Related Products
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About
Bonsai is a cloud-based marketing measurement and automation platform that gives brands a highly accurate view of marketing performance across all channels while allowing full control to automate growth. On Bonsai’s platform, you can use advanced algorithms that train ad platforms (like Google and Meta) to buy clicks that are more likely to generate real business results, rather than just clicks, prioritizing high-value clicks based on attributes gleaned from past performance. They also provide built-in audience analytics, with automatic measurement of customer journeys (online and offline), segmentation by recency, frequency, monetization (RFM), geography, technology and behavior, without needing extra tracking code. For budget planning, Bonsai turns insights from its marketing mix modeling into actionable, profit-focused budget allocations, helping brands identify diminishing returns and optimize spend across channels.
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About
Modeling platform designed to help marketing teams, analysts, and agencies measure the true incremental impact of their marketing investments across all channels. Unlike traditional attribution tools that rely on cookies and only track digital touchpoints, MixModeler enables businesses to measure the effectiveness of TV, radio, outdoor advertising, and other offline channels alongside digital campaigns.
The platform combines sophisticated statistical methods including Bayesian inference and regression analysis with an intuitive interface that makes advanced marketing measurement accessible to users without data science backgrounds. Users can build custom models manually or leverage AI-powered automation to quickly understand which marketing activities are driving real business results.
MixModeler offers flexible pricing from free plans for smaller teams to enterprise solutions, making professional-grade MMM capabilities available to organizations of all sizes.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
For modern brands and marketers (especially mid- to large-sized B2C companies) who want to consolidate data from multiple channels and automate ad buying
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Audience
Marketing analysts, marketing managers, digital marketing teams, advertising agencies, CMOs, data analysts, e-commerce businesses, and any organization running multi-channel marketing campaigns who need to measure true marketing effectiveness and optimize budget allocation.
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and VideosNo images available
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Pricing
$1500 per month
Free Version
Free Trial
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Pricing
Free
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationBonsai
Founded: 2025
USA
www.bonsaidata.io/platform
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Company InformationMixModeler
Founded: 2025
United Kingdom
mixmodeler.com
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Categories |
Categories |
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Integrations
Google
Google Cloud CDN
Google Cloud Marketplace
Meta Ads Manager
Microsoft Advertising
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Integrations
Google
Google Cloud CDN
Google Cloud Marketplace
Meta Ads Manager
Microsoft Advertising
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