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About

Influitive allows you to build a community of advocates and invite your customers, developers, partners, and employees to complete challenges, referrals, product reviews, social media posts, and more. As they complete these personalized challenges—which can be targeted to groups or individuals—they automatically earn points, badges, and levels to redeem professional perks and privileges. Easily visualize and report on all activities completed and the ROI of those activities, while integrating with your CRM and marketing automation platform to guide members through the entire customer journey.

About

Referral Factory helps companies of all sizes, from large corporates to mid-market companies or multi-location businesses across any industry. Launch a white-labeled referral program. Promote it, track every referral, and automate rewards. No developers needed. Create referral links in one click (or let customers self-sign up), collect referrals via lead forms, widgets, pop-ups, sticky bars, QR codes, landing pages, and email campaigns. Automated emails that trigger on key actions (new referral, conversion, reward due). Advanced referral tracking shows who referred whom, who has converted, and who to reward, with real-time analytics. Give your customers a branded referral portal to track referrals and rewards. Integrates with 8,000+ apps (HubSpot, Salesforce, Stripe, Intercom, Zapier) plus API and webhooks. 200+ rewards (gift cards, Stripe credits, PayPal) or issue custom rewards. GDPR, SOC 2, ISO 27001 compliant. Plans from $200/month with 24/7 support.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

B2B companies

Audience

Built for finance, insurance, home services, SaaS, and more, it gives you everything needed to promote, track, and reward referrals from start to finish.

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

$95 per month
Plans start from $95 per month, and go up to $1000 per month.
Free Version
Free Trial

Reviews/Ratings

Overall 4.9 / 5
ease 4.8 / 5
features 4.4 / 5
design 4.9 / 5
support 4.4 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 4.9 / 5
design 4.6 / 5
support 4.9 / 5

Pros & Cons from Real Users

Pros

  • Influitive has been a leader in this space and provides tons of thought leadership and guidance on how to build and manage an effective advocacy and engagement program. Additionally, they deliver webinars and materials to keep administrators "on their game" throughout the year and highlight the successes of their customers. The tool itself is relatively flexible to meet individual needs (can turn features on & off, sign-on feature options, etc.) and has enough pre-baked content to get you going. The Influitive team is also highly responsive, whether to smaller technical questions or larger strategic ones.
  • - Intuitive user interface. - Has saved us so much time trying to identify advocates - Super quick and helpful support (both CSM and support team) - It feels like they really listen to their customers and the feedback they are given. - Overall an incredible and helpful platform.
  • You can really grow an advocacy program with this tool. I like the gamification and automation of rewards. The UX is really nice and you can now do more with branding your hub. Some of the new features are super helpful - like lenses, to be able to see exactly what the hub looks like in the eyes of your customer - this was lacking before.
  • Influitive allows my company to have a customer-driven space for our most active and excited clients to promote our products. Customer service is incredible.
  • Influitive is a great way to organize and empower your organizations top customers, and to keep them happy and engaged. This pool of customers is the best resource for many things from product feedback to references and Influitive helps make it all happen.

Cons

  • Integrations can be difficult to work with, so if that's important to you, get your technical folks involved before making a decision.
  • - There are some minor feature upgrades that we could get faster but working for a software company, I know that product updates can take time.
  • The support has been lacking in the past, however, I have noticed significant improvements in the past year. The account management teams seem more customer-oriented as well. Running 2 hubs from one instance proves challenging - the UI of the admin side of the hub makes managing challenges difficult, visually. The custom reporting is complicated.
  • Influitive is constantly re-evaluating features, putting out beta testing, and growing with feedback.
  • Not much to say for cons - there are little issues that come up, but Influitive is pretty good about listening to customer feedback.

