The Conversion Cloud

Drift is a conversational marketing platform designed to help businesses engage website visitors and convert them into qualified sales opportunities. The platform uses AI-powered chat agents to start real-time conversations with prospects directly on a company’s website. Drift helps marketing and sales teams identify high-intent buyers, answer questions instantly, and guide visitors toward booking meetings or speaking with a representative. By replacing traditional forms with interactive conversations, businesses can improve the buying experience and accelerate lead qualification. Drift also provides insights into website visitor behavior, helping teams understand which prospects are most likely to convert. The platform integrates with existing sales and marketing tools to support a seamless revenue workflow. By combining real-time engagement with buyer insights, Drift helps companies generate more pipeline and close deals faster.

Lead Forensics is software for turbo-charged lead generation. Identify sales leads you never knew you had and accelerate your marketing ROI. Imagine if you could take control of your lead generation activity and convert ready-to-buy prospects, before your competitors even get close? Lead Forensics is the software that reveals the identity of your anonymous website traffic, and turns them into actionable sales leads. In real-time. Leverage Lead Forensics as an additional data source. Instantly access names, job titles and email addresses of key contacts that match your target profile, from businesses that have been visiting your site. Forget waiting for the phone to ring or a website conversion. Lead Forensics lets you own your lead generation activity by uncovering the identity of your unconverted website visitors, delivering them to you via your Visitor List.