Fraud Blocker vs. FraudScore vs. TrafficGuard Comparison Chart

FraudScore is an independent anti-fraud solution developed by a team of ad fraud experts, data scientists and digital marketers. FraudScore is trusted by the industry leaders since 2016 and it works with both mobile and desktop traffic, providing protection against ad fraud in all its forms. Instead of a black-and-white verdict — “fraud” or “not fraud” — FraudScore applies a so-called “fraud score” method. Each install or conversion, channel, traffic source, offer, etc… gets a specific fraud score — an evaluation that shows the probability and severity of ad fraud, with a deep and detailed explanation of fraud patterns found. This unique approach gives clients a reliable way to build strong fraud cases and explain their position for every incident, while also allowing room for negotiations. FraudScore provides full-stack platform for detecting ad fraud on every stage of ad funnel - from prebid requests, impressions and clicks analysis to installs, conversion and events scoring.