KeenKeen Decision Systems
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About
Keen is defining the future of marketing mix as the only system to deliver both historical measurement and predictive, prescriptive planning that continually optimize marketers’ spend choices across all channels, tied to financial impact. Begin making data-driven decisions quickly and add new data as you go. Keen’s marketing elasticity engine estimates help you consider all channels, even those you’ve not tried before. Then run scenarios to build a plan that balances your financial goals and risks. When you think about marketing metrics you probably think of marketing mix, multi-touch attribution and other ways to measure past performance. But how will you decide your next best opportunity, especially if it’s in a channel you’re not using? Or when uncertainty is high, like say, in a pandemic? Keen’s SaaS platform helps you accurately predict future performance across all channels so you can make smarter decisions about how to drive growth.
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About
It gets complicated once you go beyond advertising exclusively on Facebook and Google. Rockerbox solves this problem, providing the marketing infrastructure you need to scale your business quickly and efficiently. Rockerbox centralizes all of your marketing spend and campaigns (paid, organic, digital and offline). Rockerbox deduplicates your conversions in a fully transparent and customizable platform, ensuring your data is clean and trustworthy. Struggling to understand the impact of your branding? Rockerbox has playbooks. Not sure how to measure OTT, Linear or Direct Mail? Rockerbox has methodologies for each. Are you trying to crack the nut of Facebook views? Synthetic Events are your answer. How quickly do you need a channel to be ROAS positive? How much loss are you willing to accept before a customer becomes profitable?
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Companies seeking a solution to predict future performance across all channels
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Audience
Marketing teams searching for an advanced Marketing Attribution solution
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationKeen Decision Systems
Founded: 2010
United States
keends.com
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Company InformationRockerbox
Founded: 2006
United States
www.rockerbox.com
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Alternatives |
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Categories |
Categories |
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Marketing Analytics Features
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Marketing Attribution Features
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking
Business Intelligence Features
Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics
Business Performance Management Features
Ad hoc Analysis
Ad Hoc Reports
Budgeting & Forecasting
Consolidation / Roll-Up
Dashboard
Key Performance Indicators
Predictive Analytics
Qualitative Analysis
Quantitative Analysis
Scorecarding
Strategic Planning
Data Analysis Features
Data Discovery
Data Visualization
High Volume Processing
Predictive Analytics
Regression Analysis
Sentiment Analysis
Statistical Modeling
Text Analytics
Marketing Planning Features
Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management
Statistical Analysis Features
Analytics
Association Discovery
Compliance Tracking
File Management
File Storage
Forecasting
Multivariate Analysis
Regression Analysis
Statistical Process Control
Statistical Simulation
Survival Analysis
Time Series
Visualization
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Marketing Attribution Features
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking
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Integrations
Airbyte
AxisCare
Daasity
Desktop.com
Ethyca
Facebook
Fairing
MetaRouter
Pepperjam
Quickwork
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Integrations
Airbyte
AxisCare
Daasity
Desktop.com
Ethyca
Facebook
Fairing
MetaRouter
Pepperjam
Quickwork
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