and ecosystem signals to turn unpredictable payments into predictable revenue. Subscription-based companies rely on Revaly to lift approval rates and compound revenue growth without disrupting their existing billing stack. With over 100 integrations, the system fits seamlessly into current workflows while delivering measurable, long-term financial impact. 7 Ratings Visit Website Fraud.net Fraudnet's AI-driven platform empowers enterprises to prevent threats, streamline compliance, and manage risk in real-time. Our sophisticated machine learning models continuously learn from billions of transactions to identify anomalies and predict fraud attacks. Our unified solutions: comprehensive screening for smoother onboarding & improved compliance, continuous monitoring to proactively identify new threats, & precision fraud detection across channels and payment types. With dozens of data integrations and advanced analytics, you'll dramatically reduce false positives while gaining unmatched visibility. And, with no-code/low-code integration, our solution scales effortlessly as you grow. The results speak volumes: Leading payments companies, financial institutions, innovative fintechs, and commerce brands trust us worldwide—and they're seeing dramatic results: 80% reduction in fraud losses and 97% fewer false positives. Request your demo today and discover Fraudnet. 56 Ratings Visit Website
About Kochava is a real-time data solutions company offering a comprehensive growth stack of solutions for data-driven advertisers. We empower advertisers to measure what matters with tools that deliver better insights and actionable data in one operational platform. Advertisers can map their growth journey with Kochava, leveraging mobile measurement partner (MMP) services, a next-generation marketing mix modeling (MMM) SaaS platform, and a premium platform for search ads automation and app store optimization (ASO). Kochava's MMM SaaS and search ads automation/ASO platforms work with advertisers using Kochava or any other MMP. With a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, Kochava is trusted by top brands to harness their data for growth. Headquartered in Sandpoint, ID, the company has offices globally.	About Welcome to Master Metrics, the all-in-one solution for agencies and marketing teams. See at a glance what needs your attention with an overview of all ad campaigns from all sources. Use alerts to get notified every time a specific metric is over a determined value. Create visual dashboards and share them with your team or customers. You can extract, and merge data from different marketing sources into Google Sheets.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience User Acquisition Managers, App Marketers, Digital Marketers, and App Developers	Audience Agencies and marketing teams requiring an all-in-one management solution
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing FREE Free App Analytics is a 100% FREE, no-cost plan available for accounts measuring 10K attributed conversion per month or less. Paid plans start at $500/mo with pricing options based on monthly attributed conversion volume or monthly active users (MAU). Free Version Free Trial	Pricing $69 per month Free Version Free Trial
Reviews/Ratings Overall 4.5 / 5 ease 4.5 / 5 features 4.0 / 5 design 3.8 / 5 support 4.2 / 5 Read all reviews	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Pros & Cons from Real Users Pros I really enjoyed the query interface that allows me to query my data and export the data. Also loved the funnel building interface that allows for multiple apps and build great user drop off funnels and also allows you to export the drop off audience, which can be used for retargeting the users. I really like the user interface and the level of detail the data provides. Kochava is specifically useful for our marketing attribution. I only really use Kochava to create smartlinks for emails & QR code creation. This application makes it easy. Everything is good. Cons I really wish that they could have built a non historical query interface, which has only limited resources to run queries on your data. So I had to rewrite my queries to use the standard Sql search interface, which wasn't very easy but it worked. Using the customer sql queries and downloading the custom reports is confusing. Sometimes I will try to match data I pull in the reports I download to custom sql queries and I cannot figure out how to make the data match. The only other tab I use is analytics. It was confusing at first and could use some more clarity. Nothing.
