Best Social Listening Tools for Windows

Birdeye builds AI agents for multi-location brands — trusted by the largest enterprise brands globally, including Sutter Health, Aspen Dental, Sun Auto and Caesars Entertainment. We give you AI coworkers at every location — for marketing, operations, and customer experience — that do the jobs your business needs done by employing multiple agents that work together to win AI visibility, convert demand, and deliver a consistent customer experience. Enterprise-Ready → Built for Scale SSO, audit logging, HIPAA, SOC 2, and GDPR. Role-based access, tiered approvals, and location-level reporting give corporate and local teams the control they need. So you stay in control while AI handles execution across hundreds of locations. With teams across the U.S., U.K., Australia, and India, Birdeye is redefining how enterprises win locally at scale.

Manage multiple X (formerly known as Twitter) accounts from the same interface. The most powerful Twitter tool for real-time tracking, organizing, and engagement. Reach your audiences and discover the best of X. X Pro (formerly TweetDeck) enables you to monitor multiple timelines on a single screen. Track and organize content, and engage with your communities in real-time.

Brand24 is a media monitoring tool to identify and analyze online conversations about your brands, products, and competitors. Brand24 empowers its users to monitor their online reputation, prevent PR crises, track the results of their social media campaigns, boost their brand awareness, improve customers’ experience and find influencers. This tool collects all publicly available mentions in real-time and covers various sources, including social media platforms, podcasts, newsletters, news sites, blogs, forums, and more!

Today's leaders aren't struggling to find data. They're drowning in it. Siloed sources, fragmented tools, and reports that inform but never direct have made it harder, not easier, to know what to do next. Much of that comes down to accessing everything in one place. Our unified platform solves that, but the real challenge is the gap between data and decision. Trusted by 27,000 organizations worldwide, Meltwater' AI-powered platform transforms global media, social, and AI signals into actionable intelligence that leaders rely on to make faster, confident decisions. From real-time media monitoring and social listening to influencer marketing and AI visibility tracking, Meltwater's unified platform connects every insight your team needs in one place. With AI built into every workflow, teams move faster, prove impact with confidence, and stay ahead of the moments that matter most.

Octolens monitors the web and social platforms for keywords that are important to your business. Whenever someone mentions one of your keywords, we notify you via email or Slack. You can monitor for important keywords like your brand name, product name, user pain points, or competitors. These types of mentions are often golden opportunity to highlight your product or learn more about your customer. Octolens monitors Twitter/X, LinkedIn, Hacker News, GitHub, YouTube, Reddit, Stack Overflow, and DEV.to and we consistently add new sources. We use AI to learn about your business and score posts by relevance, so you can filter out the noise and focus on what's important. We have a free product to try on our homepage, an individual plan ideal for solo entrepreneurs ($19/month), and a start-up plan for teams ($59/month). Stop monitoring sites manually and use Octolens.

Fast track your way to the organic voice of your consumer. Next-gen AI identifies emerging topics and repeated consumer language. Market-research-inspired models capture what you’d otherwise miss, alerting you to noteworthy shifts in conversation. Go beyond conversations with behavioral data. Uncover what makes your audience tribes unique and connected. Build custom widgets, share internally, and start making consumer-centric decisions at scale. Social Listening Dashboards help you collect, visualize, and analyze what your consumers are saying online in real-time. From market research to crisis management, Dashboards are use-case focused, built together with your dedicated Client Service Manager. Above all, your Dashboard will help you keep pace with your ever-changing consumers and markets. As a result, you’ll make faster, consumer-centric decisions you can trust.