Clay vs. Reply Comparison


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		Related Products 11x 11x is building the autonomous digital workforce for GTM teams to accelerate growth. With two digital workers live today, 11x helps sales, marketing, and growth teams create, qualify, and convert pipeline across every channel in one unified platform. Alice is the outbound digital worker creating demand. She runs your full outbound motion in one workflow from prospecting to enrichment to multi-channel engagement and booking meetings on autopilot. Julian is an inbound digital worker capturing demand 24/7. He handles discovery, qualifies leads, and books meetings across phone, chat, SMS, email, and WhatsApp. Inbound intent is converted into qualified pipeline instantly. Trusted by teams worldwide, from high-growth startups to large enterprises, including Xerox, UST, Gupshup, Sage, Checkr, Armanino, and Rho. Backed by a16z and Benchmark, 11x is automating GTM workflows so humans can focus on what they do best: creating, innovating, and building relationships. 70 Ratings Visit Website Visual Visitor AI Sales Rep with Person-Level Website Identification Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads – Before You Commit a Single Working Hour. Lower Funnel, Higher Value Leads Using our advanced WebID +Person identification technology, we uncover and identify the most engaged visitors to your site. - 40 points of data about each prospect, including first name, last name, email address, and more. - Engaged, But Anonymous: These prospects are conducting online research but haven’t met with your sales team yet. - These visitors are deep in your sales funnel, spending time on your key ‘buying pages’ but remaining unknown to you. - Our AI Sales Rep identifies and gently engages with these visitors, influencing them to express interest. This is 100% automated. Leverage the power of AI to turn your website visitors into meeting-ready leads effortlessly. 251 Ratings Visit Website D&B Hoovers D&B Hoovers is a sales intelligence and revenue workflow platform that helps sales and revenue teams identify, prioritize, and act on buying signals. By combining trusted company and contact data with buyer intent, website engagement, trigger events, business insights, and AI-powered assistance, D&B Hoovers helps organizations uncover opportunities sooner and engage prospects with greater relevance. Teams can discover new accounts, identify decision-makers, monitor market activity, and focus on the opportunities most likely to drive revenue. Backed by the Dun & Bradstreet Data Cloud, D&B Hoovers provides extensive company and contact intelligence, account-based prospecting capabilities, ideal customer profile analysis, and total addressable market insights. Advanced search and segmentation tools help sales and marketing teams build targeted prospect lists and prioritize outreach efforts. D&B Hoovers also delivers valuable context for customer engagement, including company news, corporate family structures, financial information, technology insights, industry intelligence, and real-time business triggers. Intent data and account signals help teams engage potential buyers at the right time with more informed and personalized outreach. With integrations across CRM and sales workflows, D&B Hoovers helps organizations improve productivity, reduce research time, accelerate pipeline development, and drive more effective revenue growth strategies. 1,201 Ratings Visit Website Bigly Sales Bigly Sales is a fully managed AI outbound calling platform designed for revenue teams that want to automate lead outreach while centralizing compliance, telephony infrastructure, and CRM integration. The platform handles number purchasing, carrier registration, whitelisting, local presence dialing, call routing, and campaign setup before calls are placed. Bigly includes system-level TCPA and state-rule enforcement, including opt-out suppression, dialing-window controls, and other calling restrictions configured into campaign execution. AI agents can call leads, qualify prospects, schedule appointments, trigger SMS messages, transfer calls to human representatives, and send information back into connected CRM systems. After each interaction, teams can access transcripts, recordings, dispositions, qualification responses, conversion events, and campaign-level performance reporting. 