Invisible HandInvisible Hand Technologies
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OptiCashZietra
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Related Products
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About
Invisible Hand Technologies is an AI pricing, promotion and assortment platform for CPG brands. It combines store-level sales data, competitive signals and predictive models to help consumer packaged goods brands optimize pricing, measure trade promotion ROI and make smarter assortment decisions. Built for mid-size CPG manufacturers, the platform turns retail sales data into clear commercial decisions: which prices to set, which trade promotions actually drive incremental revenue, and which products belong in the assortment. Unlike trade promotion execution or settlement tools, Invisible Hand focuses on the analytics and optimization layer, giving revenue growth, category and pricing teams predictive insight rather than back-office administration.
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About
The price comparison & analytics algorithm used by OptiCash helps to monitor competitor pricing by comparing your existing product pricing with that of major retailers or manufacturers, suppliers & vendors within the same category. It also allows you to source products most competitively priced based on comparable product attributes; integrate with your POS data, and also get smart data analytics that allow you to plan your business pricing strategies and stay ahead of the game. Price is one of the main factors influencing purchase decisions, both from a retailer and consumer perspective. To let numbers speak for themselves, less than 75% of online shoppers actively compare product prices before making a purchase and nearly half of the shoppers purchase discounted products.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Mid-size CPG and consumer packaged goods manufacturers, revenue growth management teams, category managers, pricing and trade promotion teams
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Audience
Businesses interested in an AI-powered competitive pricing tool
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and VideosNo images available
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Screenshots and Videos |
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PricingCustom quote
Free Version
Free Trial
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Pricing
$250 per month
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationInvisible Hand Technologies
Founded: 2024
United States
invisiblehand.tech
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Company InformationZietra
Founded: 2020
zietra.com/opticash
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Categories |
Categories |
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Integrations
No info available.
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Integrations
No info available.
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