IntentKey

IntentKey

Inuvo
+
+

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About

Affinity Answers combines the richest behavioral data with the world’s largest social dataset to verify online browsing, ecommerce, search, and mobile intent and create custom audiences that outperform purchase-based segments by an average of 55%. Users submit target criteria (audiences, dates, geography, channels and budget) and receive audience definitions, complete with targeting filters, reach estimates and proprietary intent scores, within 1–2 business days; once approved, audiences are activated in demand-side platforms (DV360, The Trade Desk, etc.) within 7–10 days. It scales to build limitless, persona-level segments, such as competitive conquest (customers of USAA rivals), psychographic cohorts, purchase-intent groups, and topical news audiences, all via API or web interface.

About

​Inuvo's IntentKey is an advanced AI-driven platform designed to revolutionize audience modeling and targeting in digital advertising. Leveraging a proprietary large-language model trained on over 110 billion pages of content, with 100 million new URLs processed daily, IntentKey identifies consumer intent through more than 25 million AI-generated concepts, ensuring precise audience engagement without relying on personal data or tracking. It offers real-time updates every five minutes, adapting swiftly to shifts in audience interests and trends. Users can instantly create custom audience models by entering a line of text or a URL, with the flexibility to manage campaigns independently through their preferred demand-side platform or in collaboration with Inuvo's experts for optimized outcomes. IntentKey emphasizes transparency by allowing users to see the exact concepts driving their audience models and how they evolve in real-time.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Digital marketers and media planners interested in a tool providing audience segments to boost campaign efficiency and targeting precision

Audience

Digital marketers and advertising agencies searching for a tool to enhance their audience targeting strategies through AI-driven insights

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

Affinity Answers
United States
www.affinityanswers.com/data/

Company Information

Inuvo
Founded: 1987
United States
inuvo.com/intentkey/

Alternatives

Alternatives

TrueTargeting

TrueTargeting

Infillion

Categories

Buyer Intent Supported

Categories

AI Tools Supported

Integrations

Facebook Supported
Instagram Supported
Reddit Supported
The Trade Desk Supported
TikTok Supported
X (Twitter) Supported

Integrations

Facebook Not Supported
Instagram Not Supported
Reddit Not Supported
The Trade Desk Not Supported
TikTok Not Supported
X (Twitter) Not Supported
Claim Affinity Answers and update features and information
Claim Affinity Answers and update features and information
Claim IntentKey and update features and information
Claim IntentKey and update features and information