Best AB Testing Software for Adobe Analytics

Compare the Top AB Testing Software that integrates with Adobe Analytics as of September 2026

This a list of AB Testing software that integrates with Adobe Analytics. Use the filters on the left to add additional filters for products that have integrations with Adobe Analytics. View the products that work with Adobe Analytics in the table below.

What is AB Testing Software for Adobe Analytics?

A/B testing software allows businesses to compare two or more versions of a webpage, app, or marketing campaign to determine which performs better based on user behavior and key metrics. It enables marketers and product teams to run controlled experiments by splitting traffic between variants and collecting data on conversions, engagement, and other goals. The software often includes tools for test setup, audience segmentation, real-time analytics, and statistical significance calculation. Many platforms integrate with analytics and marketing tools to help optimize user experiences and drive data-driven decisions. By leveraging A/B testing software, organizations can improve conversion rates, reduce bounce rates, and enhance overall customer satisfaction. Compare and read user reviews of the best AB Testing software for Adobe Analytics currently available using the table below. This list is updated regularly.

  • 1
    Flagsmith

    Flagsmith

    Flagsmith

    Flagsmith is the bucketing engine for your experiments. Your analytics stack stays where it is. Create a multivariate flag, define variants with percentage weights, and Flagsmith splits traffic deterministically. Bucketing is calculated per identity, so a user gets the same variant on every evaluation until you change the weights. Use segments to restrict a test to the users you want to target: a plan tier, a region, or a beta cohort. And you can use the same mechanism to run beta programmes for early feedback. Flagsmith does not collect events or compute significance. Instead, send the variant name to the analytics platform you already use. Flagsmith has built in integrations for Amplitude, Mixpanel, Segment, Heap and Rudderstack, or push to your own pipeline over webhooks. One source of truth for metrics instead of two. Works the same on our cloud, your private cloud, or on-premise.
    Starting Price: $45/month
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  • 2
    Qualtrics XM Platform
    The Qualtrics XM Platform™ is a system of action, used by teams, departments, and entire organizations to manage the four core experiences of business—customer, product, employee and brand—on one platform. Over 10,000 enterprises worldwide, including more than 75 percent of the Fortune 100 and 99 of the top 100 U.S. business schools, rely on Qualtrics to consistently build products that people love, create more loyal customers, develop a phenomenal employee culture, and build iconic brands. Listen to the voice of your customers, improve the experience gap, increase loyalty and sales. With Qualtrics Customer XM, you get the power of the latest listening engine technology, business intelligence with predictive analytics, and all the actionable capabilities for timely closure. In this way, you will gain a holistic understanding of your customers' experience and take appropriate actions that result in significant impact.
  • 3
    Mouseflow

    Mouseflow

    Mouseflow

    Mouseflow is a behavior analytics ecosystem, used by Product, Marketing, UX, Design, and Analytics teams across 190,000 websites worldwide to ensure the highest conversion rates and best website experience. Save time monitoring your website and know where exactly your visitors are experiencing friction and what's preventing them from turning into customers. Get insights into your visitors' behavior through heatmaps, session replay, conversion funnels, and form analytics. Set up feedback campaigns based on a variety of triggers to assist/recover conversions. Find out what really tipped an A/B test and why users won’t submit your forms. Identify and prioritize obstacles to conversion. Add visual context to speed up implementation.
    Starting Price: $31 per month when paid yearly
  • 4
    Convert Experiences
    Convert Experiences is the A/B testing platform that delivers enterprise-grade experimentation without the enterprise baggage. For over 15 years, Convert has helped growth marketers, e-commerce teams, and agencies run reliable, flicker-free experiments that scale with their business. From classic A/B and multivariate testing to split URL and personalization campaigns, Convert makes experimentation fast, accurate, and frustration-free. With 90+ integrations (Shopify, GA4, WordPress, WooCommerce, Segment, and more), Convert adapts to modern stacks and supports both marketers and developers. Our Visual Editor lets teams launch experiments without waiting on developers, while advanced targeting and revenue tracking ensure clean, trustworthy insights. Privacy is at our core: Convert is GDPR compliant, HIPAA/CCPA-ready, and never resells data. Pricing is transparent, predictable, and fair. And when you need help, you’ll find it fast: real human support.
    Starting Price: $399.00 per month
  • 5
    Evolv Al

