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About

GumGum is a global technology and media company specializing in contextual intelligence. For over a decade, we have applied our proven machine learning expertise to extract value from digital content for the advertising and sports industries. For advertisers, GumGum offers a full suite of pioneering future-proof solutions. The company’s contextual advertising engine, Verity™, comprehends the meaning of text, images and video online, allowing marketers to safely and precisely place ads where people are most engaged. Combining that contextual targeting and brand safety intelligence with proprietary high-impact ad formats, GumGum’s advertising solutions deliver industry-leading efficiency, accuracy and performance. With in-game ads, brands can harness the power of a diverse and engaged global audience to capture consumer attention.

About

Connect the dots across multiple data sources to discover and act upon new opportunities to drive business growth. Build your business around the transformative currency for media measurement in a cross-platform world. Understand the impact of media and marketing efforts so you can improve ROI and make future decisions with confidence. Cross-platform measurement is necessary when making informed business decisions in an increasingly complex media environment. We help leading media properties, brands, and advertisers connect the dots to grow their businesses. Activate a powerful suite of audience, contextual, and cookie-free predictive targeting solutions to reach cross-platform audiences. We empower programmatic advertisers to access actionable target audiences in the DMP or DSP of their choice for campaigns on digital, mobile, CTV, DOOH, and podcasts.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Advertising agencies and campaign managers interested in a lead management solution to optimize their campaigns

Audience

Marketing Analytics solution for companies

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

GumGum
Founded: 2007
United States
www.gumgum.com

Company Information

comScore
United States
www.comscore.com

Alternatives

Alternatives

Categories

Categories

Content Marketing Features

Audience Targeting Supported
Brand Management Supported
Campaign Management Not Supported
Categorization / Grouping Not Supported
Conversion Tracking Not Supported
Distribution Management Not Supported
Editorial Calendar Not Supported
Multi-Channel Publishing Not Supported
Publish Scheduling Not Supported
SEO Management Not Supported
Social Media Management Supported
Video Management Not Supported

Marketing Analytics Features

A/B Testing Not Supported
Campaign Management Supported
Channel Attribution Not Supported
Customer Journey Mapping Supported
Dashboard Supported
Performance Metrics Supported
Predictive Analytics Supported
ROI Tracking Not Supported
Social Media Metrics Supported
Website Analytics Supported

Integrations

152 Media Supported
Acxiom InfoBase Not Supported
Brightspot Not Supported
Bucksense Supported
Celtra Not Supported
Codename One Not Supported
Commanders Act Not Supported
DynAdmic Not Supported
Faraday Not Supported
FuseCommander Not Supported
MSIGHTS Not Supported
MarfeelPress Not Supported
Sizmek Ad Suite Not Supported
Spotler Mail+ Not Supported
TargetVideo Not Supported
Traffic Creator Not Supported
TrustCommander Not Supported
UltraDDoS Protect Not Supported
UltraWAF Not Supported
YOOtraffic Not Supported

Integrations

152 Media Not Supported
Acxiom InfoBase Supported
Brightspot Supported
Bucksense Not Supported
Celtra Supported
Codename One Supported
Commanders Act Supported
DynAdmic Supported
Faraday Supported
FuseCommander Supported
MSIGHTS Supported
MarfeelPress Supported
Sizmek Ad Suite Supported
Spotler Mail+ Supported
TargetVideo Supported
Traffic Creator Supported
TrustCommander Supported
UltraDDoS Protect Supported
UltraWAF Supported
YOOtraffic Supported
Claim GumGum and update features and information
Claim GumGum and update features and information
Claim comScore and update features and information
Claim comScore and update features and information