Audience
Companies of all sizes
About TransUnion TruAudience
Transform omnichannel media performance with the next generation of identity-driven marketing capabilities. TruAudience™ powers data-driven marketing and measurement with a suite of privacy-first identity resolution, data enrichment, audience targeting and advanced analytics solutions. Transform your data strategy with a robust, end-to-end source of identity. Reach and engage audiences seamlessly across all marketing channels. Continuously measure and improve the impact of your marketing investments. TruAudience connects your data, teams and marketing platforms with a single identity graph to generate better outcomes. More accurately target audiences and personalize experiences across paid and owned media. Adjust media budget allocation, audience targets, creative and publisher placements.
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BIGDBM
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Unlock significant value in your marketing campaigns, lead generation strategies, and identity verification workflows with our US consumer and B2B datasets.
Utilize the self-service BIGDBM Data Market for easy and affordable audience/list generation and custom appends.
Identify website visitor traffic using our WeVi product suite of real-time data collection via pixels and real-time identity resolution APIs.
Popular products:
- Telecom-verified phone numbers>consumers
- IP>consumer and IP>company domain linkages
- Verified consumer emails
- Consumer and B2B intent
- Consumer demographics and behavioral affinities
- Residential and commercial property owners and contact information
- MAID>consumer linkages
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Company Information
TransUnion
Founded: 1968
United States
www.transunion.com/solution/truaudience
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