Pros & Cons from Real Users

Pros

  • It's very easy to use such overall. No complications or obstacles while creating referral campaigns for my business.
  • The software is really easy to use and I can have multiple campaigns which allows me to build customized referral programs for different clients without needing a developer to help me.
  • Referral Factory allows us to run multiple referral programs all at the same time. The tracking dashboard gives us a clear view of each of all our different referral programs and which one is working better. We were also able to integrate our referral program with our Salesforce CRM making it that much easier to chase referral leads and close new sales fasters.
  • I really liked the demo call as the consultant, Jess, was helpful in showing me the ins and outs of referral marketing. Since I’m not a marketer, this was very useful.
  • As a marketer I liked that you could build a 100% working referral program without any coding. A lot of the other tools you have to install scripts etc. Oh and also the branding options are good too - everything can be customised.

Cons

  • No cons. It has east to use interface which allows you to be flexible with your campaign customization.
  • I have been using the software for a few months now and haven't had any issues with it so far.
  • Only that you can’t enable sharing direct to Instagram.
  • I haven’t had any major problems so far but it would be great if there were more resources available on how to run referral marketing in the field of education. It’s all been a steep learning curve but I’m glad it’s working!
  • So far nothing - we have been using the basic plan for last 6 months.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Influitive
Founded: 2010
Canada
influitive.com

Company Information

Referral Factory
Founded: 2020
Netherlands
referral-factory.com/

Alternatives

Alternatives

Kommo

Kommo

QSOFT
Club

Club

Club (formerly Brandbassador)
OSI Affiliate Software

OSI Affiliate Software

Omnistar Interactive

Categories

Categories

Affiliate Program is an exciting opportunity for marketers, entrepreneurs, and content creators to earn commissions by promoting one of the leading referral marketing platforms. As an affiliate, you can leverage your audience and network to generate income while helping businesses streamline their referral programs.

Looking to boost your customer base and increase revenue? Referral Factory makes lead generation simple and effective by leveraging the power of word-of-mouth marketing. With our platform, you can create fully automated referral programs that turn your existing customers into brand advocates—generating high-quality leads on autopilot!

The word "referral" refers to the act of directing someone to a person, business, or service, usually with a recommendation or endorsement. In a business context, it typically means when a satisfied customer or individual recommends a product, service, or company to someone else.

Customer Advocacy Features

Advocate Management
Campaign Management
Communication Management
Community Management
Gamification
Referral Tracking
Reporting/Analytics
Rewards Program
Social Engagement

Referral Features

Affiliate Marketing
Campaign Management
Contact Management
Employee Referral Management
Feedback Management
Lead Engagement
Loyalty Program
Referral Tracking
Rewards Management

Community Features

Content Management
Content Moderation
Discussions / Forums
Event Management
Group Management
Ideation / Crowdsourcing
Member Directory
Membership Management
Social Media Management
Website Management
White Label

Customer Engagement Features

Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content

Customer Loyalty Features

Corporate Memberships
CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Employee Advocacy Features

Content Controls / Compliance
Content Library Creation
Mobile Access
Post Scheduling
Push / Email Notifications
Reporting / Analytics
Social Sharing Gamification
Tiered User Permissions

Customer Advocacy Features

Advocate Management
Campaign Management
Communication Management
Community Management
Gamification
Referral Tracking
Reporting/Analytics
Rewards Program
Social Engagement

Referral Features

Affiliate Marketing
Campaign Management
Contact Management
Employee Referral Management
Feedback Management
Lead Engagement
Loyalty Program
Referral Tracking
Rewards Management

Affiliate Features

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi Level Marketing (MLM)
Multi-Language
Social Sharing

Lead Generation Features

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Integrations

Axis LMS
Salesforce
Zapier
Adobe Marketo Engage
Facebook
G2
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
LinkedIn
Pipedrive
Sendoso
ServiceTitan
Shopify
Stripe
Tango Card
TrustRadius
X (Twitter)
Zoho CRM
monday AI work platform

Integrations

Axis LMS
Salesforce
Zapier
Adobe Marketo Engage
Facebook
G2
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
LinkedIn
Pipedrive
Sendoso
ServiceTitan
Shopify
Stripe
Tango Card
TrustRadius
X (Twitter)
Zoho CRM
monday AI work platform
Claim Influitive and update features and information
Claim Influitive and update features and information
Claim Referral Factory and update features and information
Claim Referral Factory and update features and information