Google Marketing Platform

Google Marketing Platform

Google
4.7 out of 5 stars
Fireshift Google Marketing Platform

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Fireshift:

About

Fireshift is a web-based conversion-tracking audit and monitoring tool for paid-media agencies, growth teams and B2B SaaS teams. It examines Google Tag Manager containers, Google tags and browser requests served by a website, then scores Google Ads conversion setups and GA4 key events. Reports flag events that may not represent funnel progress, including page views, clicks, logins and trial endings, as well as duplicate conversions, missing values, multiple GA4 properties and tags firing before consent. A free scan provides a score and findings without installation or access to advertising accounts. Paid Teardowns compare a site with competitors and provide a prioritized fix list. Optional Watch monitoring rescans daily and sends email or Slack alerts when tracking setup changes. An MCP server lets compatible AI clients run scans. It cannot inspect Ads-account primary-versus-secondary settings or events sent only server-side.
Google Marketing Platform:

About

Introducing Google Marketing Platform, a unified advertising and analytics platform for smarter marketing and better results. Easy-to-use tools for small businesses. Get free tools to make the most of your marketing, from site and app analytics to intuitive testing and more. Advanced solutions for large enterprises. Make deeper customer connections to drive better marketing results with a complete set of advertising and analytics solutions. Integrated solutions for every marketer. Whether you’re looking for help with a single project or a bigger, long-term partnership, Google Marketing Platform Partners have the resources and expertise you need to help you achieve more with your marketing. We’re here to support you every step of the way, whether you use a single product or the entire Google Marketing Platform.
Fireshift:

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported
Google Marketing Platform:

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported
Fireshift:

Audience

PPC managers, marketing agencies, B2B SaaS and ecommerce teams that run Google Ads, GA4, or Meta.
Google Marketing Platform:

Audience

Businesses of all sizes searching for a powerful Marketing Analytics solution
Fireshift:

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported
Google Marketing Platform:

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported
Fireshift:

API

Offers API Supported
Google Marketing Platform:

API

Offers API Not Supported
Fireshift:

Screenshots and Videos

No images available
Google Marketing Platform:

Screenshots and Videos

Fireshift:

Pricing

$149 one-time
Free Version Supported
Free Trial Not Supported
Google Marketing Platform:

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported
Fireshift:

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software
Google Marketing Platform:

Reviews/Ratings

Overall 4.7 / 5
ease 4.7 / 5
features 4.7 / 5
design 4.7 / 5
support 4.7 / 5
Google Marketing Platform:

Pros & Cons from Real Users

Pros

  • Simple and powerful tool that allows you to combine analytics and advertising in one place. Very nice.
  • Real-time campaign insights data to analyze. Smart advertising to gain more customers. Easy and effective to start new business campaigns.
  • Super easy way to bring your marketing platforms and data together into a single platform. Easy to use.

Cons

  • Sometimes it can be buggy, but there wasn't any big issues.
  • I never encountered any issues. No cons to share.
  • There are not any cons that i can think of for this.
Fireshift:

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported
Google Marketing Platform:

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported
Fireshift:

Company Information

Fireshift
Founded: 2026
Netherlands
fireshift.ai/
Google Marketing Platform:

Company Information

Google
Founded: 1998
United States
marketingplatform.google.com
Fireshift:

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Fireshift:

Categories

Google Marketing Platform:

Categories

Fireshift:

Integrations

ACCEO Retail-1 Not Supported
Adswerve Not Supported
Adzymic Not Supported
Apteco Orbit Not Supported
Calltracks Not Supported
Commanders Act Not Supported
Datahive360 Not Supported
Daylight Not Supported
Eyeota Not Supported
Fone Dynamics Not Supported
Google Analytics 360 Not Supported
Gravity Data Not Supported
Invoca Not Supported
MSIGHTS Not Supported
Onlymega Not Supported
PlaceIQ Not Supported
Pluto7 Not Supported
Telaria Not Supported
Walmeric Not Supported
Zuuvi Not Supported
Google Marketing Platform:

Integrations

ACCEO Retail-1 Supported
Adswerve Supported
Adzymic Supported
Apteco Orbit Supported
Calltracks Supported
Commanders Act Supported
Datahive360 Supported
Daylight Supported
Eyeota Supported
Fone Dynamics Supported
Google Analytics 360 Supported
Gravity Data Supported
Invoca Supported
MSIGHTS Supported
Onlymega Supported
PlaceIQ Supported
Pluto7 Supported
Telaria Supported
Walmeric Supported
Zuuvi Supported
Fireshift:
Claim Fireshift and update features and information
Claim Fireshift and update features and information
Google Marketing Platform:
Claim Google Marketing Platform and update features and information
Claim Google Marketing Platform and update features and information