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About

Channel Fusion is a modular channel marketing platform that centralizes every aspect of co‑marketing and partner engagement into a single, scalable ecosystem. It offers an ad builder & asset library for streamlined co‑branding, co‑op fund management to allocate, claim, and track MDF with automated verification and payment workflows, and consumer rebates to design, launch, and reconcile rebate programs via self‑service and high‑touch options. Its digital marketing module delivers hyper‑local campaign deployment, while ensuring brand compliance and content localization through dynamic asset distribution and approval controls. Enablement Programs align partners with training, playbooks, and performance incentives, and omnichannel experience tools let marketers deliver consistent messaging across multiple touchpoints. All modules integrate through intuitive dashboards and an API‑first architecture.

About

Extu’s Partner Experience Platform (PexP) is the only all‑in‑one channel marketing and incentive solution offering 1st, 2nd, and 3rd‑party attribution, through‑channel marketing, performance‑based incentives, predictive analytics, and even group travel rewards, all fully integrated, compliant, and built in‑house. Campaign and lead activity flow through an insights hub that provides real‑time lead alerts, account profiling, intent scoring, performance dashboards, and closed‑loop ROI tracking, from first click to sale. Extu’s incentive engine supports SPIFFs, rebates, debit cards, merchandise rewards, training rewards, and luxury travel experiences via automated catalogs, leaderboards, quizzes, and reward portals. It is backed by embedded services, expert-led campaign creation, onboarding, data auditing, strategic consulting, and full logistics for incentive travel, ensuring fast deployment with results like 90 % partner engagement, 20∶1 average ROI, and measurable pipeline growth.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Channel marketers and marketing operations teams in search of a solution to manage co‑branded campaigns, incentives and digital assets across their partner networks

Audience

B2B channel marketing managers and vendor teams needing a solution to automate co‑branded campaigns, incentivize partners, track real‑time performance and validate ROI

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Channel Fusion
Founded: 2002
United States
channel-fusion.com

Company Information

Extu
Founded: 1994
United States
extu.com

Alternatives

Alternatives

My Incentives

My Incentives

GRG India

Categories

Categories

Channel Marketing Features

Campaign Management
Channel Analytics
Content Management & Sharing
Incentive Management
Inventory Control
Lead Management
Multiple Channel Configurations
Order Management
Partner Management
Pipeline Management
Social Promotion

Partner Relationship Management (PRM) Features

Asset Management
Business Plans
Channel Marketing Automation
Collaboration Tools
Compliance Management
Deal Management
Deal Registration
Lead Generation
Lead Sharing
Partner Onboarding
Partner Portal
Performance Metrics
Rewards Programs
Workflow Management

Integrations

LinkedIn

Integrations

LinkedIn
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