AdBook+

AdBook+

FatTail
+
+

Related Products

  • Nue
    14 Ratings
    Visit Website
  • SAP S/4HANA Cloud Public Edition
    3,122 Ratings
    Visit Website
  • Advantage
    37 Ratings
    Visit Website
  • iPaper
    41 Ratings
    Visit Website
  • Submittable
    654 Ratings
    Visit Website
  • Adzooma
    255 Ratings
    Visit Website
  • 6sense
    1,860 Ratings
    Visit Website
  • Semrush
    6,007 Ratings
    Visit Website
  • Visual Visitor
    248 Ratings
    Visit Website
  • TrafficGuard
    89 Ratings
    Visit Website

About

FatTail is redefining the business of advertising by designing, developing and deploying powerful sales, operations, and marketplace solutions that put you, the publisher, in charge. At the heart of our business is a highly flexible Revenue Management Platform that helps you increase monetization, control, and scale. And instead of asking you to change your business practices to conform to our standards, our software platform is readily adaptable to yours, to help you do what you’re already doing – only faster, more efficiently, and more profitably. FatTail is a global enterprise advertising technology company. We power the only unified direct and programmatic supply platform. Our cloud-based solutions give publishers total control of media planning, sales, and revenue across a wide variety of advertising products and channels and offers buy side systems differentiated “top of the funnel” inventory supply from the world’s most trusted brands.

About

​Commspoint Influence is a media planning solution that assists brands and their agencies in identifying the optimal communication channel mix for their products by analyzing how different types of media work together to deliver messaging. Commspoint Influence offers a user-friendly experience, enabling new users to become operational after only a few hours of training. It is fully customizable, allowing reflection of an agency or brand’s planning approach for individual markets or regions. Commspoint Influence transforms survey data into actionable reach and effectiveness curves that predict outcomes based on budget allocations. Additionally, it facilitates easy data export and presentation creation to share findings with colleagues and stakeholders.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Large digital media publishers seeking a solution to improve their content and operations

Audience

Media planners looking for a tool to optimize their communication strategies by identifying the most effective media channels to reach and engage their target audiences

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$100 per month
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

FatTail
Founded: 2001
United States
www.fattail.com

Company Information

Nielsen
Founded: 1923
United States
www.nielsen.com/solutions/media-planning/commspoint-influence/

Alternatives

Operative.One

Operative.One

Operative

Alternatives

Categories

Categories

Publishing and Subscriptions Features

Advertising Management
Books
Campaign Management
Catalogs
Circulation Management
Content Management
Layout & Design
Magazines
Newsletters
Newspapers

Revenue Management Features

Competitor Analysis
Dynamic Pricing
For Airlines
For Hospitality Industry
Forecasting
Inventory Control
Price Optimization
Recommendation Engine
Yield Management

Integrations

DV Publisher Suite

Integrations

DV Publisher Suite
Claim AdBook+ and update features and information
Claim AdBook+ and update features and information
Claim Commspoint Influence and update features and information
Claim Commspoint Influence and update features and information