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About

Track, Test and Optimize all your marketing with One tool: CPV Lab. CPV Lab is an ad tracking software that helps affiliate marketers and media buyers to keep track of their marketing performance across multiple channels. It is integrated with Google Ads, Facebook Ads, TikTok Ads, Microsoft Ads, CJ, Clickbank via API. Also, it has S2S integrations with more than 200 affiliate networks and traffic sources, including Taboola, PropellerAds, MaxWeb, Mgid, etc With an affiliate link tracker like CPV Lab you can easily: - get all your data about your campaigns in one dashboard - split test your offers and landing pages - multivariate testing of your landing pages with MV Lab - get information about cost and conversions in one place - cookieless tracking with direct tracking - Optimize your campaigns and increase ROI with the power of data analytics - fraud detection with Bot and Proxy filtering - available both as self-hosted or cloud based tracker (CPV One)

About

Offer18 is an “Award Winning” Performance Marketing Solution for Affiliate Networks, Advertisers, and Agencies with professional tracking capabilities. Offer18 helps digital professionals to create their own affiliate network, optimize their campaign performance, utilize every bit of their traffic sources to generate better ROI using in-built advanced tools of technology. Offer18 is specially built for performance marketers to track, analyze, optimize as well as automate their campaign performance. It is the most flexible SaaS platform with a market presence for a long time in Performance Marketing. It comes with many advanced features like Anti-Fraud, Campaign Automation, Link Checker is helping in the transformation of the Performance Marketing Industry. The leading brands are showing their trust and continuously migrating from their existing technology providers to Offer18.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Affiliate Media buyers and Performance Marketers

Audience

Organizations that need a campaign performance tracking platform

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

API

Offers API Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$47 per month
Monthly plans start at $47/mo.
Yearly plans are available, with a big discount (pay only 10 months out of 12).
Also, there is a lifetime plan available.
Free Version Not Supported
Free Trial Supported

Pricing

$49 per user per month
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 4.8 / 5
features 5.0 / 5
design 4.6 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • I've started using the CPV One in Beta and it is a great tracker. I highly recommend it due to its exceptional accuracy in tracking, responsive and helpful support team, and their assistance in setting up a complex funnel.
  • I like that I can track all my campaigns in one place, the bot filtering and the support are great. I use a lot the multivariate testing tool, MV Lab. It helps me test my landing pages much faster. It is great. As the new GA4 is quite difficult to use and I like to easily access my data, I use CPV Lab daily to see how my campaigns are doing, how many conversions I get, the costs, engagement, etc, and to understand where to optimize.

Cons

  • Some screens are very complex and I had to ask support how to correctly use them. But once I got the hack on them, things are clear.
  • No cons. It's a tool that it does what it says: tracking ads across multiple channels!

Pros & Cons from Real Users

Pros

  • Easy reports, easy navigation, good tech support., advertiser and publisher connections are good, easy to use and very handy when it comes to reporting.
  • 24/7 customer support, very good trucking, best value for the money, very easy way to upload offers
  • Like the Features n Pricing along with the Super Support as compare to other softwares around. Quick coordination with their team too.
  • All of this software is good and no issue with this software. We have been connected with Offer18 for around 2 years.
  • Simplicity is the way.. very easy to handle... Doesn't pinch the pocket. Good team always supportive at any time.

Cons

  • Access controls some times seems too many.... when giving rights to new users some time one gets confused what all needs to be switched on and what all needs to be switched off. Overall its handy.
  • It would do better and clear design, and more friendly ui
  • None till now I faced, hope to get their good services in future too....
  • Everything is fine.
  • There is nothing actually. Everything is just perfect.

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Company Information

CPV Lab Pro
Founded: 2018
Romania
cpvlab.pro/

Company Information

Offer18
Founded: 2016
India
www.offer18.com

Alternatives

Alternatives

Trackier

Trackier

CloudStuff Technology Pvt Ltd
AdsBridge

AdsBridge

AdsBridge Global

Categories

AB Testing Supported
Affiliate Supported

Categories

Affiliate Supported

Affiliate Features

Affiliate Management Not Supported
Affiliate Tracking Supported
Banner Management Not Supported
Commission Management Supported
Contest Management Not Supported
Coupon Management Supported
Email / Newsletter Communication Not Supported
Fraud Detection Supported
Multi Level Marketing (MLM) Not Supported
Multi-Language Not Supported
Social Sharing Not Supported

AB Testing Features

Audience Targeting Not Supported
Campaign Segmentation Supported
Funnel Analysis Supported
Heatmaps Supported
Landing Pages / Web Forms Supported
Multivariate Testing Supported
Split Testing Supported
Statistical Relevance Analysis Supported
Surveys Supported
Test Scheduling Not Supported
Visual Editor Not Supported

Campaign Management Features

Channel Management Supported
Contact Database Not Supported
Email Marketing Not Supported
Event Triggered Actions Supported
Lead Management Supported
Multi-Campaign Supported

Marketing Analytics Features

A/B Testing Supported
Campaign Management Not Supported
Channel Attribution Supported
Customer Journey Mapping Supported
Dashboard Supported
Performance Metrics Supported
Predictive Analytics Not Supported
ROI Tracking Supported
Social Media Metrics Supported
Website Analytics Not Supported

Marketing Attribution Features

Attribution Modeling Supported
Audience Segmentation Not Supported
Conversion Tracking Supported
Cross-Channel Attribution Supported
Customer Journey Mapping Not Supported
Multi-Touch Attribution Not Supported
Predictive Analytics Not Supported
ROI Tracking Supported

Affiliate Features

Affiliate Management Supported
Affiliate Tracking Supported
Banner Management Supported
Commission Management Supported
Contest Management Supported
Coupon Management Supported
Email / Newsletter Communication Supported
Fraud Detection Supported
Multi Level Marketing (MLM) Supported
Multi-Language Supported
Social Sharing Supported

Integrations

Advertise.com Supported
AppsFlyer Not Supported
Baidu Supported
Branch Not Supported
Digistore24 Supported
Everflow Supported
Kochava Not Supported
Meta Ads Supported
Microsoft Advertising Supported
Mondiad Supported
MyLead Supported
Outbrain Supported
PropellerAds Supported
Revcontent Supported
Shopify Supported
Snapchat Ads Supported
TUNE Not Supported
Taboola Supported
TikTok Ads Supported
TrakAff Not Supported

Integrations

Advertise.com Not Supported
AppsFlyer Supported
Baidu Not Supported
Branch Supported
Digistore24 Not Supported
Everflow Not Supported
Kochava Supported
Meta Ads Not Supported
Microsoft Advertising Not Supported
Mondiad Not Supported
MyLead Not Supported
Outbrain Not Supported
PropellerAds Not Supported
Revcontent Not Supported
Shopify Not Supported
Snapchat Ads Not Supported
TUNE Supported
Taboola Not Supported
TikTok Ads Not Supported
TrakAff Supported
Claim CPV Lab Pro and update features and information
Claim CPV Lab Pro and update features and information
Claim Offer18 and update features and information
Claim Offer18 and update features and information