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About

We level the playing field for e-commerce brands. Our AI works like a team of expert marketers who know your customers, fighting 24/7 to build your brand and grow your sales. Build a brand customers love, turn more visitors into customers, and grow customer loyalty with AdRoll’s growth marketing platform. Join over 37,000 bustling brands growing with AdRoll. Find more people who’ll fall in love with your brand. Our advanced audience targeting works together with our proprietary AI to create awareness and drive high-quality new site traffic. Inspire action across ads, email, and your online store. Unite what you know about your customers with our over 1.2 billion shopper profiles to surface items they’ll love—and buy. Go beyond customer acquisition, and use your customer relationships to drive growth. Increase loyalty—and lifetime value (LTV)—with relevant, personalized cross-channel experiences.

About

Proxima's predictive data intelligence lowers acquisition costs and increases customer LTV so you can grow your business profitably. Discover the tactics that drive best-in-class growth and retention through dynamic industry benchmarks. Learn from your most valuable cohorts, dig deeper into your customers’ shopping habits, and maximize customer lifetime value. Identify your most valuable products and lean into key offers that drive repeat purchases. Unlock hidden insights about your best customers, so you can improve customer LTV and find more just like them. Proxima's proprietary database provides a robust view of aggregated engagement and transactional data in a protected ecosystem with end-to-end encryption and rigorous security protocols.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Companies that need an effective ad management solution

Audience

Ecommerce companies wanting a solution to maximize marketing efficiency

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

$1,000 per month
Free Version
Free Trial

Reviews/Ratings

Overall 4.7 / 5
ease 4.3 / 5
features 4.3 / 5
design 4.5 / 5
support 4.8 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Pros & Cons from Real Users

Pros

  • Adroll lets us create online ad campaigns completely from scratch, or we can easily use the information from all the campaigns we have run to know exactly which type of audience to apply to. With Adroll we can segment our ads depending on the different results that are shown.
  • Adroll has seemed to us an application with very useful tools in terms of marketing, sales increase and recognition. It allows us an option that integrates a list of the social networks that currently have the best valuation to exercise our marketing strategies. But undoubtedly, the best tool it gives us is the creation of ads that can be published in the best digital pages associated with the application such as ESPN.
  • All statistics displayed within the Adroll platform are entirely live, so it is not difficult to review the data of everything that happens in the development of our marketing campaigns, and we can perform them on different pages, depending on the plan chosen, so the scope may vary.
  • The ad campaigns that we can bring up with Adroll have an almost inimitable breadth. The service has made us specialize in the structural setup and scheduling of ads on the web, and we can freely apply retargeting schedules to launch new campaigns to attract old customers.
  • We use AdRoll primarily for remarketing and it's a charm to use it. It's easy to use, has a great UI, is budget-friendly and offers remarketing capabilities across both web and social media.

Cons

  • Adroll's platform does not track the marketing operations we have done in other services, so when you start using it you should keep in mind that you do not have a solid enough base to start with marketing operations from scratch. Adroll is very expensive if you are going to publish on certain websites.
  • In the specifications of the application, it is detailed that it can also perform business collaboration functions. However, we do not find options that allow us, for example, to create a task organization system to manage our advertising strategies or an internal chat to maintain effective communication with them.
  • Adroll does not provide multi-channel marketing tools to improve communications with our users. That is, it is limited to only launching campaigns, without showing results on engagement analytics, and does not provide enough default templates so that we don't have to model each campaign without a base.
  • It's confusing that Adroll still fully exists when their core group decided to change their name in 2019 to Nextroll, but at least they still offer the same features on a general level within their online marketing tools. The developer api that Adroll offers doesn't make it easy for us to expand our system to work with apps.
  • For contextual targeting, there could have been more audience filter options, but I don't really mind at that price.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

AdRoll
Founded: 2006
United States
www.adroll.com

Company Information

Proxima
United States
www.proxima.ai

Alternatives

Alternatives

RevX

RevX

RevX powered by Affle

Categories

Categories

Marketing Automation Features

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Retargeting Features

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

Integrations

ActiveDEMAND
Afton Tickets
Faraday
Fivetran
FormKeep
Freshpaint
Google Analytics
Hu-manity.co Privacy Experience
Improvado
Joomag
LiveRamp
NUACOM
PayPal
Pipedream
SegmentStream
Squarespace
Unbounce
Wix
WordPress
Zuppler

Integrations

ActiveDEMAND
Afton Tickets
Faraday
Fivetran
FormKeep
Freshpaint
Google Analytics
Hu-manity.co Privacy Experience
Improvado
Joomag
LiveRamp
NUACOM
PayPal
Pipedream
SegmentStream
Squarespace
Unbounce
Wix
WordPress
Zuppler
Claim AdRoll and update features and information
Claim AdRoll and update features and information
Claim Proxima and update features and information
Claim Proxima and update features and information