Friendbuy vs. RO Innovation Comparison


Friendbuy	RO Innovation Upland Software	+	+
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About Accelerating customer acquisition and loyalty for the world’s most innovative brands. Referrals are your best channel for dynamic business growth – lowest CPA, highest LTV. Leverage the power of word-of-mouth referrals to scale your business and watch what happens. Friendbuy’s refer-a-friend programs offer unsurpassed ROI, expanding your reach and transforming customers into loyal and engaged brand advocates. A sophisticated referral program can change the economics of your acquisition and growth strategy. Refine and improve user experiences and boost revenue by rapidly testing and validating what drives your customers to purchase and share. We recognize the importance of an interconnected ecosystem of marketing and automation tools. Once integrated, we make it easy to connect Friendbuy into data warehouse, business intelligence, and subscription billing platforms. Ensure customer happiness and satisfaction with purpose-built features that give quick visibility into referral activity.	About Customer reference management software to strengthen relationships and win deals faster. Whether it’s a system to help you manage and grow your references or engage your current customer advocates, RO Innovation is here to help you do it. Engage your customer advocates to close deals faster. Say goodbye to frantic emails to account managers and hello to a sustainable reference funnel. Still tracking references on spreadsheets? Left without insight on which advocates are best for webinars or events? It’s time to level-up your game. Nomination portal to encourage customer-facing teams to nominate their customer candidates. Gamification to entice customers engagement through rewards and incentives. Workflows that remove the need for manual tracking and updates while system intelligence names your best customer advocates for a given initiative.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience A referral marketing management solution for growth marketers	Audience Companies that need a customer reference management solution
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Not Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $99 per month Free Version Supported Free Trial Not Supported	Pricing No information available. Free Version Not Supported Free Trial Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software

Training Documentation Supported Webinars Not Supported Live Online Not Supported In Person Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Supported
Company Information Friendbuy www.friendbuy.com	Company Information Upland Software Founded: 2010 United States uplandsoftware.com/roinnovation/
Alternatives Extole	Alternatives Orca Orca by Cortez Labs
Referral Rocket	ReferenceEdge Point of Reference
GrowSurf	Later Influence Later
Mention Me	Instil
AppVirality View All	CiviClick View All
Categories Referral Supported	Categories Customer Reference Management Supported Customer Revenue Optimization (CRO) Supported
Show More Features Referral Features Affiliate Marketing Not Supported Campaign Management Supported Contact Management Not Supported Employee Referral Management Not Supported Feedback Management Not Supported Lead Engagement Not Supported Loyalty Program Not Supported Referral Tracking Not Supported Rewards Management Supported	Show More Features Customer Reference Management Features Nomination Tracking Supported Program Notices Supported Reference Usage Tracking Supported Reward Distribution Supported Search Supported
Integrations 5X Supported Attentive Supported CloudSponge Supported Gainsight Not Supported Microsoft Dynamics 365 Not Supported ReSci Supported Salesforce Not Supported Segment Supported Shopify Supported Simon AI Supported Stripe Supported Unbounce Supported X (Twitter) Supported Show More Integrations View All 10 Integrations	Integrations 5X Not Supported Attentive Not Supported CloudSponge Not Supported Gainsight Supported Microsoft Dynamics 365 Supported ReSci Not Supported Salesforce Supported Segment Not Supported Shopify Not Supported Simon AI Not Supported Stripe Not Supported Unbounce Not Supported X (Twitter) Not Supported Show More Integrations View All 3 Integrations
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