6sense vs. ActiveDEMAND Comparison


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About 6sense Revenue AI™ eliminates guesswork and arms your revenue team with the data and visibility it needs to create and convert high-quality pipeline into revenue. 6sense Revenue AI™ drives predictable revenue growth by eliminating the expensive, time-consuming guesswork that’s plagued B2B revenue teams for decades. Make the most of every digital investment. Illuminate hidden buyer behavior. Analyze millions of data points to surface in-market accounts. Drive the right action at the right time — across every channel. Lots of companies want what you offer, but your martech systems can’t accurately detect buyer interest. This crucial, dormant data hides in what we call the Dark Funnel™. 6sense illuminates and analyzes these insights. Automate prospect follow up with AI-powered conversational emails. With AI-powered 6sense ® Conversational Email, sales and marketers can craft personalized emails at scale that qualify and convert accounts into sales meetings.	About ActiveDEMAND is a comprehensive marketing automation platform for marketers, digital agencies, and small to mid-sized businesses. ActiveDEMAND offers a rich set of tools that empower users to take their marketing efforts to the next level through streamlined campaign management, campaign recipes and attribution reporting. ActiveDEMAND's range of tools include call tracking, email marketing, reporting, online event marketing, powerful integrations, and so much more.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Supported iPad Not Supported Android Supported Chromebook Not Supported
Audience Businesses of all sizes that need an account based marketing solution	Audience Marketers, digital marketing agencies, and small to medium sized businesses
Support Phone Support Supported 24/7 Live Support Not Supported Online Not Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Not Supported Free Trial Not Supported	Pricing Call Tracking - no minimum Email marketing - starts at $15/month Small Business/Marketing automation - starts at $69/month Corporate Marketing Automation - starts at $199/month Free Version Supported Free Trial Supported
Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 5.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Pros & Cons from Real Users Pros 6sense has been a total game-changer for our sales and marketing strategy. The predictive insights are spot-on, and it feels like we finally have a crystal ball for buyer intent. It highlights which companies are in-market and tells us exactly where to focus our time. The account-based marketing (ABM) features are super intuitive, and the integration with our CRM (like Salesforce) was seamless. The AI-driven recommendations are eerily accurate, which has boosted both our outreach efficiency and our close rates. It’s like having an extra member on the team that never sleeps! The AI email assistant feature is awesome too. Cons Honestly, it does have a bit of a learning curve. The depth of data can feel overwhelming at first, and it takes a little time to figure out how to best customize the dashboards and reports. Some of the advanced features could be a bit more user-friendly for non-technical users. But once you’re past that, it’s smooth sailing. Occasional delays in data updates happen, but they’re pretty rare.
Training Documentation Not Supported Webinars Supported Live Online Supported In Person Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported
Company Information 6sense Founded: 2013 United States 6sense.com	Company Information JumpDEMAND Founded: 2012 Canada www.activedemand.com
Alternatives Visual Visitor	Alternatives PrivIQ Compliance Technology Solutions
BIGDBM	TAMI AI
CIENCE GO Digital CIENCE	Vendasta
Demandbase	emfluence Marketing Platform emfluence
D&B Rev.Up ABX Dun & Bradstreet View All	Act-On Act-On Software View All
Categories Account Based Marketing Supported Account Data Management Supported Account-Based Orchestration Supported Ad Management Supported AI Advertising Supported AI Email Writers Supported AI Sales Assistants Supported AI Sales Tools Supported B2B Data Supported Buyer Intent Supported Demand Generation Supported Email Personalization Supported Go-To-Market Supported Lead Intelligence Supported Lead Scoring Supported Market Intelligence Supported Marketing Account Intelligence Supported Marketing Analytics Supported Marketing Automation Supported Predictive Analytics Supported Sales Intelligence Supported	Categories Account Based Marketing Supported Call Tracking Supported Email Marketing Supported GDPR Compliance Supported Lead Generation Supported Lead Scoring Supported Marketing Automation Supported
