Related Products
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About
Channel Fusion is a modular channel marketing platform that centralizes every aspect of co‑marketing and partner engagement into a single, scalable ecosystem. It offers an ad builder & asset library for streamlined co‑branding, co‑op fund management to allocate, claim, and track MDF with automated verification and payment workflows, and consumer rebates to design, launch, and reconcile rebate programs via self‑service and high‑touch options. Its digital marketing module delivers hyper‑local campaign deployment, while ensuring brand compliance and content localization through dynamic asset distribution and approval controls. Enablement Programs align partners with training, playbooks, and performance incentives, and omnichannel experience tools let marketers deliver consistent messaging across multiple touchpoints. All modules integrate through intuitive dashboards and an API‑first architecture.
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About
Extu’s Partner Experience Platform (PexP) is the only all‑in‑one channel marketing and incentive solution offering 1st, 2nd, and 3rd‑party attribution, through‑channel marketing, performance‑based incentives, predictive analytics, and even group travel rewards, all fully integrated, compliant, and built in‑house. Campaign and lead activity flow through an insights hub that provides real‑time lead alerts, account profiling, intent scoring, performance dashboards, and closed‑loop ROI tracking, from first click to sale. Extu’s incentive engine supports SPIFFs, rebates, debit cards, merchandise rewards, training rewards, and luxury travel experiences via automated catalogs, leaderboards, quizzes, and reward portals. It is backed by embedded services, expert-led campaign creation, onboarding, data auditing, strategic consulting, and full logistics for incentive travel, ensuring fast deployment with results like 90 % partner engagement, 20∶1 average ROI, and measurable pipeline growth.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
Channel marketers and marketing operations teams in search of a solution to manage co‑branded campaigns, incentives and digital assets across their partner networks
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Audience
B2B channel marketing managers and vendor teams needing a solution to automate co‑branded campaigns, incentivize partners, track real‑time performance and validate ROI
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Support
Phone Support
Supported
24/7 Live Support
Supported
Online
Supported
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Support
Phone Support
Supported
24/7 Live Support
Not Supported
Online
Supported
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API
Offers API
Supported
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API
Offers API
Not Supported
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
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Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
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Reviews/
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Reviews/
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Training
Documentation
Supported
Webinars
Supported
Live Online
Supported
In Person
Not Supported
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Training
Documentation
Supported
Webinars
Supported
Live Online
Supported
In Person
Supported
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Company InformationChannel Fusion
Founded: 2002
United States
channel-fusion.com
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Company InformationExtu
Founded: 1994
United States
extu.com
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Alternatives |
Alternatives |
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Categories |
Categories |
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Channel Marketing Features
Campaign Management
Supported
Channel Analytics
Supported
Content Management & Sharing
Supported
Incentive Management
Supported
Inventory Control
Not Supported
Lead Management
Supported
Multiple Channel Configurations
Supported
Order Management
Supported
Partner Management
Supported
Pipeline Management
Not Supported
Social Promotion
Supported
Partner Relationship Management (PRM) Features
Asset Management
Supported
Business Plans
Supported
Channel Marketing Automation
Supported
Collaboration Tools
Supported
Compliance Management
Supported
Deal Management
Not Supported
Deal Registration
Not Supported
Lead Generation
Supported
Lead Sharing
Supported
Partner Onboarding
Supported
Partner Portal
Supported
Performance Metrics
Supported
Rewards Programs
Supported
Workflow Management
Not Supported
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Integrations
LinkedIn
Not Supported
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