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About

Hitprobe is a defensive web analytics platform with built-in click fraud protection, giving marketers full visibility and control over their traffic quality. It captures every visit in detail and uses fingerprinting, IP analysis, and behavioral signals to automatically detect and block bots, VPNs, bad IPs, and repeat clickers, helping eliminate wasted ad spend. Unlike traditional and over complicated analytics tools like GA4, Hitprobe removes the noise and complexity, offering clear, actionable insights through a simple one-page dashboard. No tagging headaches or oversaturated reports, just clean, trustworthy data. With flexible filters, saved views, and custom risk rules, you can tailor your analytics setup to match how your business works. Automate alerts, sync traffic segments to your CRM, or schedule data exports, all without writing a line of code.

About

Tapper is an AI-powered platform designed to protect your digital marketing campaigns from invalid traffic and ad fraud. Our AI filters analyze every click on your Google and Meta Ads in real-time, ensuring no bots, click farms, or other invalid traffic sources are allowed. Tapper automatically sends fraudulent IPs to your Google Ads exclusion list in under 3 seconds, blocking only the bad traffic while ensuring genuine customers are not affected. With session recordings of each click, you can see how visitors (and bots) interact with your site. By eliminating waste from your campaigns, Tapper helps you convert wasted ad spending into revenue growth, allowing your marketing budget to go further. Our platform detects every single click on your paid ads with zero latency and uses machine learning to categorize each one as invalid, suspicious, or legitimate. Tapper reveals all click data as first-party data, allowing you to generate accurate campaign insights and predictable results.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Companies that want to stop PPC click fraud or track organic traffic to their site.

Audience

Digital marketers and businesses needing a solution to manage their online advertising campaigns and prevent fraud

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$80/month
Our plans are easy, free to start & scales with you.

Free: For implementation, testing, and limited use/session limit

Growth: Self-service plans that grow with your usage

Enterprise: Plans for larger volumes and agencies
Free Version Supported
Free Trial Not Supported

Pricing

$159.99 per month
Free Version Supported
Free Trial Not Supported

Reviews/Ratings

Overall 4.5 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Pros & Cons from Real Users

Pros

  • The product is seamless to use with pretty decent interface vs the complicated other products in the market, the rules and blocking is fairly intuitive once you know where to find them and how it works and the analytics is pretty comprehensive.
  • We had big problems with Google's IP exclusions as we exceeded the 500 limit often, Hitprobe has several options to automate blocking aside from IP addresses which means we can have more confidence we're not wasting money on ads.

Cons

  • It would be great to see AI used to suggest smart blocking rather than us needing to decipher potential problems. Personally tools like automatic bidding adjustments or ad group exclusions would be good too, but the product seems geared to be simple and effective rather than tool overkill. Maybe some other direct integrations would be nice too, but there are some workarounds using the webhooks.
  • The onboarding felt a little clunky but once you're past it, the product is really easy to use and informative without the overkill.

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

Hitprobe
Founded: 2023
United Kingdom
hitprobe.com

Company Information

Tapper
Founded: 2023
United States
www.tapper.ai/

Alternatives

Alternatives

SILA

SILA

Gustafsson Cyber Group Ltd
SILA

SILA

Gustafsson Cyber Group Ltd
ClickCease

ClickCease

CHEQ Essentials

Categories

Click Fraud Supported

Categories

Ad Fraud Detection Supported
Click Fraud Supported

Click Fraud Features

Account Alerts Not Supported
Activity Monitoring Supported
IP Address Monitoring Supported
IP Blocking Supported
Keyword Tracking Supported
Refund Management Not Supported
Risk Assessment Supported
Time on Site Tracking Supported

Integrations

Facebook Ads Supported
Google Ads Supported
Meta Ads Supported
Google Cloud Platform Not Supported
Google Display & Video 360 Not Supported
Google Tag Manager Supported
Instagram Not Supported
Microsoft Advertising Supported
Snapchat Not Supported
TikTok Not Supported
YouTube Not Supported

Integrations

Facebook Ads Supported
Google Ads Supported
Meta Ads Supported
Google Cloud Platform Supported
Google Display & Video 360 Supported
Google Tag Manager Not Supported
Instagram Supported
Microsoft Advertising Not Supported
Snapchat Supported
TikTok Supported
YouTube Supported
Claim Hitprobe and update features and information
Claim Hitprobe and update features and information
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Claim Tapper and update features and information