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About

At the heart of Basis is our award-winning, omni-channel DSP. It’s built for speed and performance so your programmatic campaigns thrive. Generate better outcomes for campaigns by leveraging Basis’ artificial intelligence engine. Choose algorithmic or machine learning optimization, which automatically analyzes data from more than 30 campaign parameters to optimize towards a desired goal. Make smart, optimized decisions to improve performance. Basis' powerful performance automation enables you to do more at scale. Target users in the moment with powerful geo-fencing capabilities that allow you to select granular points on a map, upload street addresses, or target places by category. Create place-based audiences of users who have been at a location, address, or category. Centro leverages 15+ years of publisher relationships to bring you our best-in-class PMP library of over 2,000 active private deals across hundreds of top sites.

About

DeepIntent is the most powerful healthcare advertising platform, enabling marketers to plan, activate, and measure omnichannel patient and healthcare provider campaigns. Our purpose-built platform drives better results for pharma through smarter planning using real-world health data, allowing users to forecast HCP and patient reach by channel and data provider before launching campaigns. We offer integrated HCP and patient campaigns, coordinating outreach to both audiences and providing valuable insights into their combined impact. Our platform optimizes campaigns in real time to drive script lift and improve audience quality across all channels. DeepIntent Outcomes is the only measurement solution built for transparency, utilizing the fastest clinical data refresh in the industry. Founded and led by healthcare data and marketing experts, DeepIntent boasts a proven track record of innovation and a 98%+ retention rate.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Campaign managers looking for a great omnichannel DSP

Audience

Pharmaceutical marketing teams seeking a tool to plan, execute, and measure their advertising campaigns

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Supported

Company Information

Centro
Founded: 2001
United States
www.centro.net/solutions/basis/dsp/

Company Information

DeepIntent
Founded: 2015
United States
www.deepintent.com

Alternatives

AdLib DSP

AdLib DSP

AdLib Media Group

Alternatives

DSP Prime

DSP Prime

Carbon6
Bionic for Agencies

Bionic for Agencies

Bionic Advertising Systems
OptiMine Insight

OptiMine Insight

OptiMine Software

Categories

Categories

Integrations

Acxiom InfoBase Supported
Acxiom Real Identity Supported
AgencyAnalytics Supported
DV Publisher Suite Supported
EPICA Supported
Media.net Not Supported
Spaceback Supported
Tapad Supported
Zuar Runner Supported

Integrations

Acxiom InfoBase Not Supported
Acxiom Real Identity Not Supported
AgencyAnalytics Not Supported
DV Publisher Suite Not Supported
EPICA Not Supported
Media.net Supported
Spaceback Not Supported
Tapad Not Supported
Zuar Runner Not Supported
Claim Centro Basis and update features and information
Claim Centro Basis and update features and information
Claim DeepIntent and update features and information
Claim DeepIntent and update features and information