Upwave
Leverage industry-leading predictive analytics, with the largest consumer data set available, to measure cross-channel brand campaigns. Brand Lift KPIs like you’ve never seen them before. Linear, Addressable, CTV, and Digital, on one on-demand dashboard, with unprecedented data scale. No more wondering if your campaign hit your custom behavioral targets, see the actual delivery stats by publisher or audience. Upwave plans, measures, and optimizes brand marketing. Our unmatched digital network enables fast, accurate, data collection from millions of everyday consumers. Real-time dashboards for the most accurate up-to-date brand insights, all conveniently accessible on a single platform. Seamless integration with DSPs and social platforms means bid optimization and audiences to improve marketing impact. Our customers are companies across multiple verticals including CPG, technology, and financial services as well as the largest global advertising agencies.
Learn more
Brandwatch
Brandwatch is a leading Consumer Intelligence and Social Media Management solution that empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from over 100m social and online sources helping data-driven organizations better understand how consumers feel about their brands, products and industry trends and topics. Within its Social Media Management solution, Brandwatch (formerly Falcon.io) offers features including social media listening, engagement, publishing, measurement, influencer marketing and customer data management. With Brandwatch, marketers and companies can deliver more personalized brand experiences across touchpoints, based on enriched customer profiles. This solution features a highly intuitive and collaborative UI and is complemented by the best support team in the business.
Learn more
Helixa
While most market research tools rely on a single data source and methodology, Helixa Discovery was built to bring together disparate data sets to provide a richer view of any audience. Build detailed personas to help drive your strategy based on audience interests, demographics, and psychographics – all carefully weighted to be representative of the US Population. Your social listening tool and Helixa are the perfect team. Discover more about the people behind the Tweets and their interests, including media preferences, brand affinities, and what drives them. Interest meets consumption. The MRI-Simmons (GfK) consumption data you trust with the timeliness of Helixa Discovery let's you connect influencers, interests, media and product consumption through a lens representative of real-world behavior. Uncover advantageous opportunities within your influencer marketing. Find, validate and rank potential influencers by understanding the strength and quality of their followers to expand your
Learn more
Infegy Atlas
Discover, research, and understand audiences, brands and competitors with the most intuitive social listening tool with the only truly unlimited search system. Infegy Atlas offers premier social listening tools and services, helping you understand audiences and consumers like never before. Turn billions of online conversations into actionable consumer insight that can help you with market research, customer persona development, brand research, campaign tracking, competitive intelligence, demographics, industry white space, sentiment analysis, influencers, crisis management and more. Don’t just analyze social data, present it with style.With our reporting platform Infegy Canvas, you can create custom reports with data directly from Infegy’s social listening and intelligence platform. Leverage Canvas for client presentations + full-service reporting, and team meetings to keep everyone up to speed with beautiful reports, no design experience required.
Learn more