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About

Engage your website visitors like never before. Create personalized experiences and run website tests — for free. Optimize is natively integrated with Google Analytics, so you can quickly understand how your website can be improved. Easily run tests on your website’s content to learn what works best for your visitors, including A/B, multivariate, and redirect tests. One size never fits all. Customize your website experience to suit each type of audience. Drive better results from your own screen in minutes. Create custom landing pages for your Google Ads and convert more visitors into customers. Set up your first website test in minutes and save time with our visual editor. Explore this feature and more to better optimize your customer journey. Optimize natively integrate with other Google solutions, saving you valuable time while increasing efficiencies across your team.

About

OpenText Core Web Optimization is a scalable and flexible solution designed to create personalized and engaging web experiences. It uses audience segmentation, enhanced targeting, and A/B or multivariate testing to help organizations maximize customer engagement and improve ROI. The platform integrates seamlessly with OpenText Web CMS and Google Marketing Platform to sync customer data and enhance targeting capabilities. It supports delivering tailored content optimized for any device, providing mobile-first design insights through experimentation. The hybrid SaaS and managed service deployment options minimize downtime and ensure continuous operation. OpenText Core Web Optimization empowers teams to make data-driven decisions by tracking visitor behavior and conversion metrics.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Companies that want to optimize their websites for better conversions and customer experience

Audience

Digital marketers, web developers, and enterprises seeking a scalable, AI-driven solution to personalize and optimize web experiences for increased engagement and ROI

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Not Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 5.0 / 5
ease 4.5 / 5
features 5.0 / 5
design 4.5 / 5
support 4.5 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Pros & Cons from Real Users

Pros

  • It has all the tools I need for optimization my business processes. Works pretty fast and gives the most accurate information.
  • It's very easy to deploy and implement on any website. It helps to optimize and give the best user experience for website visitors. Google Analytics integration supports gives easy to analyze user behavior.

Cons

  • Some features don't have detailed statistics about some things.
  • Overall it's an outstanding optimizer tool.

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Not Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Google
Founded: 1998
United States
marketingplatform.google.com/about/optimize/

Company Information

OpenText
Founded: 1991
Canada
www.opentext.com/products/core-web-optimization

Alternatives

Alternatives

Kaption

Kaption

Kaption.co
Optimizely One

Optimizely One

Optimizely
Socital

Socital

Market Analytics Technology Ltd

Categories

AB Testing Supported
Personalization Supported

Categories

Integrations

Contentsquare Supported
29 Next Supported
Beam AI Supported
Cutover Supported
Ecomz Supported
ExactMetrics Supported
Firebase Supported
Google Ads Supported
Google Analytics Supported
Google Site Kit Supported
Google Workspace Supported
Intelligems Supported
JustRelate Web Builder Supported
Lytics Supported
Mindspun Supported
Replo Supported
TrueNorth Supported
Zuko Analytics Supported
eXTReMe-IP-Lookup Supported

Integrations

Contentsquare Supported
29 Next Not Supported
Beam AI Not Supported
Cutover Not Supported
Ecomz Not Supported
ExactMetrics Not Supported
Firebase Not Supported
Google Ads Not Supported
Google Analytics Not Supported
Google Site Kit Not Supported
Google Workspace Not Supported
Intelligems Not Supported
JustRelate Web Builder Not Supported
Lytics Not Supported
Mindspun Not Supported
Replo Not Supported
TrueNorth Not Supported
Zuko Analytics Not Supported
eXTReMe-IP-Lookup Not Supported
Claim Google Optimize and update features and information
Claim Google Optimize and update features and information
Claim OpenText Core Web Optimization and update features and information
Claim OpenText Core Web Optimization and update features and information