Awin vs. CAKE Comparison


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		Related Products FirstPromoter Affiliate, influencer & referral management software in one platform. Connect your billing, set commission rules and launch same day. We integrate natively with Stripe, Paddle, Chargebee, Recurly, and Braintree. Every billing event flows through: upgrades, downgrades, renewals, refunds, and cancellations each adjust commissions automatically, so payouts always match revenue. Payouts can run fully auto-managed, or in bulk via PayPal and Wise. Tax forms (W-9/W-8BEN) are collected before money moves and invoices are generated on every payout, cutting out most of the admin that normally comes with running a program. Your promoters work from a dashboard carrying your brand, with their links, coupon codes, and earnings in one place. On your side: advanced 18-point reporting, custom commission structures from flat fees to multi-tier, fraud detection, and broadcast emails to your entire promoter base. Launch your program today! 14 days free trial. No credit card needed. 64 Ratings Visit Website Phonexa Phonexa is an enterprise-grade tracking and distribution platform for calls, leads, fraud, and compliance, in addition to a fully integrated stack of tools that enable marketers to track and optimize performance. At the core of the Phonexa ecosystem are LMS Sync for intelligent lead management and lead distribution, and Call Logic for advanced call tracking, routing, AI Call Agents, and pay-per-call campaigns, each enhanced by automation and real-time analytics. With a global presence, Phonexa supports clients across diverse industries, including insurance, financial services, home services, and beyond. 238 Ratings Visit Website Superfiliate The brands who are winning with creator programs aren't just running more campaigns. They're building a creator-led growth system. Superfiliate replaces the fragmentation of multiple tools and tabs with one unified creator-led growth platform. Brands can launch, manage, and scale every creator relationship—ambassadors, affiliates, influencers, and paid partners—with unified profiles, automated workflows, and built-in discovery tools that deliver measurable growth. Brands including Graza, Cymbiotika, Omnilux, and MUD\WTR are using Superfiliate to run high-output creator programs that feed their paid media engines with tested content and clear revenue data. First-party integrations with Meta, TikTok Shop, and YouTube unify the data that brands need to source creators, see what content is performing, and which partners are driving revenue— turning creator programs into a growth channel that compounds. 49 Ratings Visit Website BYDFi BYDFi is a global crypto trading platform powered by a centralized exchange (CEX). Since launching in 2020, BYDFi has focused on delivering a world-class trading experience for users worldwide. Today, BYDFi supports over 1,000,000 users across 190+ countries and is known for its ease of use, low fees, advanced trading tools. Guided by the vision “BUIDL Your Dream Finance,” BYDFi empowers beginners and professionals alike to trade confidently across spot markets, perpetual futures, TradFi (stocks, forex & commodities), and automated strategies. In December 2023, BYDFi was recognized by Forbes as one of the Top 10 Global Crypto Exchanges, highlighting its rapid growth and product strength. In 2025, BYDFi further strengthened its global presence through a multi-year partnership with Newcastle United, becoming the Premier League club’s Official Crypto Exchange Partner. This collaboration enhances BYDFi’s international brand visibility and reinforces its commitment to building a trusted and influential global crypto ecosystem. 5,933 Ratings Visit Website Extole Extole is an enterprise offer management platform powering personalized incentive programs across the entire customer lifecycle. Leading B2C brands choose Extole to build and optimize loyalty, referral, ambassador, promotional, and offer programs at scale. Highly configurable and AI-accessible, Extole fits seamlessly into every team’s agentic workflow through MCP and CLI access, plus an in-platform AI assistant. Marketers build and track intelligent offer programs that motivate action. Product teams embed personalized offers into digital experiences to drive engagement and growth. Developers extend the platform through APIs, SDKs, and partner integrations. Behind every campaign, Extole orchestrates creative content, rules, and reward fulfillment, dynamically adapting each offer to the audience and channel. Our enterprise-grade infrastructure ensures every offer is delivered securely, accurately, and reliably. Build your next offer program with Extole. 71 Ratings Visit Website CallTrackingMetrics CallTrackingMetrics is the only SaaS platform that uses call tracking and conversion intelligence to inform contact center automation—resulting in a more personalized customer experience. Discover which marketing campaigns are generating leads and conversions, and use that data to automate call flows and power your contact center. Unify communications across your entire organization with our phone, text, online form, and live chat tools. More than 100,000 users around the globe trust CallTrackingMetrics to manage communications for their marketing, sales, and service teams. Call tracking features include reliable dynamic number insertion (DNI) for session-level attribution, local, toll-free, and vanity tracking numbers, and omnichannel attribution across calls, texts, form fills, and chats. Key contact center features include a browser-based softphone, smart routing options, SMS campaigns, automated call scoring, and smart dialer functionality. 