DataWalk vs. Improvado Comparison


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About DataWalk is Enterprise-class intelligence analysis software for quickly generating actionable intelligence from vast amounts of disparate internal/external data. DataWalk intelligence analysis software enables you to combine your internal databases, spreadsheets, public records data, social media , and anything else in an intelligence database. This intel database is not organized around systems or sources, but instead is structured around relevant concepts such as people, crimes, events, and so forth. If needed, with DataWalk you can easily scale to vast amounts of data simply by adding additional servers to a DataWalk cluster. With all of your data in one place and accessed via a simple web-based interface, both users in office environments and teams in the field can easily find the data they need and collaborate on investigations. Analysts can take advantage of a broad range of intelligence analysis software capabilities.	About Improvado is an AI-powered marketing intelligence platform that enables marketing and analytics teams to unlock the full potential of their data for impactful business decisions. Designed for medium to large enterprises and agencies, Improvado seamlessly integrates, simplifies, governs, and attributes complex data from various sources, delivering a unified view of marketing ROI and performance. With 500+ ready-made connectors extracting over 40,000 data fields from virtually every marketing platform you use, Improvado seamlessly: - Integrates all your marketing and sales data into a unified dashboard - Normalizes disparate data structures into consistent, usable formats - Generates instant reports that previously took days to compile manually - Delivers real-time cross-channel performance insights - Automatically updates your visualization tools like Tableau, Looker, or Power BI
Platforms Supported Windows Supported Mac Not Supported Linux Not Supported Cloud Not Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Data analysts in need of an analytics platform	Audience Mid-size and enterprise-level brands and agencies
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Not Supported Free Trial Not Supported	Pricing Contact Improvado for Pricing Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 5.0 / 5 ease 4.0 / 5 features 5.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews
	Pros & Cons from Real Users Pros Improvado has been a true game-changer for us ever since the integration. Previously, we’ve lacked data granularity and couldn’t find a scalable way to organize data from our advertising platforms. With Improvado, we streamline data to a dedicated data warehouse where all information is being organized and transformed automatically. I like the organizational level that we’ve managed to achieve with this product. Another thing we admire is reporting automation. With normalized data across our company, we’ve been able to automate marketing reporting. We share these reports with the sales department and board of directors to brainstorm and define areas of improvement. With the automation of routine processes, we can allocate more time to higher priority tasks. Cons I wish the UI interface was more comprehensive for new users. Some of my colleagues needed my explanations to realize how some features work. Otherwise, I can’t pinpoint any other drawbacks.
Training Documentation Supported Webinars Not Supported Live Online Supported In Person Not Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Supported
Company Information DataWalk Founded: 2016 United States datawalk.com	Company Information Improvado Founded: 2015 United States improvado.io
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Categories Data Analysis Supported Data Visualization Supported	Categories Big Data Supported Continuous Integration Supported Data Analysis Supported Data Extraction Supported Data Preparation Supported Data Visualization Supported Data Warehouse Supported eCommerce Integration Supported ETL Supported Integration Supported Marketing Analytics Supported Marketing Automation Supported Social Media Management Supported
Data Visualization Features Analytics Supported Content Management Supported Dashboard Creation Supported Filtered Views Supported OLAP Not Supported Relational Display Supported Simulation Models Supported Visual Discovery Supported	Data Analysis Features Data Discovery Supported Data Visualization Supported High Volume Processing Not Supported Predictive Analytics Not Supported Regression Analysis Not Supported Sentiment Analysis Not Supported Statistical Modeling Supported Text Analytics Supported Data Visualization Features Analytics Supported Content Management Not Supported Dashboard Creation Supported Filtered Views Not Supported OLAP Not Supported Relational Display Not Supported Simulation Models Not Supported Visual Discovery Not Supported Show More Features Big Data Features Collaboration Not Supported Data Blends Supported Data Cleansing Supported Data Mining Supported Data Visualization Supported Data Warehousing Supported High Volume Processing Not Supported No-Code Sandbox Not Supported Predictive Analytics Not Supported Templates Supported Continuous Integration Features Build Log Not Supported Change Management Not Supported Configuration Management Not Supported Continuous Delivery Supported Continuous Deployment Supported Debugging Supported Permission Management Not Supported Quality Assurance Management Not Supported Testing Management Not Supported Data Extraction Features Disparate Data Collection Supported Document Extraction Supported Email Address Extraction Supported Image Extraction Supported IP Address Extraction Supported Phone Number Extraction Supported Pricing Extraction Supported Web Data Extraction Supported Data Preparation Features Collaboration Tools Supported Data Access Not Supported Data Blending Not Supported Data Cleansing Not Supported Data Governance Not Supported Data Mashup Not Supported Data Modeling Not Supported Data Transformation Supported Machine Learning Not Supported Visual User Interface Not Supported Data Warehouse Features Ad hoc Query Not Supported Analytics Supported Data Integration Supported Data Migration Not Supported Data Quality Control Not Supported ETL - Extract / Transfer / Load Supported In-Memory Processing Not Supported Match & Merge Not Supported ETL Features Data Analysis Supported Data Filtering Supported Data Quality Control Supported Job Scheduling Not Supported Match & Merge Supported Metadata Management Supported Non-Relational Transformations Not Supported Version Control Not Supported Integration Features Dashboard Supported ETL - Extract / Transform / Load Supported Metadata Management Supported Multiple Data Sources Supported Web Services Supported Marketing Analytics Features A/B Testing Not Supported Campaign Management Not Supported Channel Attribution Supported Customer Journey Mapping Supported Dashboard Supported Performance Metrics Supported Predictive Analytics Supported ROI Tracking Supported Social Media Metrics Supported Website Analytics Supported Marketing Automation Features A/B Testing Not Supported Analytics / ROI Tracking Supported Artificial Intelligence Not Supported Content / Blogging Platform Not Supported Customizable CTAs Not Supported Drip Campaigns Not Supported Dynamic Content Not Supported Landing Pages / Web Forms Not Supported Lead Scoring Not Supported Sales Intelligence Not Supported Search Marketing Supported Segmentation Not Supported Social Marketing Not Supported Website Visitor Tracking Not Supported Social Media Management Features Automated Publishing Not Supported Brand Tracking Not Supported Content Management Not Supported Customer Engagement Not Supported Multi-Account Management Supported Multi-User Collaboration Not Supported Post Scheduling Not Supported Reporting/Analytics Supported Social Media Monitoring Supported
Integrations AdRoll Not Supported HubSpot Marketing Hub Not Supported LinkedIn Not Supported LinkedIn Marketing Solutions Not Supported Mailchimp Not Supported Mailchimp Transactional Email (Mandrill) Not Supported Meta Ads Not Supported Mixpanel Not Supported Oracle BlueKai Not Supported Partnerize Not Supported Pepperjam Not Supported Reddit Not Supported Salesforce Not Supported Sizmek Ad Suite Not Supported Snowflake Not Supported Stripe Not Supported X (Twitter) Not Supported Yandex Metrica Not Supported Show More Integrations	Integrations AdRoll Supported HubSpot Marketing Hub Supported LinkedIn Supported LinkedIn Marketing Solutions Supported Mailchimp Supported Mailchimp Transactional Email (Mandrill) Supported Meta Ads Supported Mixpanel Supported Oracle BlueKai Supported Partnerize Supported Pepperjam Supported Reddit Supported Salesforce Supported Sizmek Ad Suite Supported Snowflake Supported Stripe Supported X (Twitter) Supported Yandex Metrica Supported Show More Integrations View All 59 Integrations
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