Audience

Businesses seeking for a Data Management Platform

About SK planet DMP

SKP DMP it is the No.1 DMP in Korea that supports corporate marketing activities by holding and utilizing SK Group's representative service user data. Non-identifying data is being supplied from over 94% of SK Group companies such as SKT, SKB, STOA, and SKP. We have 130 million ADIDs and cookie IDs by including the usage behavior of various services from commerce to mobile broadcasting in DMP. Secure reliable and safe data directly from the only DMP ICT family that directly receives data from SK group companies. The demographic/behavioral data was elaborately classified based on Audience, and it was reorganized to suit the domestic situation to increase the utilization of marketing.

Integrations

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Company Information

SK planet
Founded: 2011
South Korea
www.skpdmp.com/main.php

Videos and Screen Captures

SK planet DMP Screenshot 1
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Product Details

Platforms Supported
SaaS
Support
Phone Support
Online

SK planet DMP Frequently Asked Questions

Q: What kinds of users and organization types does SK planet DMP work with?
Q: What languages does SK planet DMP support in their product?
Q: What kind of support options does SK planet DMP offer?
Q: What other applications or services does SK planet DMP integrate with?

SK planet DMP Product Features

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
Campaign Management
Competitive Analysis
CRM
Customer Journey Mapping
Data Capture / Transfer
Data Visualization
Data Classification