938 Ratings Visit Website Servers.com by Nexcess Servers.com by Nexcess provides hybrid bare metal cloud infrastructure designed to help businesses scale, customize, and manage their server environments from a unified platform. The company offers a range of solutions including Scalable Bare Metal, Enterprise Bare Metal, AI Compute, and Managed Kubernetes to support diverse workload requirements. Its global network of strategically located data centers helps organizations reduce latency and improve performance for users around the world. Servers.com serves industries such as gaming, fintech, adtech, streaming, SaaS, iGaming, and Web3, delivering reliable infrastructure tailored to each sector's needs. The platform combines dedicated bare metal resources with flexible deployment options to help businesses balance performance, scalability, and cost. With high-performance networking, resource isolation, and global connectivity, Servers.com enables organizations to support mission-critical applications and demanding workloads. 15 Ratings Visit Website MLM Soft MLM Soft Cloud Platform is a high-performance ERP class software for MLM and direct selling companies. We understand how important is to get to market as soon as possible with your product and opportunity. We can dramatically cut the time needed to make that happen. The cloud technology our platform employs delivers MLM software to your business in a single week. The platform is customizable in every point, starting with design and content, including enrollment scenarios, languages, currencies and wallets, access roles, messages, and reports. Our unique compensation plan engine can be configured to any algorithm. MLM Soft platform is designed to become a core of your MLM company IT landscape. Due to its full rest API, webhooks, and plugins, it can be integrated with any 3rd party software: e-commerce, CRM, payments, marketing, etc. 18 Ratings Visit Website Cloudflare Cloudflare is the foundation for your infrastructure, applications, and teams. Cloudflare secures and ensures the reliability of your external-facing resources such as websites, APIs, and applications. It protects your internal resources such as behind-the-firewall applications, teams, and devices. And it is your platform for developing globally scalable applications. Your website, APIs, and applications are your key channels for doing business with your customers and suppliers. As more and more shift online, ensuring these resources are secure, performant and reliable is a business imperative. Cloudflare for Infrastructure is a complete solution to enable this for anything connected to the Internet. Behind-the-firewall applications and devices are foundational to the work of your internal teams. The recent surge in remote work is testing the limits of many organizations’ VPN and other hardware solutions. 2,042 Ratings Visit Website LS Retail LS Central is a global POS and operations platform for mid-market and enterprise retail, restaurant, hotel, pharmacy, and gas station businesses running multiple locations, countries, or channels. It combines POS, inventory, pricing and promotions, loyalty, eCommerce, workforce management, analytics, and financial operations in one system, so teams work from the same data. LS Central is ERP-agnostic. It integrates natively with Microsoft Dynamics 365 Business Central, and connects to SAP S/4HANA, Oracle, and Microsoft Dynamics through CentralConnect, LS Retail's own managed integration. The modular design lets businesses adopt only the capabilities they need and expand over time, with global templates for consistent processes and local rules for taxation, pricing, and compliance. AI-enhanced capabilities support demand forecasting, inventory optimization, promotion tracking, and operational reporting, with data synced in real time. 212 Ratings Visit Website
About Our global affiliate marketing network empowers advertisers and publishers of all sizes to grow their businesses online. Our network connects retailers to over 211,000 active affiliate partners around the world, increasing consumer reach. Content creators, influencers, website owners and technology partners can create profitable partnerships with our portfolio of the world's best-known brands across multiple sectors. Our definitive global guide explores how the channel’s remarkable adaptability and creativity contributed to the surge in ecommerce sales in 2020. With twenty years of experience, our network offers a global community of people, technology and business intelligence insights. No matter what type of partner, level of service, or tools your business needs, Awin provides solutions to drive sustainable growth. Connecting businesses with customers around the world across the retail, telecommunications, travel and finance verticals.	About Manage, measure and optimize performance marketing in real-time. CAKE's powerful performance marketing software will bring clarity to your marketing campaigns and empower you with the insights to make intelligent marketing decisions. Manage and measure partner performance with precision for improved profit margins. Collect, validate and distribute leads in real-time for maximum profitability. Measure channel performance using multitouch attribution, for ROAS optimization. CAKE’s Affiliate Marketing Solution provides the tools needed to efficiently manage and measure your partner marketing program, optimize performance for the highest profitability and attract valuable partners. CAKE’s Lead Generation Solution captures, validates and distributes leads in real-time and measures closed-loop performance to optimize acquisition efforts.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Companies and businesses searching for a global affiliate network solution to connect customers with brands	Audience Marketers and advertisers seeking a tool to increase and engage customers