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Kochava Founded: 2011 United States www.kochava.com	Company Information Master Metrics Founded: 2022 Argentina mastermetrics.com
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Categories AB Testing Campaign Management Click Fraud Consent Management Platforms Customer Data Platforms (CDP) Data Analysis Data Management GDPR Compliance Identity Resolution Link Management Tools Marketing Marketing Analytics Marketing Attribution Marketing Automation Marketing Planning Mobile App Analytics Mobile App Optimization Mobile Marketing Mobile Measurement Partners (MMP) Push Notifications Social Media Marketing Strategic Planning Subscription Management Web Analytics	Categories Marketing Analytics Marketing Planning
Marketing Analytics Features A/B Testing Campaign Management Channel Attribution Customer Journey Mapping Dashboard Performance Metrics Predictive Analytics ROI Tracking Social Media Metrics Website Analytics Marketing Planning Features Budgeting & Forecasting Collaboration Flowchart Goal Setting / Tracking Marketing Calendar Media Planning Predictive Analytics Presentation Tools Project Tracking Spend Management Show More Features AB Testing Features Audience Targeting Campaign Segmentation Funnel Analysis Heatmaps Landing Pages / Web Forms Multivariate Testing Split Testing Statistical Relevance Analysis Surveys Test Scheduling Visual Editor Campaign Management Features Channel Management Contact Database Email Marketing Event Triggered Actions Lead Management Multi-Campaign Click Fraud Features Account Alerts Activity Monitoring IP Address Monitoring IP Blocking Keyword Tracking Refund Management Risk Assessment Time on Site Tracking Consent Management Platforms Features Additional Users / Permissions Automatic Cookie-Blocking CCPA Compliance CMS Integration Cookie Crawling Design/Branding Customization Fingerprinting GDPR Compliance IAB Compliance Reporting / Analytics Responsive Design Subdomains Compatibility Tag Manager Integration Whitelabel Solution Customer Data Platforms (CDP) Features Behavioral Analytics Campaign Management Customer Profiles Customer Segmentation Data Integration Data Matching GDPR Compliance Personalization Predictive Modeling Data Analysis Features Data Discovery Data Visualization High Volume Processing Predictive Analytics Regression Analysis Sentiment Analysis Statistical Modeling Text Analytics Data Management Features Customer Data Data Analysis Data Capture Data Integration Data Migration Data Quality Control Data Security Information Governance Master Data Management Match & Merge GDPR Compliance Features Access Control Consent Management Data Mapping Incident Management PIA / DPIA Policy Management Risk Management Sensitive Data Identification Link Management Tools Features Backlink Management Brand Control Broken Link Discovery Campaign Management Channel Attribution Competitor Analysis Link Analytics Partner Management Ranking Monitoring Retargeting URL Shortener Marketing Attribution Features Attribution Modeling Audience Segmentation Conversion Tracking Cross-Channel Attribution Customer Journey Mapping Multi-Touch Attribution Predictive Analytics ROI Tracking Marketing Automation Features A/B Testing Analytics / ROI Tracking Artificial Intelligence Content / Blogging Platform Customizable CTAs Drip Campaigns Dynamic Content Landing Pages / Web Forms Lead Scoring Sales Intelligence Search Marketing Segmentation Social Marketing Website Visitor Tracking Mobile App Analytics Features A/B Testing Channel Attribution Cohort Analysis Funnel Analysis In-App Events Tracking Push Notifications Retention Tracking Revenue Tracking Uninstall Tracking Mobile Marketing Features Channel Attribution Contextual Targeting Coupons Email Marketing Engagement Monitoring In-App Marketing Location-Based Marketing Push Notifications Text Messaging Text-to-Win Push Notifications Features A/B Testing Analytics Campaign Segmentation Contextual Targeting Device Targeting Expiry Notifications Geo Targeting Mobile Notifications Notification Scheduling Visual Notifications Web Notifications Social Media Marketing Features Analytics Automated Publishing Contact Management Content Management Conversion Tracking Customer Targeting Keyword Filtering Multi-Account Management Post Scheduling Strategic Planning Features Budgeting & Forecasting Dashboard Goal Setting / Tracking Idea Management KPIs Modeling & Simulation Roadmapping Scenario Planning Scorecards Subscription Management Features Cancellation Management Discount / Coupon Management Dunning Management Enrollment Management Product Catalog Recurring Billing Revenue Recognition Revenue Recovery Tools Self Service Portal Subscription Plan Management Tax Management Trial Management Usage Tracking/Analytics Web Analytics Features Campaign Management Conversion Tracking Form Analytics Goal Tracking Keyword Tracking Multiple Site Management Pageview Tracking Referral Source Tracking Site Search Tracking Time on Site Tracking User Interaction Tracking
Integrations Facebook Ads Google Ads Meta Ads Adobe Audience Manager ClicData ClickUp INCRMNTAL InMobi Jetfuel.Finance LinkedIn Ads MNTN MSIGHTS Offer18 Outbrain Rivery TUNE Taptica TikTok Ads Zapier devtodev Show More Integrations View All 96 Integrations	Integrations Facebook Ads Google Ads Meta Ads Adobe Audience Manager ClicData ClickUp INCRMNTAL InMobi Jetfuel.Finance LinkedIn Ads MNTN MSIGHTS Offer18 Outbrain Rivery TUNE Taptica TikTok Ads Zapier devtodev Show More Integrations View All 13 Integrations
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