7 Ratings Visit Website ActiveCampaign ActiveCampaign is the autonomous marketing platform that transforms how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Within a single tool, you get real-time reporting and proactive optimizations in addition to market-leading deliverability and integration with 1000+ apps. With a user-friendly interface and a comprehensive suite of features, ActiveCampaign's platform is powerful, accessible, and designed to scale with your business. It's also easy to get started: While traditional tools force teams through long setup cycles and training, ActiveCampaign delivers measurable lifts in engagement and conversions in days. 89% of surveyed customers say the platform meets their business needs better than the competition, and 88% say ActiveCampaign delivers value faster than competitors. Read our ROI report for methodology 17,400 Ratings Visit Website Pipedrive Pipedrive is a web-based sales CRM (customer relationship management) software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process to focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite sales tasks in one workspace. Unlock instant sales insights with Pipedrive’s visual sales pipeline and fine-tune your strategy with robust reporting features and a personalized AI Sales Assistant. Reach the right contacts at the right time with intelligent lead segmenting and activity reminders that tell you when to take action. When it’s time to seal the deal, compose instant, irresistible sales emails in just one click. With Pipedrive, winning has never been easier. 12,537 Ratings Visit Website GetResponse GetResponse is a lifecycle automation platform for businesses that want to drive more consistent, repeatable revenue across the entire customer journey. We help you move customers from first touch to first purchase, repeat purchase, and reactivation - using email, SMS, push notifications, and lifecycle automation across every stage of the customer journey With built-in deliverability, behavioral triggers, and deep integrations, you can launch faster, reduce manual work, and turn your lifecycle into a predictable revenue system. No disconnected tools. No campaign chaos. Just one system designed to move customers forward. 1,801 Ratings Visit Website ShareCRM ShareCRM is an AI-powered enterprise CRM platform designed to connect data and teams across the entire customer lifecycle. It unifies marketing, sales, and service operations into a single system that helps businesses convert leads into long-term customers. The platform supports multi-channel marketing automation, centralized lead management, and end-to-end sales force automation. ShareCRM also enables service automation to manage customer inquiries, service orders, and on-site operations efficiently. Built with collaboration tools, it connects internal teams, partners, and clients through messaging, tasks, and approval workflows. Its low-code, AI-driven architecture allows organizations to customize processes without heavy development effort. Overall, ShareCRM helps companies boost growth by improving visibility, efficiency, and collaboration across the business. 68 Ratings Visit Website Wrike Wrike’s powerful work management platform enables distributed teams to collaborate in real-time on complex projects. Our versatile, cloud-based software is trusted by top tech companies across the globe, including Siemens and Fitbit. Wrike’s award-winning features include cross-tagging, custom item types, dynamic request forms, and automated workflows. With our 400+ app integrations, you can streamline tasks and keep all your favorite tools in one place. Experience the power of voice commands and smart replies with our Work Intelligence™ software. We also offer pre-built templates designed for specific teams, helping you kick-start your sprint planning, manage Agile projects, assess risks, and adapt to unforeseen changes with ease. Worried about keeping your data secure in the cloud? No problem! Our enterprise-grade security boasts 99.9% uptime, as well as continuous data backup, user authentication, role-based access control, and data encryption. Start your free trial today. 7,635 Ratings Visit Website Sendbird Sendbird is the omnichannel AI agent platform enterprises choose to elevate customer experience, by initiating autonomous support & sales conversations, keeping humans in the loop for complex inquiries, and re-engaging customers with proactive business messages. Combining omnichannel AI and a battle-tested, award-winning communication APIs, Sendbird enables businesses to build AI agents and meaningful customer connections at scale. Sendbird’s AI-powered customer service platform helps businesses deliver scalable, omnichannel support through intelligent AI agents. These agents work seamlessly across channels like mobile apps, web, SMS, and social media, providing instant and proactive assistance to customers 24/7. With the ability to integrate into existing customer support tools, the platform enhances resolution rates, reduces response times, and improves customer experience by offering a unified view of all interactions. 166 Ratings Visit Website