Account Based Marketing Features Analytics Supported Campaign Personalization Supported Customer Segmentation Supported Engagement Monitoring Not Supported Lead Nurturing Not Supported Lead Scoring Supported Progress Tracking Not Supported Prospecting Tools Not Supported Target Account Identification Not Supported Marketing Automation Features A/B Testing Not Supported Analytics / ROI Tracking Supported Artificial Intelligence Not Supported Content / Blogging Platform Not Supported Customizable CTAs Supported Drip Campaigns Supported Dynamic Content Supported Landing Pages / Web Forms Not Supported Lead Scoring Supported Sales Intelligence Supported Search Marketing Not Supported Segmentation Supported Social Marketing Not Supported Website Visitor Tracking Not Supported Show More Features Buyer Intent Features B2B Lead Generation Supported Channel Attribution Not Supported Competitor Analysis Not Supported Content Marketing Not Supported CRM Integration Supported Customer Journey Mapping Not Supported Customer Profiles Supported Intent Data Supported Lead Notifications Supported Lead Scoring Supported Marketing Analytics Features A/B Testing Supported Campaign Management Supported Channel Attribution Supported Customer Journey Mapping Supported Dashboard Supported Performance Metrics Supported Predictive Analytics Supported ROI Tracking Supported Social Media Metrics Supported Website Analytics Supported Predictive Analytics Features AI / Machine Learning Supported Benchmarking Supported Data Blending Not Supported Data Mining Not Supported Demand Forecasting Not Supported For Education Not Supported For Healthcare Supported Modeling & Simulation Not Supported Sentiment Analysis Not Supported	Account Based Marketing Features Analytics Supported Campaign Personalization Supported Customer Segmentation Supported Engagement Monitoring Supported Lead Nurturing Supported Lead Scoring Supported Progress Tracking Supported Prospecting Tools Not Supported Target Account Identification Supported Marketing Automation Features A/B Testing Supported Analytics / ROI Tracking Supported Artificial Intelligence Not Supported Content / Blogging Platform Not Supported Customizable CTAs Supported Drip Campaigns Supported Dynamic Content Supported Landing Pages / Web Forms Supported Lead Scoring Supported Sales Intelligence Supported Search Marketing Supported Segmentation Supported Social Marketing Supported Website Visitor Tracking Supported Show More Features Call Tracking Features Call Log Not Supported Call Recording Supported Call Routing Supported Caller Identification Supported Campaign Management Supported Conversion Tracking Supported CRM Not Supported IVR / Voice Recognition Supported Keyword Tracking Supported Email Marketing Features A/B Testing Supported Artificial Intelligence Not Supported Auto-Responders Supported CAN SPAM Compliance Supported Customer Surveys Supported Drip Campaigns Supported Dynamic Content Supported Event Triggered Email Supported Image Library Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Supported GDPR Compliance Features Access Control Supported Consent Management Supported Data Mapping Not Supported Incident Management Not Supported PIA / DPIA Supported Policy Management Not Supported Risk Management Not Supported Sensitive Data Identification Supported Lead Generation Features Contact Discovery Not Supported Contact Import/Export Supported Lead Capture Supported Lead Database Integration Supported Lead Nurturing Supported Lead Scoring Supported Lead Segmentation Supported Pipeline Management Supported Prospecting Tools Not Supported Visitor Identification Supported
Integrations HubSpot Marketing Hub Supported Actively AI Supported AdRoll Not Supported Atonom Supported CompanyHub CRM Not Supported Crisp Not Supported DNSWatch Supported Easyflow Not Supported Freshdesk Not Supported GTM OS Supported GoTo Webinar Not Supported Hootsuite Not Supported Microsoft 365 Not Supported Octane11 Supported QuickBooks Online Not Supported Reachdesk Supported SmallWorld Supported SpendHound Supported Xero Not Supported Zapier Not Supported Show More Integrations View All 42 Integrations	Integrations HubSpot Marketing Hub Supported Actively AI Not Supported AdRoll Supported Atonom Not Supported CompanyHub CRM Supported Crisp Supported DNSWatch Not Supported Easyflow Supported Freshdesk Supported GTM OS Not Supported GoTo Webinar Supported Hootsuite Supported Microsoft 365 Supported Octane11 Not Supported QuickBooks Online Supported Reachdesk Not Supported SmallWorld Not Supported SpendHound Not Supported Xero Supported Zapier Supported Show More Integrations View All 64 Integrations
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