EmailOctopus vs. TouchBasePro Comparison


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About EmailOctopus is the low-cost email marketing solution that provides you with the essential features you need to grow and engage your audience. Create beautiful email campaigns with the drag and drop editor, or choose from a library of ready-made templates. You can also build landing pages and pop-up forms for collecting new subscribers. With time-based automation, you can set up welcome emails, as well as entire onboarding and lead nurturing email sequences. With segmentation you can send targeted emails to groups of subscribers using custom fields to import and collect the data that matters most to understanding your audience. You can also segment lists based on campaign activity. EmailOctopus integrates with over 2,000 apps via Zapier and Integromat, and offers a WordPress plugin, as well as direct integrations with Carrd, OptinMonster and BookFunnel. For Amazon SES users, EmailOctopus offers a Connect product with unlimited emails per month.	About Our Email Marketing platform has all the tools you need to become an email marketing pro. Check out our many features like transactional emails, workflows, automations and different campaign types to see what we mean. Our campaign builder allows you to design stunning emails, like a pro. Creating an effective campaign requires that you have the right tools for the job. An email marketing and digital strategy expert will learn the ins and outs of your business, existing email program and identify your campaign goals. We will then analyze and perform an audit of your current marketing and database growth strategy, along with your current email program to identify key areas of improvement. We will set up a consultation to review the critical areas of improvement, best practices, examples and how we propose to work alongside your business to win. Receive an in-depth guide on the way forward and how we will help create high-value, low-cost ways to achieve your goals.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience EmailOctopus is designed for small to medium sized businesses, as well as solopreneurs and creators. Users include marketing agencies, eCommerce brands, authors, bloggers and record labels. Discounts available for nonprofits and charities.	Audience Anyone who wants an email marketing solution
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Supported	API Offers API Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $8/month EmailOctopus offers a free email marketing plan for up to 2,500 subscribers. For paid plans, pricing scales with the number of subscribers in your mailing list. Free Version Supported Free Trial Not Supported	Pricing R259 per month Pricing is available for subscriptions, email and SMS credits as well as bespoke pricing for services Free Version Supported Free Trial Not Supported
Reviews/Ratings Overall 4.9 / 5 ease 4.9 / 5 features 4.5 / 5 design 4.7 / 5 support 4.8 / 5 Read all reviews	Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 5.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews
Pros & Cons from Real Users Pros Pricing is the best in the market. I am not an expert in email marketing, but the analytics are perfect for me. It is easy to use and set up. The template editor is excellent. Cheap pricing and works well. - It works pretty well even in the free version. - It is simple to use. - The reports provided are simple to understand. - The emails look professional. I love it. - I can see how many subscribers opened my emails and how often the links are used. I started using EmailOctopus to send email to my SaaS customers. It is super user friendly. I have never user one of these email marketing services before and even so I could setup my first campaign in a little time. The templates are just perfect. It is tottaly professional. Everything that you need to use it is easily find in the website. - Free features that are paid in other competitors - Good for Small business - If you need to scale, the price is really good compared to other options - Excellent customer support. I just use the free version and as a newbie, - I had a setup problem my email in the WebHost. The support helps me in a few minutes. Everything is free. It was a real person in the support. I found EmailOctopus when looking for a cheaper alternative to Mailchimp. For now what I need is free, and if I do need to upgrade later it will be less than 1/2 what Mailchimp is. It is very user friendly, I have had no problem importing contacts and setting up/ sending emails, even though I have never used one of these email services before. I love how professional my emails look! I have also been able to easily find answers to all the questions I have had on their site. I love that I can look and see how many of my emails have been opened and how often the links are being used. Cons I do not have any cons yet. It is working perfectly for me. The interface when you are setting up your email could be better. But it is ok to use. No cons till now. Everything works correctly and It has been easy to use. There are just a few email templates available in the free version. No cons so far, everything has been easy and looks amazing.	Pros & Cons from Real Users Pros The software is extremely easy to use, and has all the features pretty much any business needs to really nail their email marketing and automated emails. Cons There is no pricing on the website, so had to inquire with a fear of being sold to. That said, the team did not force me into any unnecessary purchases and gave me the best possible pricing for what I needed.
Training Documentation Supported Webinars Not Supported Live Online Not Supported In Person Not Supported	Training Documentation Supported Webinars Not Supported Live Online Supported In Person Supported
Company Information EmailOctopus Founded: 2014 United Kingdom emailoctopus.com	Company Information TouchBasePro Founded: 2004 South Africa touchbasepro.com
Alternatives BigMailer Founder Bits	Alternatives ActiveCampaign
EmailFig	Selzy
EmailQo	Mailjet Sinch
Brevo	SendPulse
Selzy View All	Critical Impact View All
Categories Bulk Email Supported Campaign Management Supported Email Management Supported Email Marketing Supported	Categories Bulk Email Supported Email Marketing Supported Email Template Design Supported SMS Marketing Supported Transactional Email Supported
Email Marketing Features A/B Testing Not Supported Artificial Intelligence Not Supported Auto-Responders Supported CAN SPAM Compliance Supported Customer Surveys Not Supported Drip Campaigns Supported Dynamic Content Supported Event Triggered Email Not Supported Image Library Not Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Supported Show More Features Campaign Management Features Channel Management Not Supported Contact Database Not Supported Email Marketing Supported Event Triggered Actions Not Supported Lead Management Not Supported Multi-Campaign Not Supported	Email Marketing Features A/B Testing Supported Artificial Intelligence Not Supported Auto-Responders Supported CAN SPAM Compliance Supported Customer Surveys Supported Drip Campaigns Supported Dynamic Content Supported Event Triggered Email Supported Image Library Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Not Supported Show More Features Email Template Design Features A/B Testing Supported Code From Scratch Not Supported Drag & Drop Editing Supported Image Library Supported Import HTML Code Supported Mobile-Friendly / Responsive Supported Potential Issue Identification Supported Premade Templates Supported Proofing Supported Reporting / Analytics Supported Text Editor Supported Theme Editor Supported SMS Marketing Features 2-Way Messaging Not Supported Artificial Intelligence Not Supported Contact Management Supported Mass Texting Supported Message Personalization Not Supported MMS Not Supported Mobile Coupons Not Supported Mobile Keywords Not Supported Polls / Voting Not Supported Reporting/Analytics Supported Scheduled Messaging Supported Shortcodes Not Supported Text-to-Win Not Supported Transactional Email Features A/B Testing Supported Contact Database Supported Dynamic Content Supported Email Monitoring Supported Mailing List Management Supported Reporting/Analytics Supported Spam Check Supported Template Management Supported
Integrations Axis LMS Supported Magento Supported Salesforce Supported Zapier Supported BookFunnel Supported Facebook Ads Supported Groupboss Supported HubSpot CRM Not Supported LeadCreator Supported Mailchimp Supported Make Supported Meta Ads Supported Ninja Forms Supported OptinMonster Supported Poptin Supported Qualzz Supported Quickwork Supported Shopify Supported SurveyMonkey Not Supported Unbounce Supported Show More Integrations View All 51 Integrations	Integrations Axis LMS Supported Magento Supported Salesforce Supported Zapier Supported BookFunnel Not Supported Facebook Ads Not Supported Groupboss Not Supported HubSpot CRM Supported LeadCreator Not Supported Mailchimp Not Supported Make Not Supported Meta Ads Not Supported Ninja Forms Not Supported OptinMonster Not Supported Poptin Not Supported Qualzz Not Supported Quickwork Not Supported Shopify Not Supported SurveyMonkey Supported Unbounce Not Supported Show More Integrations View All 9 Integrations
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