About Clay is an AI-powered go-to-market (GTM) platform that helps businesses automate prospecting, data enrichment, lead generation, and sales workflows. The platform provides access to more than 200 data providers for finding contact information, company details, buying signals, and other business intelligence. Its waterfall enrichment technology searches multiple data sources to improve the coverage and completeness of prospect and customer records. Claygent, the platform's AI research agent, gathers information from websites and other sources to support account research, lead qualification, and personalized outreach. Clay also provides workflow automation, lead scoring, audience segmentation, and integrations with customer relationship management (CRM) systems. Sales, marketing, and revenue operations teams can use Clay to build automated processes for identifying prospects, maintaining customer data, and executing targeted campaigns.	About Reply.io helps sales teams book more meetings and close deals faster with AI-powered, multichannel outreach. It is your all-in-one sales engagement platform that automates outreach, finds leads, and turns them into booked meetings. Reply’s built for sales teams, founders, and agencies who want to grow their pipeline without the manual grind. Just plug in your strategy → Reply handles the rest. Key features: - AI SDR that works for you; - Built-in B2B database; - Multichannel outreach; - Findy Chrome Extension; - AI-powered personalization; - Email Deliverability Suite. What makes Reply different: - Your own AI SDR that doesn’t just automate, It actually learns your product and adapts your outreach. - Whitelabel available. Perfect for agencies that want to offer a branded solution. - Agency Growth Hub. Purpose-built tools for lead gen agencies: dashboard, API, client management, bulk actions.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience GTM engineers, sales development representatives, revenue operations teams, growth marketers, demand generation professionals, business development teams, sales agencies, and organizations seeking automated prospecting, B2B data enrichment, AI-powered account research, and sales workflow automation	Audience B2B sales and marketing teams, agencies, and startups seeking an AI-powered multichannel outreach platform to automate lead generation, personalize engagement, and scale conversions efficiently
Support Phone Support Not Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Not Supported 24/7 Live Support Supported Online Supported
API Offers API Supported	API Offers API Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $185/month Access 150+ databases of leads and company research - without subscribing to a single external plan. Just pay for what you use with Clay credits. If you already have external plans with a provider, you can still use them on Clay for free!. Free Version Supported Free Trial Supported	Pricing $49/user/month Email Volume ($49/user/month billed annually, $59/month billed monthly) offers: - Starts from 1.000 Active contacts - Email Automation - Unlimited mailboxes - Unlimited email warmup - Unlimited contact storage - Unlimited emails monthly - 1 User - 50 data search credits - Centralized inbox - Anti-spam & deliverability suite inbox Multichannel ($89/user/month billed annually, $99/month billed monthly): - Unlimited Active contacts - Multichannel automation - 5 mailboxes/user - Unlimited email warmup - Unlimited contact storage - Unlimited emails monthly - 50 data search credits - Centralized inbox - Anti-spam & deliverability suite ! Onboarding with the CSM on an annual. Agency ($166): - Unlimited clients - Email Automation - Unlimited mailboxes - Unlimited email warmup - Unlimited contact storage - Unlimited emails monthly - Unlimited users & clients - Centralized inbox - Anti-spam & deliverability suite - Agency Dashboard - Roles and permissions - Dedicated Support - Unified team workspace AI SDR Starter $500/month annually, $800/month monthly. - 1,000 active contacts - 1,000 real-time B2B contacts - 1 LinkedIn account - Unlimited users - High-accuracy emails - AI personalization - Autopilot & copilot modes - Multichannel automation - Unlimited mailboxes & warm-ups ! CSM onboarding on annual. Free Version Not Supported Free Trial Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software

Training Documentation Supported Webinars Supported Live Online Not Supported In Person Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported
Company Information Clay Founded: 2017 United States www.clay.com	Company Information Reply Founded: 2014 United States reply.io
Alternatives Apify Apify Technologies s.r.o.	Alternatives lemlist lempire
6sense	Artisan Artisan AI
Popl	Autoklose
Apollo Apollo.io	Snov.io
11x View All	Outreach View All
Categories AI Email Writers Supported AI Lead Generation Tools Supported AI Sales Agents Supported AI Sales Tools Supported AI SDR Supported B2B Data Supported Go-To-Market Supported Lead Generation Supported	Categories AI Sales Agents Supported AI Sales Assistants Supported AI Sales Tools Supported AI SDR Supported B2B Data Supported Cold Email Supported Email APIs Supported Email Personalization Supported Email Tracking Supported Email Verification Supported Email Warmup Supported Lead Generation Supported Lead Intelligence Supported Sales Acceleration Supported Sales Enablement Supported Sales Engagement Supported Sales Force Automation Supported Sales Intelligence Supported