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Not Supported Free Trial Not Supported	Pricing No information available. Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software

Training Documentation Supported Webinars Not Supported Live Online Not Supported In Person Supported	Training Documentation Supported Webinars Not Supported Live Online Supported In Person Supported
Company Information Awin Founded: 2000 United States www.awin.com/us	Company Information CAKE Founded: 2010 United States www.getcake.com
Alternatives Superfiliate	Alternatives Phonexa
Digistore24	Everflow
Squaredance	Tracknow
CJ Affiliate	Makeme.click MakeMeClick
FOSHO AFF FOSHO View All	Trackier CloudStuff Technology Pvt Ltd View All
Categories Affiliate Supported Performance Marketing Supported	Categories Affiliate Supported Campaign Management Supported eCommerce Analytics Supported eCommerce Tools Supported Lead Capture Supported Lead Generation Supported Lead Management Supported Marketing Attribution Supported Performance Marketing Supported Referral Supported Web Analytics Supported
	Affiliate Features Affiliate Management Supported Affiliate Tracking Supported Banner Management Supported Commission Management Supported Contest Management Supported Coupon Management Supported Email / Newsletter Communication Supported Fraud Detection Supported Multi Level Marketing (MLM) Not Supported Multi-Language Supported Social Sharing Not Supported Show More Features Campaign Management Features Channel Management Supported Contact Database Supported Email Marketing Supported Event Triggered Actions Supported Lead Management Supported Multi-Campaign Supported Lead Capture Features Business Card / Badge Scanning Not Supported Dashboard Supported Data Extraction Not Supported Lead Distribution Supported Lead Notifications Not Supported Lead Nurturing Not Supported Lead Qualification Not Supported Lead Scoring Not Supported Online Forms Not Supported Lead Generation Features Contact Discovery Not Supported Contact Import/Export Not Supported Lead Capture Supported Lead Database Integration Supported Lead Nurturing Not Supported Lead Scoring Not Supported Lead Segmentation Not Supported Pipeline Management Not Supported Prospecting Tools Not Supported Visitor Identification Not Supported Lead Management Features Activity Tracking Not Supported Campaign Management Supported Lead Capture Supported Lead Distribution Not Supported Lead Nurturing Not Supported Lead Scoring Not Supported Lead Segmentation Not Supported Pipeline Management Not Supported Prospecting Tools Not Supported Source Tracking Supported Marketing Attribution Features Attribution Modeling Supported Audience Segmentation Not Supported Conversion Tracking Supported Cross-Channel Attribution Supported Customer Journey Mapping Not Supported Multi-Touch Attribution Supported Predictive Analytics Not Supported ROI Tracking Supported Referral Features Affiliate Marketing Supported Campaign Management Supported Contact Management Supported Employee Referral Management Not Supported Feedback Management Not Supported Lead Engagement Supported Loyalty Program Not Supported Referral Tracking Supported Rewards Management Supported Web Analytics Features Campaign Management Supported Conversion Tracking Supported Form Analytics Not Supported Goal Tracking Supported Keyword Tracking Supported Multiple Site Management Supported Pageview Tracking Not Supported Referral Source Tracking Supported Site Search Tracking Supported Time on Site Tracking Not Supported User Interaction Tracking Supported
Integrations AnyTrack Supported Trackonomics Supported 37x Supported Adsmurai Supported Blotout Supported CallTrackingMetrics Not Supported FuseCommander Supported GOPWA Supported Gravity Data Supported IPQS Device Fingerprinting Not Supported IPQualityScore Not Supported MINT Supported MSIGHTS Supported Payouts.com Supported Remarkable Commerce Supported Spendstream Supported Windsor.ai Supported eSIMI Supported feedoptimise Supported Show More Integrations View All 33 Integrations	Integrations AnyTrack Supported Trackonomics Supported 37x Not Supported Adsmurai Not Supported Blotout Not Supported CallTrackingMetrics Supported FuseCommander Not Supported GOPWA Not Supported Gravity Data Not Supported IPQS Device Fingerprinting Supported IPQualityScore Supported MINT Not Supported MSIGHTS Not Supported Payouts.com Not Supported Remarkable Commerce Not Supported Spendstream Not Supported Windsor.ai Not Supported eSIMI Not Supported feedoptimise Not Supported Show More Integrations View All 30 Integrations
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