Atom

Atom

EQ Works
+
+

Related Products

  • AuthorityTech
    2 Ratings
    Visit Website
  • Papirfly
    161 Ratings
    Visit Website
  • ActiveCampaign
    17,400 Ratings
    Visit Website
  • Adzooma
    253 Ratings
    Visit Website
  • RallyFuel
    1 Rating
    Visit Website
  • Bluepear
    70 Ratings
    Visit Website
  • TrafficGuard
    89 Ratings
    Visit Website
  • InboxAlly
    136 Ratings
    Visit Website
  • Boostero
    65 Ratings
    Visit Website
  • Monitask
    358 Ratings
    Visit Website

About

Argus by MINT is a media accountability and analytics solution for marketing, procurement, and media teams. It monitors media buying performance at placement level against deal guarantees and committed volumes, and provides shared dashboards for reviewing spend and delivery. The platform provides ongoing benchmarks and cross-account analysis to help teams identify inefficient placements, compare results, reallocate budgets, and address issues while campaigns are active. It also organizes proof points and market intelligence to support pricing and negotiation workflows. MINT describes coverage across portfolios of up to five markets per year, with tailored platform access and connections to source systems. Argus is intended for organizations seeking ongoing visibility into media cost, quality, and compliance rather than relying only on post-campaign audits.

About

Leveraging our highly sophisticated POI management protocols and hyperlocal toolset for real time targeting, EQ is proud to release GeoCohorts - the next generation privacy-forward methodology for aggregating and targeting users at scale. Whatever your target market is, Atom is here to satisfy all of your programmatic media buying needs. While hyperlocal targeting may not be a new concept, doing it accurately, at scale and deriving valuable insights for campaigns has often fallen by the wayside in favour of broad categories with uniform radii. Atom comes with a categorized, global POI list that enables users to target the exact locations they want. Whether it is a global chain or all “mom&pop” coffee shops, combining custom polygon mapping and location by location reporting, Atom enables hyperlocal marketers to reach who they want, when they want, and derive the insights they need for campaign optimization or general business learnings.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Marketing, procurement, and media teams at advertisers seeking visibility and accountability for media investments.

Audience

Organizations searching for a next-generation geospatial DSP solution for a privacy-forward, identity-free future

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Not Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

No images available

Screenshots and Videos

Pricing

$198K
$198,000 for full portfolio coverage across up to five markets per year.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Not Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Not Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

MINT
Founded: 2014
Italy
www.mint.ai/argus-by-mint

Company Information

EQ Works
Founded: 1994
Canada
www.eqworks.com/platforms/atom/

Alternatives

Alternatives

Bionic for Agencies

Bionic for Agencies

Bionic Advertising Systems
RevX

RevX

RevX powered by Affle

Categories

Media Buying Supported

Categories

Media Buying Supported

Integrations

MINT Supported

Integrations

MINT Not Supported
Claim Argus by MINT and update features and information
Claim Argus by MINT and update features and information
Claim Atom and update features and information
Claim Atom and update features and information