B2B Data Features B2B Contact Data Supported B2B Intent Data Supported B2B Leads Data Supported B2B Marketing Data Supported Business Ownership Data Supported Company Data Supported Employee Data Supported Firmographic Data Supported Job Posting Data Supported Salary Data Supported Technographic Data Supported Lead Generation Features Contact Discovery Supported Contact Import/Export Supported Lead Capture Not Supported Lead Database Integration Not Supported Lead Nurturing Supported Lead Scoring Supported Lead Segmentation Supported Pipeline Management Not Supported Prospecting Tools Supported Visitor Identification Supported	B2B Data Features B2B Contact Data Supported B2B Intent Data Not Supported B2B Leads Data Supported B2B Marketing Data Not Supported Business Ownership Data Not Supported Company Data Supported Employee Data Not Supported Firmographic Data Supported Job Posting Data Not Supported Salary Data Not Supported Technographic Data Not Supported Lead Generation Features Contact Discovery Supported Contact Import/Export Supported Lead Capture Not Supported Lead Database Integration Supported Lead Nurturing Not Supported Lead Scoring Not Supported Lead Segmentation Supported Pipeline Management Not Supported Prospecting Tools Supported Visitor Identification Not Supported Show More Features Email Tracking Features A/B Testing Supported Audience Segmentation Not Supported Campaign Management Supported Event-Based Notifications Supported Location Tracking Not Supported Team Management Supported Email Verification Features Bulk Email Verification Supported Catch-all Server Detection Not Supported Disposable Email Detection Not Supported Domain Check Supported Mail Server Validation Not Supported Single Email Verification Not Supported Spam Trap Detection Not Supported Syntax Check Not Supported Sales Acceleration Features Campaign Management Not Supported CPQ Not Supported Dialer Supported Email Sequencing Supported Email Templates Supported Email Tracking Supported List Building Supported Meeting Scheduler Supported Predictive Analytics Supported Reporting Supported Sales Gamification Not Supported Sales Intelligence Supported Sales Workflow Management Not Supported Sales Enablement Features Collaboration Supported Contact Management Supported Content Management Not Supported Document Management Not Supported Goals / Quota Management Not Supported Lead Management Supported Meeting Management Supported Performance Management Supported Presentation Management Not Supported Proposal Management Not Supported Territory Management Not Supported Training Management Not Supported Sales Engagement Features Call Scripts / Call Steps Not Supported CRM Integration Supported Email Sequences Supported Email Tracking / Automation Supported Lead Management Supported Reporting / Analytics Supported Sales / Voice Dialer Supported Sales Automation Supported Search Not Supported Task Management Supported Templates Supported Workflow Management Not Supported Sales Force Automation Features Call Management Not Supported Campaign Management Supported Channel Management Not Supported Commission Management Not Supported Contact Management Not Supported Contract Management Not Supported Customer Database Not Supported Email Marketing Supported Field Sales Management Not Supported Lead Management Supported Opportunity Management Not Supported Performance Metrics Supported Proposal Generation Not Supported Referral Tracking Not Supported Sales Forecasting Not Supported Territory Management Not Supported Sales Intelligence Features CRM Integration Supported Data Cleaning Not Supported Data Enrichment Supported Data Import/Export Supported Data Mining Not Supported Data Verification Supported Email Integration Not Supported Lead Scoring Not Supported List Building Supported Performance Management Not Supported Pipeline Management Not Supported Predictive Modeling/Analytics Not Supported Prospecting Tools Supported Reporting/Analytics Supported Sales Forecasting Not Supported
Integrations Close Supported HubSpot CRM Supported Pipedrive Supported Salesforce Supported SignalHire Supported Zapier Supported Adapt Supported Airtable Supported G2 Supported Gong Supported Insightly Not Supported Make Not Supported Microsoft Exchange Not Supported Nimbler Supported Outreach Supported ReachInbox Supported RegFox Not Supported Slack Supported Snowflake Supported Trajectory Supported Show More Integrations View All 93 Integrations	Integrations Close Supported HubSpot CRM Supported Pipedrive Supported Salesforce Supported SignalHire Supported Zapier Supported Adapt Not Supported Airtable Not Supported G2 Not Supported Gong Not Supported Insightly Supported Make Supported Microsoft Exchange Supported Nimbler Not Supported Outreach Not Supported ReachInbox Not Supported RegFox Supported Slack Not Supported Snowflake Not Supported Trajectory Not Supported Show More Integrations View All 54 Integrations
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