Digital advertisers lose billions every year to invalid traffic, and most do not know it is happening. Fake clicks, bots and click farms are only part of it. The bigger drain is non-incremental traffic: excessive clickers with no intent to convert, and navigational traffic that would have found your brand anyway. All of it inflates cost and corrupts the data your optimisation depends on.
TrafficGuard sits inside the advertising journey and verifies traffic in real time, before it reaches your campaigns. Our approach is surgical, not blunt force. Statistical invalidation removes the invalid and protects the genuine, with full transparency into exactly what was actioned and why. The result is cleaner signals, more accurate reporting, and ad spend that reaches real, high-intent users.
One platform protects every channel that matters:
- Search (Google Search & Performance Max)
- Meta (Instagram & Facebook)
- Affiliate
- Mobile
Start with a free 30-day audit in detection mode and see exactly how much invalid traffic is hitting your campaigns. Switch on prevention when you are ready. Backed by expert onboarding and responsive support, TrafficGuard is built to scale with your spend.
Trusted by 10,000+ advertisers across multiple industries
TrafficGuard is part of Adveritas, publicly listed and accountable on the Australian Securities Exchange (ASX:AV1).
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NetCrunch is commercial, self-hosted, agentless network and IT infrastructure monitoring software for Windows Server. It monitors network devices, servers, virtualization platforms, cloud services, applications, websites, logs, telemetry, and network traffic across on-premises and hybrid IT environments. Network traffic analysis supports NetFlow, sFlow, IPFIX, and other flow technologies.
NetCrunch supports 680+ monitoring targets and provides 270+ ready-to-use Monitoring Packs for devices, applications, and operating systems. Licensing is based on monitored nodes and network interfaces rather than individual sensors, checks, or metrics.
Real-time dashboards, policy-based monitoring, advanced alerting, and 40+ automated response actions—including remote script execution, service restart, process termination, and device reboot—support centralized monitoring and automated remediation.
NetCrunch runs on Windows Server and can monitor infrastructure deployed on-premises, in the cloud, or across hybrid environments.
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Kimley-Horn KITS
The customizable KITS™ freeway and arterial transportation management system provides the right technical solutions to fit your current needs and future goals, all while supporting your existing infrastructure. KITS™ integrates our proven arterial and freeway control functionality with a wide variety of ITS devices and analysis tools. In addition to traditional signal and freeway device support, KITS™ integrates the latest technologies for ATMS including transit signal priority, advanced signal timing analytics, decision support, and support for most major ITS communication protocols. KITS™ provides the depth of functionality that is needed to support your operations while being flexible enough to work with your preferred hardware.
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