    Evolv Al

    Evolv Al

    Evolv Al powers intelligent experiences that enable organizations to learn valuable insights from every session and improve conversions continuously. Easy to implement and integrate with any tech stack, Evolv AI produces exponential results. Our AI-powered platform uses innovative tools to scale the number of experiences delivered, automate the process of identifying the best experiences across the customer journey, and personalize each visitor’s sessions. Utilizing a proprietary machine learning engine and client visitor data, Evolv AI delivers on digital growth goals at a velocity that takes conversion optimization and personalization to an entirely new level. Why just A/B test when you can Evolv?
    Starting Price: $0/Year
  • 6
    Varify.io

    Varify.io

    Varify.io

    Varify.io is a cloud-based AB testing and landing page optimization platform that lets businesses design, test, and improve website experiences to boost conversions without needing coding skills. It enables users to create unlimited AB tests and dynamic landing pages from existing web pages, using a visual editor or custom JavaScript or CSS, and integrates seamlessly with popular analytics tools like Google Analytics 4, Google Tag Manager, and other tracking systems so experiment results are evaluated directly in the user’s existing analytics setup without conflicting data. It supports personalization, audience and parameter targeting, split URL testing, and campaign boosters like exit intent layers and notifications to engage visitors more effectively. It is GDPR-compliant, works with single page applications, and aims to offer transparent, unlimited testing capabilities without traffic limits. Customer feedback highlights its intuitive interface, clear reporting, and fast setup.
    Starting Price: $189 per month
  • 7
    SiteSpect

    SiteSpect

    SiteSpect

    SiteSpect is the leading A/B testing and personalization platform that enables growing businesses to test changes to their website, mobile experience, and other digital properties. SiteSpect enables you to test and personalize across the entire customer experience, from client-side look and feel to server-side functionality, engaging your website visitors with the right experience at the right time. SiteSpect is the most complete, powerful, and easiest solution for optimizing and personalizing your customers’ experiences. SiteSpect offers unprecedented site performance, scalability, data integrity, security, and the ability to optimize every part of the customer experience.
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    Acquigo

    Acquigo

    Xerago

    Acquigo is an Algorithmic Marketing Cloud which enables its customers to run marketing campaigns. It is a tool that has in-built end to end campaign management functionalities from planning campaigns to executing and tracking responses to it, on channels such as email, SMS, push notification and the like. About Acquigo: ACQUIGO's built-in algorithms automate the campaign management activities from defining the target audience to planning, designing, scheduling, execution, tracking and optimization. It comes pre-loaded with marketing campaigns, automated micro segments, and a relationship dashboard. Acquigo is a product offering of Xerago, an integrated marketing services entity that has been working with marketing automation platforms for about 15 years. Xerago brought marketing automation to India in 2005.
  • 9
    Kameleoon

    Kameleoon

    Kameleoon

    Make better customer experiences. Our A/B testing, full-stack, and personalization platform gives marketers, product teams, and developers the power to boost engagement and conversion. Intuitive A/B testing and personalization features for every type of team. One platform for all your A/B testing, full-stack, and personalization needs. HIPAA, CCPA, and GDPR capabilities enable teams to leverage data securely. Test copy, design, or entire pages for all channels and devices without impacting performance. Unlimited variations. Developers welcome, but not required. Roll out new features with confidence. Instantly update your mobile apps. Run experiments in real-time everywhere in your tech stack. Provide every visitor with an individualized experience. Harness AI to serve relevant messaging and products to every customer based on Kameleoon Conversion Score (KCS™).
  • 10
    Oracle Maxymiser
    Improve customer experience and drive higher return on investment. Oracle Maxymiser helps B2B and B2C marketers create optimized customer journeys across websites and mobile apps through testing, personalization, recommendations, and insights. Find what works and what converts. With seamless switching between visual editing and code, Oracle Maxymiser’s visual editor enables nontechnical and technical user collaboration. Whether running A/B testing or complex, multipage funnel testing, the process is easy. Test the entire customer experience by pulling in audience data from any marketing platform or third-party business source and combining it with Oracle Maxymiser’s session data to build a complete customer view. Launch A/B and multivariate testing and segment traffic to see any number of variants throughout the sales funnel. Discover new testing opportunities and gain additional insights into the digital experience with Oracle Infinity-powered Heatmaps.
  • 11
    Adobe Target
    Test and optimize every experience, every time. With Adobe, you get the whole optimization engine — AI-powered testing, personalization, and automation at scale — so you can find the individual in the haystack. And then delight them. The best experiences are consistently personal. Use our unified, progressive profile to give the best experience through every channel. Running isolated tests in silos just doesn’t cut it. Instead, easily test everything through every channel every time. AI is critical to modern optimization. Test and personalize to every visitor, applying artificial intelligence with a single click. Exceptional customer experiences require exceptional tools.
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