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About

Track, Test and Optimize all your marketing with One tool: CPV Lab. CPV Lab is an ad tracking software that helps affiliate marketers and media buyers to keep track of their marketing performance across multiple channels. It is integrated with Google Ads, Facebook Ads, TikTok Ads, Microsoft Ads, CJ, Clickbank via API. Also, it has S2S integrations with more than 200 affiliate networks and traffic sources, including Taboola, PropellerAds, MaxWeb, Mgid, etc With an affiliate link tracker like CPV Lab you can easily: - get all your data about your campaigns in one dashboard - split test your offers and landing pages - multivariate testing of your landing pages with MV Lab - get information about cost and conversions in one place - cookieless tracking with direct tracking - Optimize your campaigns and increase ROI with the power of data analytics - fraud detection with Bot and Proxy filtering - available both as self-hosted or cloud based tracker (CPV One)

About

Offer18 is an “Award Winning” Performance Marketing Solution for Affiliate Networks, Advertisers, and Agencies with professional tracking capabilities. Offer18 helps digital professionals to create their own affiliate network, optimize their campaign performance, utilize every bit of their traffic sources to generate better ROI using in-built advanced tools of technology. Offer18 is specially built for performance marketers to track, analyze, optimize as well as automate their campaign performance. It is the most flexible SaaS platform with a market presence for a long time in Performance Marketing. It comes with many advanced features like Anti-Fraud, Campaign Automation, Link Checker is helping in the transformation of the Performance Marketing Industry. The leading brands are showing their trust and continuously migrating from their existing technology providers to Offer18.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Affiliate Media buyers and Performance Marketers

Audience

Organizations that need a campaign performance tracking platform

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$47 per month
Monthly plans start at $47/mo.
Yearly plans are available, with a big discount (pay only 10 months out of 12).
Also, there is a lifetime plan available.
Free Version
Free Trial

Pricing

$49 per user per month
Free Version
Free Trial

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 4.8 / 5
features 5.0 / 5
design 4.6 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • I've started using the CPV One in Beta and it is a great tracker. I highly recommend it due to its exceptional accuracy in tracking, responsive and helpful support team, and their assistance in setting up a complex funnel.
  • I like that I can track all my campaigns in one place, the bot filtering and the support are great. I use a lot the multivariate testing tool, MV Lab. It helps me test my landing pages much faster. It is great. As the new GA4 is quite difficult to use and I like to easily access my data, I use CPV Lab daily to see how my campaigns are doing, how many conversions I get, the costs, engagement, etc, and to understand where to optimize.

Cons

  • Some screens are very complex and I had to ask support how to correctly use them. But once I got the hack on them, things are clear.
  • No cons. It's a tool that it does what it says: tracking ads across multiple channels!

Pros & Cons from Real Users

Pros

  • Easy reports, easy navigation, good tech support., advertiser and publisher connections are good, easy to use and very handy when it comes to reporting.
  • 24/7 customer support, very good trucking, best value for the money, very easy way to upload offers
  • Like the Features n Pricing along with the Super Support as compare to other softwares around. Quick coordination with their team too.
  • All of this software is good and no issue with this software. We have been connected with Offer18 for around 2 years.
  • Simplicity is the way.. very easy to handle... Doesn't pinch the pocket. Good team always supportive at any time.

Cons

  • Access controls some times seems too many.... when giving rights to new users some time one gets confused what all needs to be switched on and what all needs to be switched off. Overall its handy.
  • It would do better and clear design, and more friendly ui
  • None till now I faced, hope to get their good services in future too....
  • Everything is fine.
  • There is nothing actually. Everything is just perfect.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

CPV Lab Pro
Founded: 2018
Romania
cpvlab.pro/

Company Information

Offer18
Founded: 2016
India
www.offer18.com

Alternatives

Alternatives

Trackier

Trackier

CloudStuff Technology Pvt Ltd
vene dash

vene dash

MediaElementsGroup
AdsBridge

AdsBridge

AdsBridge Global

Categories

Categories

Affiliate Features

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi Level Marketing (MLM)
Multi-Language
Social Sharing

AB Testing Features

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

Campaign Management Features

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Marketing Analytics Features

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Attribution Features

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Affiliate Features

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi Level Marketing (MLM)
Multi-Language
Social Sharing

Integrations

Adjust
Adsterra
Advertise.com
AppsFlyer
Baidu
Branch
ClickBank
Digistore24
Everflow
Instagram Ads
Kochava
Meta Ads
Microsoft Advertising
Outbrain
PropellerAds
Shopify
Singular
TUNE
Taboola
TikTok Ads

Integrations

Adjust
Adsterra
Advertise.com
AppsFlyer
Baidu
Branch
ClickBank
Digistore24
Everflow
Instagram Ads
Kochava
Meta Ads
Microsoft Advertising
Outbrain
PropellerAds
Shopify
Singular
TUNE
Taboola
TikTok Ads
Claim CPV Lab Pro and update features and information
Claim CPV Lab Pro and update features and information
Claim Offer18 and update features and information
Claim Offer18 and update features and information