Perpetua

Perpetua

Perpetua Labs
The Taurus

The Taurus

Expanse
+
+

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About

Perpetua provides growth optimization and reporting technology for the world’s smartest eCommerce businesses. Through the platform, brands and sellers create goals based on strategy and rely on Perpetua’s best-in-class, always-on optimization engine to execute tactically. Integrations with Amazon, Walmart, Target, Instacart and Google Ads ensure brands achieve full-funnel engagement and maximum visibility. Through Perpetua, you are able to launch efficient, effective, and performance-driven Amazon campaigns across Amazon's Sponsored ads (Sponsored Products, Sponsored Brands, and Sponsored Display), while Perpetua’s intelligent reporting tools will surface the most important metrics you need to see in order to easily quantify and examine the investment of your advertising dollars into your business. Perpetua offers tools for advertisers across the full funnel with access to Amazon DSP (OTT, OLV, dynamic display ads), influencer marketing & editorial content with a few clicks.

About

The Taurus is the first compliance platform designed specifically for EU Regulation 2024/900 — the Transparency of Political Advertising Regulation. Every political advertisement in the EU must carry a structured transparency notice with sponsor details, payment information, targeting criteria, and a permanent URL with QR code. The Taurus makes this effortless: a guided wizard walks sponsors through every required field in approximately 10 minutes. Publishers get a dashboard to manage sponsor invitations, verify compliance before ad publication, and export timestamped audit trails. Key features: wizard-based notice creation, permanent URLs on ttad.eu, printable QR codes, 7-year document retention, Art. 15 complaint mechanism, compliance links between sponsors and publishers, multi-language support (EN/DE). Free Verified tier available. Paid plans: Ensured Sponsor (EUR 4.90/mo) and Ensured Publisher (EUR 19.90/mo). 14-day free trial. Built in Munich by Expanse UG.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Anybody who sells on Amazon, Walmart, Instacart, Target

Audience

Parties, NGOs, Newspapers, Agencies

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

No images available

Pricing

$250 per month
Free Version
Free Trial

Pricing

EUR 4.90/month
Free Version
Free Trial

Reviews/Ratings

Overall 1.0 / 5
ease 1.0 / 5
features 1.0 / 5
design 1.0 / 5
support 1.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Perpetua Labs
Founded: 2017
United States
perpetua.io

Company Information

Expanse
Founded: 2017
Germany
thetaurus.com/en

Alternatives

Alternatives

Perpetua

Perpetua

Perpetua Labs

Categories

Categories

Advertising Agency Features

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Amazon Seller Tools Features

A/B Testing
Alerts / Notifications
Analytics / Reporting
Campaign Management
Competitor Analysis
Content Management / Optimization
Conversion / ROI Tracking
Customer Data Management
Email Marketing
Feedback Management
Inventory Management
Keyword Tracking / Research
Order Management
PPC Ads Management
Price Optimization
Rank Optimization
Refund Management
Review Management
Sales Tracking / Analysis
Shipping Management
Trend Analysis

Campaign Management Features

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

PPC Features

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Professional Services Automation Features

Billing & Invoicing
Client Portal
Collaboration Tools
CRM
Document Management
Portfolio Management
Project Management
Proposal Generation
Quote Management
Resource Management
Time & Expense Tracking

Search Engine Marketing (SEM) Features

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Integrations

8fig
Amazon
Amazon Ads
Roundel

Integrations

8fig
Amazon
Amazon Ads
Roundel
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