SoMin

SoMin

SoMin.ai
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About

Save ads, build briefs, and produce high-converting Facebook & TikTok ads at scale, without compromising quality. Goodbye to endless folders of ad inspiration, briefs, and competitor research. Foreplay lets you wrangle your entire creative process into a streamlined workflow. Save ads forever from Facebook Ad Library, TikTok Creative Center and more using the Foreplay Chrome Extension. Seamlessly collaborate with your team or clients on creative ideas with internal & external sharing. Keep a close eye on your saved ads and steal winning ads from your competition. Access the largest community ad library in the world with over 500k curated ads from 60k+ brands. Plug into the collective brain of world-class marketers and browse a real-time feed of +4,000 new ads being saved every day. Like Netflix but for ad inspiration. Identify trends before your competition strikes while the iron is hot. Unlock the private swipe files behind the world's best ad creative specialists.

About

SOMIN is an agentic AI marketing platform that turns real-time competitor and audience intelligence into pre-scored, market-ready creative concepts, cutting campaign planning from weeks to a median of 13 minutes per brief. Four modules work in one end-to-end workflow: Brand Tracker decodes every competitor ad across Meta, Google, TikTok and YouTube daily; Perspective Studies maps open audience tensions and propositions; Expressions engineers channel-ready concepts and briefs; and Ad Scoring predicts CTR and engagement at 78% accuracy (about 3x the human baseline). Four AI agents (strategist, planner, creative, validator) work each brief in minutes. Results: 75% lower research cost, 3x more granular segmentation, 40+ hours reclaimed per cycle. Recognized as a Gartner Cool Vendor in Marketing AI. Trusted by P&G, Audi, Ferrari, Nestle, KFC, Mothercare and McDonald's, and by agency teams at Dentsu, OMG, GroupM, Havas and Publicis.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Businesses that need a tool to create high converting Facebook and TikTok ads at scale

Audience

Agentic AI marketing platform for brands and agencies that turns competitor and audience intelligence into pre-scored, market-ready creative concepts

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$49 per month
Free Version
Free Trial

Pricing

Contact Sales
SOMIN is available in four subscription packages. Pricing is available on request — contact sales for a quote.

SOMIN LIGHT — Core channels, one desk
Includes 1 Analyst seat (dashboard + agentic MCP), 8 brands monitored, 8 handle swaps/month. Facebook & Instagram organic monitoring, Meta Ads Library & Google Ads Transparency Center, Perspective Studies, SODA Demand Analysis, Brand Tracker, Content Notifications and Content Library.

SOMIN PRO — All ten channels, in depth
Includes 1 Specialist seat (dashboard + agentic MCP), 12 brands monitored, 15 handle swaps/month. Adds TikTok, LinkedIn & Telegram organic monitoring, LinkedIn Ads Library, Custom Categories, Video Content Analysis, SOINSPIRE Ideation, Visual Content Expressions, Owned Content Scoring and Data Export.

SOMIN AGENCY LIGHT — Your whole client roster
Includes 3 Analyst seats (dashboard + agentic MCP), 30 brands monitored, 15 handle swaps/month. Core-channel monitoring and full research & intelligence suite across your client roster.

SOMIN AGENCY PRO — Depth at scale, plus API
Includes 3 Specialist seats (dashboard + agentic MCP), 70 brands monitored, 25 handle swaps/month. Full ten-channel depth, complete creative & scoring suite, Data Export and included Data API access.

Term options: 1 month, 1 year, 2 years, 3 years. Add-ons available on any plan: additional Analyst or Specialist seats and +10-brand-handle blocks. Contact sales for pricing.
Free Version
Free Trial

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 3.0 / 5
features 4.0 / 5
design 3.0 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • Lots of ads in the platform, really cool ai features, spy on competitors best performing ads, there's a feature called Spyder which lets you spy on competitors ads

Cons

  • Costs $20 to add my employees which is fine I understand it but it's a little expensive when you have 20+ people on your team.

Pros & Cons from Real Users

Pros

  • Helped to reach my Performance Marketing KPIs on Facebook and Google: increased the performance of the Conversion Ads I run on Facebook by 36% and various Ads types on DV360 by 20-32%.

Cons

  • Does not run on WeChat. Does not run Google as Self-Service - required the team to operate the Beta version of the Google platform on my behalf - though they did not charge extra for that.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Foreplay
United States
www.foreplay.co

Company Information

SoMin.ai
Founded: 2022
Singapore
somin.ai

Alternatives

Alternatives

Icon

Icon

Icon AI
Adzooma

Adzooma

ClickTech Solutions
SwipeBuilder

SwipeBuilder

The Swipe Company, LLC

Categories

Categories

Integrations

Claude
Codex CLI
Facebook Ads
Google Chrome
Manus AI
Meta Ads
Notion
Slack
TikTok

Integrations

Claude
Codex CLI
Facebook Ads
Google Chrome
Manus AI
Meta Ads
Notion
Slack
TikTok
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