DirectMail2.0DirectMail2.0, LLC.
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About
Florida-based marketing software firm DirectMail2.0 is at the forefront of the direct mail industry with its unique approach to automated omnichannel marketing. By integrating traditional direct mail with digital technologies, DirectMail2.0 has become an indispensable tool for print companies looking to enhance their direct mail campaigns and achieve higher ROI.
The DirectMail2.0 omnichannel ecosystem currently includes 15 features proven to lift response and ROI, including Flowcode, email follow up, targeted and geo-fenced digital ads, USPS mail tracking and Informed Delivery, personalized landing pages, de-anonymizing pixel technology, and more — all managed from a single dashboard that also reports real-time campaign results from online and offline campaign components alike. Through this robust omnichannel treatment, DirectMail2.0 users typically see a 25–50% lift in direct mail effectiveness compared to traditional direct mail alone.
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About
We’re not your typical data cooperative. Our proprietary algorithms combine traditional sources of data, like individual purchase history, with the new, untapped potential of online browsing history and intent to purchase. We use this unique data combination to improve on the performance of traditional Coop lists and to identify previously unknown website visitors for contact by direct mail. To a traditional data cooperative, two customers who both bought a pair of shoes one month ago look the same. They both have the same purchase history and they’re both just as likely to buy a second pair of shoes. But we know better at Path2Response. We can see that one customer is satisfied with their purchase, but the second one is still browsing the internet for a second pair of shoes. While it’s true that both customers may still be valuable prospects, we know that the second customer is still in the market and actively searching to buy again.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Organizations that want a direct mail + digital integration automation solution
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Audience
Data driven platform for companies that want to get better performance from their direct mail campaigns
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
$199/mo
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationDirectMail2.0, LLC.
Founded: 2015
United States
www.dm20.com
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Company InformationPath2Response
Founded: 2013
United States
path2response.com
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Alternatives |
Alternatives |
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Categories |
Categories |
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Direct Mail Automation Features
A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts
Advertising Agency Features
Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking
Campaign Management Features
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
Marketing Automation Features
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
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Integrations
Facebook Ads
Google Ads
Meta Ads
Twilio
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