CompassABM

CompassABM

Refactored
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About

CompassABM is an easy-to-navigate ABM tool that takes advantage of the interfaces and programs you already know. Whether you’re launching a pilot or expanding an existing ABM program, CompassABM supports easy account identification and content personalization at scale. And our optional services can help you get where you want to go, fast. CompassABM provides core ABM identification and content personalization capabilities. No expensive bells and whistles that you don’t need (and probably won’t use). And our tiered subscription model means you pay only for actual usage. Pricing plans start at just $1,500/month. CompassABM plays well with your existing marketing technologies. Drive targeted traffic from Google, LinkedIn, or Terminus. Integrate with engagement tools like Drift, and export prospect data to Salesforce and contact enrichment solutions. With CompassABM, you can build a robust, comprehensive ABM solution to target high-value accounts—while continuing to engage every visitor.

About

Take a closer look at AI-powered ad campaigns with Demandbase. With Demandbase, you finally have an Account-Based Marketing platform built specifically for B2B—one that enables you to execute Account-Based Marketing seamlessly across your entire funnel. Create a target account list of companies interested in what you sell with signals way beyond traditional firmographic data: product usage, business fit, culture, budget, interests, investments and business relationships. Pinpoint internal stakeholders within target accounts across the Web. Drive interest with personalized messages and advertising speaking to their specific pain points and needs. Deliver a truly personalized experience for each visitor on your website—including headlines and site content, visuals, call to actions and downloadable assets. Help sales close deals with insights that personalize outreach and maximize the quality of conversations with customers.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Companies seeking a tool to turn their website into an account-based marketing tool

Audience

B2B companies, especially those focused on account-based marketing (ABM) and enterprise sales

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$18,000 per year
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 4.0 / 5
ease 4.0 / 5
features 3.0 / 5
design 4.0 / 5
support 4.0 / 5

Pros & Cons from Real Users

Pros

  • You can target specific companies (accounts) across channels, not just broad demographics making every ad dollar count. Their real-time intent data is it spots accounts actively researching your keywords right now, so you can launch campaigns at the exact moment of interest. To unified analytics it connects ad spend to pipeline revenue not just clicks, so you can prove ROI to leadership. Now It helps you stop wasting time on unqualified accounts by scoring fit and intent together to letting you focus only on accounts that are both ideal and actively buying.

Cons

  • Its AI attribution is notoriously hard to explain to your boss. It often claims credit for pipeline that Salesforce says came from other channels leading to endless internal debate. Because it bombards the same target accounts across web, email and social, prospects often get creeped out by seeing your ads following them everywhere. To strict data requirements is It only works well if your CRM data is spotless. Garbage in is equal to garbage out and cleaning your data first is a massive and unpaid project.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Refactored
Founded: 2015
United States
www.compassabm.com

Company Information

Demandbase
Founded: 2006
United States
demandbase.com

Alternatives

Terminus

Terminus

Terminus Software

Alternatives

Compass SRP

Compass SRP

Bespokemetrics
Terminus

Terminus

Terminus Software
Green Energy Compass

Green Energy Compass

Performance Systems Development
D&B Rev.Up ABX

D&B Rev.Up ABX

Dun & Bradstreet

Categories

Categories

Account Based Marketing Features

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Account Based Marketing Features

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Buyer Intent Features

B2B Lead Generation
Channel Attribution
Competitor Analysis
Content Marketing
CRM Integration
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Integrations

Caugia
Causal
CelerData Cloud
Champify
Contentsquare
Docket
Dreamdata.io
Gatheround
Hushly
InboxCRM by AppEQ
Ion
LinkedIn Sales Navigator
Octane11
Optimizely One
Oracle Maxymiser
Qualified
SmallWorld
Tapistro
Truto
VWO Testing

Integrations

Caugia
Causal
CelerData Cloud
Champify
Contentsquare
Docket
Dreamdata.io
Gatheround
Hushly
InboxCRM by AppEQ
Ion
LinkedIn Sales Navigator
Octane11
Optimizely One
Oracle Maxymiser
Qualified
SmallWorld
Tapistro
Truto
VWO Testing
Claim CompassABM and update features and information
Claim CompassABM and update features and information
Claim Demandbase and update features and information
Claim Demandbase and update features and information