+
+

Related Products

  • MeridianLink Opening
    72 Ratings
    Visit Website
  • TrafficGuard
    89 Ratings
    Visit Website
  • Redlist
    64 Ratings
    Visit Website
  • Teradata VantageCloud
    1,122 Ratings
    Visit Website
  • Fraxion
    195 Ratings
    Visit Website
  • 800.com
    2,337 Ratings
    Visit Website
  • Grafana Cloud
    853 Ratings
    Visit Website
  • Ditto
    2 Ratings
    Visit Website
  • Harmoni
    16 Ratings
    Visit Website
  • Level 6
    36 Ratings
    Visit Website

About

Google Meridian is an open source Marketing Mix Modeling (MMM) framework built by Google to help advertisers and analysts accurately measure the impact of their marketing efforts across online and offline channels without relying on cookies or user-level tracking. At its core, Meridian uses a Bayesian causal-inference model that can ingest aggregated data (spend, sales or KPI outcomes, reach/frequency, geo-level data, seasonality, and external controls) to estimate the incremental contribution each marketing channel (e.g., search, social, video, offline media) makes to overall performance, and compute return on ad spend (ROAS), response curves, and optimal budget allocation. Because it’s open source, users have full transparency into methodology and code, giving them control over model configuration, data inputs, and assumptions.

About

MeridianLink® Data Connect delivers automated, secure access to structured origination data directly into your data warehouse—ready for reporting, analytics, BI tools, and downstream integrations. With more than 65 normalized tables, a comprehensive data dictionary, and an easy-to-consume data model, Data Connect keeps all your data in-house, making it simple to analyze, generate reports, and make smarter, faster decisions.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Marketing teams, data scientists, and analysts seeking a tool to build robust, transparent, privacy-compliant attribution models to understand real marketing impact, optimize budget allocation, and forecast ROI

Audience

Banks and credit unions looking for timely access to their origination data to quickly identify trends and address opportunities for improvement.

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

Free
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Google
Founded: 1998
United States
developers.google.com/meridian

Company Information

MeridianLink
Founded: 1998
United States
www.meridianlink.com/products/meridianlink-data-connect/

Alternatives

Robyn

Robyn

Meta

Alternatives

MeridianLink One

MeridianLink One

MeridianLink
MeridianLink Access

MeridianLink Access

MeridianLink
Irion EDM

Irion EDM

Irion

Categories

Categories

Integrations

Google Ads
Google Display & Video 360
MeridianLink Consumer
MeridianLink One
MeridianLink Opening

Integrations

Google Ads
Google Display & Video 360
MeridianLink Consumer
MeridianLink One
MeridianLink Opening
Claim Google Meridian and update features and information
Claim Google Meridian and update features and information