Pressboard
The world's top publishers, agencies, and brands trust Pressboard to measure their sponsored content, eCommerce, and social media programs. Manage, measure, and report on sponsored content, native advertising, eCommerce, social media, and more in a single dashboard. Measure your social posts, ad campaigns, website traffic, and affiliate/eCommerce in one place with dozens of integrations to choose from. Create shareable reports that update auto-magically and easily share them with anyone you want. With intuitive workflows and multi-user access, Pressboard Studio scales with you as you grow. Pressboard Studio includes Pressboard Analytics, the most accurate content metrics available. Go beyond pageviews and find out how people are truly engaging with your content. How active are your readers, are they completing your content, and are they clicking on your links? Find out with powerful analytics purpose-built for branded content.
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GoWit
GoWit offers an omnichannel retail media advertising platform for multi-brand retailers, marketplaces, and groceries to enhance monetization and extend customer reach across channels. Drive top-line growth with a unified retail media platform that integrates essential self-service and white-label features. Reach customers at different stages of their shopping journey through onsite native ads, off-site programmatic, and in-store ad types. Raise awareness with sponsored brands, drive consideration with sponsored displays, and increase sales with sponsored products. Connect all your marketing channels into an integrated omnichannel retail media platform. GoWit runs AI auction algorithms to maximize the value of your ad space. Show ads to the most relevant and valuable target audience, improving the overall shopping experience and advertisers' campaign performance. Activate your first-party data to access valuable insight into customer behavior and preferences in absolute privacy.
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PTF Lab
PTF Lab is a technology company focused on AI and Computer Vision solutions specifically tailored for sports broadcasts. The platform enables virtual advertising with real-time logo replacement during live sports events, allowing sponsor brands to appear in multiple markets. This solution also supports AR integrations, offering more immersive branding opportunities. The technology ensures sponsors can connect with their target audiences, enhancing the viewing experience and maximizing the effectiveness of advertising.
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Perpetua
Perpetua provides growth optimization and reporting technology for the world’s smartest eCommerce businesses. Through the platform, brands and sellers create goals based on strategy and rely on Perpetua’s best-in-class, always-on optimization engine to execute tactically. Integrations with Amazon, Walmart, Target, Instacart and Google Ads ensure brands achieve full-funnel engagement and maximum visibility.
Through Perpetua, you are able to launch efficient, effective, and performance-driven Amazon campaigns across Amazon's Sponsored ads (Sponsored Products, Sponsored Brands, and Sponsored Display), while Perpetua’s intelligent reporting tools will surface the most important metrics you need to see in order to easily quantify and examine the investment of your advertising dollars into your business.
Perpetua offers tools for advertisers across the full funnel with access to Amazon DSP (OTT, OLV, dynamic display ads), influencer marketing & editorial content with a few clicks.
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